drgmobile
Posts: 809
Joined: Tue Aug 29, 2006 3:06 am

Interesting Insight On Airline Frequent Flyer Prog

Fri Apr 13, 2007 12:36 am

From a reporter who recently attended a conference on airline frequent flyer programs. It has some interesting insight on the economics of such programs.

http://www.msnbc.msn.com/id/18056518/
 
DiscoverCSG
Posts: 565
Joined: Wed Jan 31, 2007 2:22 am

RE: Interesting Insight On Airline Frequent Flyer Prog

Fri Apr 13, 2007 4:39 am

Well, it's an interesting article.

However, I'd take exception to his assertion (at the bottom of the first page) that ground earners (who want free tickets) are happy and sky earners (who want upgrades) aren't. He says upgrades are available in great quantities, and he cites Continental Airlines (where I'm Silver Elite) as an example of a generous upgrade program. That's notoriously not true at CO, even though there's no limit to the number of upgrades an elite member can receive.

Anyway...
 
bigvince76
Posts: 42
Joined: Sat Aug 12, 2006 7:18 am

RE: Interesting Insight On Airline Frequent Flyer Prog

Fri Apr 13, 2007 12:54 pm

I centainly agree that holding a ton of cards from a load of different airlines is really stupid. I know a guy at work who has 13 FFP accounts with a few miles in each! I have tried to tell him it's silly but he doesn't get it.

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