CXfirst
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Airlines Sponsoring Sports

Sun Apr 15, 2007 6:37 pm

What airlines sponser what sport?

I know EK sponsors a lot of different teams and competitions.
EY sponser a F1 team.
QF are shirt sponsers for Australia's rugby team (At least it was).
NZ are shirt sponsers for New Zealands rugby team.

I believe that a lot of basketball arenas in the US have the likes of CO, AA, and UA sponsering them, can someone give me some more details in this?

Please mention major sponserers, as even Air Asia 'sponser' Manchester United, but they are minor, and honestly, I don't care.

What other airlines sponser sports?

-CXfirst
 
jamesbuk
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Airlines Sponsoring Sports

Sun Apr 15, 2007 6:51 pm

Kingfisher sponsors the Toyota F1 team
Im not sure if EK still sponsors the Mclaren F1 team

Rgds --James--
You cant have your cake and eat it... What the hells the point in having it then!!!
 
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TS-IOR
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Airlines Sponsoring Sports

Sun Apr 15, 2007 7:19 pm

What about the LTU arena in Dusseldorf ? LTU sponsors all the games that could be held in this stadium, no ?!

Nouvelair sponsors Monastir's football team... doing very well this season !!!
Next flight TUN-YUL Tunisair A330-243.
 
planesarecool
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Airlines Sponsoring Sports

Sun Apr 15, 2007 8:04 pm

FlyBE sponsor Exeter, Southampton and Birmingham football clubs. Thomas Cook (Travel Agent and Airline) sponsor Manchester City. Emirates sponsor Arsenal, and their new stadium is called the Emirates Stadium.

I believe Spanair used to sponsor FC Mallorca, but i'm not sure if this is still the case.
 
B747-437B
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Airlines Sponsoring Sports

Sun Apr 15, 2007 8:14 pm

Easyjet and Ghana International Airlines sponsor the Ghanaian national ski team (yes, it really exists).  Smile

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nzrich
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Airlines Sponsoring Sports

Sun Apr 15, 2007 8:16 pm

NZ sponsor more than just the All Blacks

they also sponsor

2006 winter and commonwealth games for NZ competitors
Ironman NZ
All Blacks
Air NZ Cup (Rugby tournament in NZ)
Rebel sport super 14 (Rugby)
AXA NZ international sevens tournament (Rugby)
Southern traverse (NZ outdoors adventure race)
Vodafone Warriors (Rugby League)
"Pride of the pacific"
 
MarioSPlane
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Airlines Sponsoring Sports

Sun Apr 15, 2007 8:20 pm

This is what I can remember....

Kingfisher sponsors Toyota Formula 1 Team. Also in F1 you have Etihad sponsoring the new team Spyker and Williams being Air Asia's choice. Emirates did sponsor Mclaren in 2006.

Emirates is big in sports. They sponsor almost everything, everywhere. They sponsor criket, they are major in rugby, sponsoring the 2007 Rugby World Cup. Emirates also sponsored the soccer 2006 World Cup. In soccer they also sponsor Germany's Hamburg SV and Arsenal in England, in the shirt and naming the stadium. In sailing, they sponsor New Zealand's team in America's Cup. They are also huge in horse racing and golf, in events such as the Dubai Desert Classic.

Air Canada is the sponsor of 2010 Winter Olympics in Vancouver. And they also name an arena in Toronto, the Air Canada Centre, which is home to NBA's Toronto Raptors and NHL's Toronto Maple Leafs.

U.S. carriers name a lot of arenas. These are naming rights agreements for venues hosting sports and entertainment events, in which the airlines pay several millions for 20 to 30 years naming privileges.
American - American Airlines Arena in Miami, home to NBA's Miami Heat.
American Airlines Center in Dallas, home to NBA's Dallas Mavericks and NHL's Dallas Stars.

United - United Center in Chicago, home to NBA's Chicago Bulls and NHL's Chicago Blackhawks.

Continental - Continental Airlines Arena in New Jersey, home to NHL's New Jersey Devils.

Delta - Delta Center in Salt Lake City, home to NBA's Utah Jazz.

I also think that the arena in Phoenix where the Suns team plays is named by US Airways, but I don't know it for sure.

