rjpieces
Posts: 6849
Joined: Mon Nov 24, 2003 8:58 am

HSBC Ads At JFK

Sat Jul 08, 2006 5:22 am

I remember somebody bringing this up a few months ago but I wanted to post to get a more detailed answer. What is with the HSBC Ads around JFK? Are they also at LGA, and EWR? And I'm guessing this is longterm too?
"Millions long for immortality who do not know what to do with themselves on a rainy Sunday afternoon"
 
dutchjet
Posts: 7714
Joined: Sat Oct 14, 2000 6:13 am

HSBC Ads At JFK

Sat Jul 08, 2006 5:24 am

HSBC has a major branch banking network in the NYC area.

HSBC has been advertising at airports for years....I think that they started the trend at LHR.

And I would guess that its long term.
 
LAXintl
Posts: 20183
Joined: Wed May 24, 2000 12:12 pm

HSBC Ads At JFK

Sat Jul 08, 2006 5:25 am

Search and you will find: JFK Will Be Painted To Look Like LHR (by Flyboy36y Apr 25 2006 in Civil Aviation)#ID2737583
From the desert to the sea, to all of Southern California
 
max999
Posts: 946
Joined: Fri Dec 09, 2005 11:05 am

HSBC Ads At JFK

Sat Jul 08, 2006 5:33 am

HSBC signed a 5 year deal with the Port Authority in April as an exclusive advertiser JFK. I'm not sure how widespread this exclusivity is...on the jetways, corridors, bathrooms???
All the things I really like to do are either immoral, illegal, or fattening.
 
Mir
Posts: 19093
Joined: Mon Jan 05, 2004 3:55 am

HSBC Ads At JFK

Sat Jul 08, 2006 6:52 am

It´s on (and in) the jetways at T7, as well as on the walls. Makes for good fortelling of what you´re about to experience in a few hours at LHR.

HSBC has had ads in the other terminals for a while, but not on a massive scale. I´m not sure how that has changed now.

-Mir
7 billion, one nation, imagination...it's a beautiful day

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