|Quoting Ualcsr (Reply 2):|
I thought that would be the reason, but I don't understand that "boxed in" mentality, that simply because it's geographically in what Americans call "North America", that North American service should be offered. Shouldn't airlines take the market into consideration? I'm no marketing expert, but AA has almost a captive audience on MIA-CCS given that some people I know will not fly Aeropostal and much less Santa Barbara. On the other hand, I think people feel safe about MX and AM and would fly them with no hesitation. I would think AA would offer a better product on a more competitive route.
Between 80 and 90% of the travellers between the US and Venezuela are Venezuelans. They will usually fly in the cheapest airline (usually not AA
) that their travel agent can find. Of course, we have people with bad experiences with Aeropostal and Santa Barbara which will pay the premium to avoid AA
Venezuelans like every other Latin American expect to receive food on board because most of them see flying as a "luxury". Giving out pretzels and charging for a "lunch box" will definetely hurt AA
as many pax will prefer to "take the risk" and choose S3 and VH
next time they fly, just to get the free meal.
's has the upperhand in the market simply because of Aeropostal's poor punctuality record and because Santa Barbara's name isn't too famous around here. Another good reason to avoid VH
is lost luggage. AA
crews aren't too friendly compared to what you get on VH
and Santa Barbara. In my personal experience, Santa Barbara's offers excellent service starting when you queue at front of the checkin desk and throughout your travel experience.
The day Aeropostal improves its punctuality record, reduces lost/stolen luggage to a minimun,
and Santa Barbara becomes a known airline, AA
will have to find a good way to keep its loyal pax... Remember that before the downgrade of Venezuela in 1996 to CAT II
, Venezuelan airlines flew 51% of all USA-Venezuela pax and US airlines 49%. Nowdays its 85% USA, 15% Venezuela.
Saludos desde Caracas,