atrude777
Posts: 4258
Joined: Wed Aug 13, 2003 11:23 pm

AA Lowers Booking Bonus.

Mon Dec 18, 2006 2:14 am

Effective Dec 15th, 2006...

A round trip ticket in economy after booking at AA.com now earns you 250 miles instead of 500.

A round trip ticket in First/Business after booking at AA.com now earns you 500 miles instead of 1,000.

This is a real shame but oh well.

Source:
http://www.aa.com/apps/netSAAver/Vie...ry&itemDescriptor=PromotionContent

Alex
Good things come to those who wait, better things come to those who go AFTER it!
 
B4REAL
Posts: 2557
Joined: Sun Aug 10, 2003 5:53 am

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 2:26 am

This shouldn't really be a surprise, DL did a similar online bonus reduction and the airlines want online to be the norm, so the norm would be without bonus IMO.
B4REAL, spelled like it sounds
 
LAXintl
Posts: 20183
Joined: Wed May 24, 2000 12:12 pm

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 2:34 am

Quoting Atrude777 (Thread starter):
This is a real shame but oh well.

Remember these type of bonuses were introduced years ago to reward/encourage people to use the airlines online booking tools over other distribution methods.

Now that a much larger percentage of passengers are doing so, AA is reducing this incentive. After all why should they be giving away millions of miles needlessly?

This is just like any other promotion except a longer running one aimed at changing consumer buying habits. Once it accomplishes what it was meant to I'm sure it will be eliminated entirely.
From the desert to the sea, to all of Southern California
 
atrude777
Posts: 4258
Joined: Wed Aug 13, 2003 11:23 pm

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 2:43 am

I understand, hence its a shame, but I also added oh well cause I know we cannot do anything about it.

No problem Ill go about my business and just contine booking the cheapest airline for me though admittedly the booking bonus is what gave AA the edge sometimes when I had to choose between airlines being the same price.

Alex
Good things come to those who wait, better things come to those who go AFTER it!
 
ptugarin
Posts: 214
Joined: Sun Sep 03, 2006 6:09 am

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 3:40 am

The bonus is not just to lure customers to use online tools, but specifically to build AA.com awareness and minimize the number of seats sold through third-party online distributors.
 
jetdeltamsy
Posts: 2688
Joined: Tue Nov 14, 2000 11:51 am

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 3:43 am

It was an incentive. As nearly 90% of passengers now ticket on line, the goal of the incentive has been achieved.

I think it's perfectly normal for them to drop it, or eliminate it all together.

People have learned how to and accepted on line bookings. It's now the norm.
Tired of airline bankruptcies....EA/PA/TW and finally DL.
 
ssides
Posts: 3248
Joined: Fri Feb 09, 2001 12:57 am

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 4:32 am

Disappointing, but the reduction is nothing compared to WN's decision last year to virtually eliminate double-credit for booking online. Those were the days - just four round-trips booked online would get you a reward ticket.
"Lose" is not spelled with two o's!!!!
 
DesertAir
Posts: 1265
Joined: Sat Jan 28, 2006 1:34 am

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 5:28 am

As has been mentioned, as people book and check-in online, the extra milage will disappear. I recall Alaska rewarded passengers with 500 for each online check in. When I was flying between Oakland and Portland I would receive over 3,000 miles per trip by booking online, checking in online and then the actual miles flown.
As a WN flyer, having their Signature Visa helps gather points quickly since they reward $2 for every $1 spent on WN purchases and partners plus beginning in January 2007 2 points annually.
 
B4REAL
Posts: 2557
Joined: Sun Aug 10, 2003 5:53 am

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 6:21 am

Quoting Jetdeltamsy (Reply 5):
As nearly 90% of passengers now ticket on line,

I don't know about it being that high, but it depends on how you apply the statistic. Most business travelers do not book online directly with the airline. Many have 'self-service booking engines' that are a website portal to their travel agency - and really not much different than what the travel agent themselves would use.
B4REAL, spelled like it sounds
 
AirframeAS
Posts: 9811
Joined: Thu Feb 05, 2004 3:56 pm

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 7:02 am

I know Im going off topic, but the days of having paper tickets was actually pretty cool (ahh the souviners!). Now that we are in the internet age, its a 'no duh' now.
A Safe Flight Begins With Quality Maintenance On The Ground.
 
SNATH
Posts: 3049
Joined: Mon Mar 29, 2004 5:23 am

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 7:16 am

Quoting AirframeAS (Reply 9):
I know Im going off topic, but the days of having paper tickets was actually pretty cool (ahh the souviners!). Now that we are in the internet age, its a 'no duh' now.

 checkmark 

I do like the convenience of e-tickets, but I'm also nostalgic of the physical paper tickets... Ah, the memories!

Tony
Nikon: we don't want more pixels, we want better pixels.
 
B4REAL
Posts: 2557
Joined: Sun Aug 10, 2003 5:53 am

RE: AA Lowers Booking Bonus.

Mon Dec 18, 2006 8:03 am

Quoting AirframeAS (Reply 9):
I know Im going off topic, but the days of having paper tickets was actually pretty cool (ahh the souviners!). Now that we are in the internet age, its a 'no duh' now.

Right on. I even keep boarding passes in this HUGE storage container of travel keepsakes - boarding passes, a magazine from the plane, premium cabin menus, amenity kits, and everything in between. The most bizarre keepsake (and admittedly a little overboard) is a packet of salt and a packet of pepper from flying Cronus (X5) FCO-ATH in 2001 on a 737. The thermal boarding passes from kiosks fade and the online boarding passes are a little less interesting than ticket stock bp's. So I do a little nicety and write a little story or what the trip was for with my keepsakes.
B4REAL, spelled like it sounds

Who is online

Users browsing this forum: Aesma, An767, Gemuser, jet92, overcast, petera380, Planesmart, qfflyer, sassiciai, solnabo, travelhound, uta999 and 252 guests