Cheers
 
helvknight
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Airlines Sponsoring Sports

Sun Apr 15, 2007 8:33 pm

BD's low cost subsidiary bmibaby sponsors the British Elite Ice Hockey League.
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QFFan
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Airlines Sponsoring Sports

Sun Apr 15, 2007 8:48 pm

Quoting CXfirst (Thread starter):
What airlines sponser what sport?

Qantas also sponsor the Socceroo's (Aust national Soccer Team),

JQ sponsor the Gold Coast Titans (Aust's newest Rugby League team).

Virgin Blue sponsor the Queensland Reds (rugby union), South Sydney Rabittoh's (Rugby League)
 
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NZ107
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Airlines Sponsoring Sports

Sun Apr 15, 2007 8:55 pm

Quoting QFFan (Reply 8):

Also the Wallabies - Australia's rugby team (or at least did last year..)


Cathay Pacific sponsor the Hong Kong Sevens rugby tournament held every year (3 or 4 weeks ago?)

Ansett used to sponsor a few things here and there including the Australian cricket team.
It's all about the destination AND the journey.
 
TransIsland
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Airlines Sponsoring Sports

Sun Apr 15, 2007 9:00 pm

American Eagle sponsor the annual celebrity charity tennis tournament here in Nassau.
I'm an aviation expert. I have Sky Juice for breakfast.
 
TexARN
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Airlines Sponsoring Sports

Sun Apr 15, 2007 9:10 pm

Quoting MarioSPlane (Reply 6):

Actually, Delta lost the naming rights about six months ago. Their contract ended right at the time the US merger offer came in, and the arena management were scared that the Delta name wouldnt last. It is now the Energy Solutions Arena, which is a toxic waste removal corporation.
 
EK156
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Airlines Sponsoring Sports

Sun Apr 15, 2007 9:20 pm

EK also sponsors Team NewZealand in the Yacht World Cup or boat or something

EK is also the main sponsor of the 2010 World Cup. The also sponsor the Dubai World Cup for Horse Racing

Air China are sponsoring the Beijing Olympics

Gulf Air Sponsor the F1 Grand Prix in Bahrain
 
ag92
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Airlines Sponsoring Sports

Sun Apr 15, 2007 9:38 pm

Just a question, what do airlines get out of sponsoring. More customers? And is it really worth sponsoring as they must be paying millions of dollars

Regards
Ag92
 
VHVXB
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RE: Airlines Sponsoring Sports

Sun Apr 15, 2007 10:24 pm

Quoting NZ107 (Reply 9):
Ansett used to sponsor a few things here and there including the Australian cricket team.

Now its EK who sponsor the Aussie Cricket team
 
Kraw
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RE: Airlines Sponsoring Sports

Sun Apr 15, 2007 10:30 pm

Citrus has a ton of radio commercials and billboards with some of the Atlanta Thrashers on them. There are a few with that crappy/over rated Falcons QB also
Pastey White!!!!!
 
mhodgson
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RE: Airlines Sponsoring Sports

Sun Apr 15, 2007 10:45 pm

I think ScotAirways sponsor one of the London-based premier league teams (Fulham, IIRC).
Austrian Airlines also seem to have a deal with Conference team Gravesend and Northfleet.
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Steve332
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RE: Airlines Sponsoring Sports

Sun Apr 15, 2007 10:51 pm

Aer Lingus sponsor the London-Irish rugby union team.
 
CXfirst
Topic Author
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 12:29 am

Quoting Mhodgson (Reply 16):
I think ScotAirways sponsor one of the London-based premier league teams (Fulham, IIRC).

If so, it probably is not a major sponser (shirt sponser is pipex), just like Air Asia is with Manchester United

thanks for the replies

-CXfirst
 
vbeltraJJ
Posts: 56
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 12:37 am

TAM used to sponsor a soccer team in Brazil (São Paulo) and now they only sponsor sports like volleyball, stock car racing and some sailing events in Brazil. They are not sponsoring one team or another, just events and competitions.

Cheers
 
f86sabre
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 12:48 am

OzJet is on the side of the Minardi Team USA cars in ChampCar. Of course, Stoddart owns them. Airtran is on Danica Patrick's car in the IRL Indycar series.

Best wishes,
F86sabre
 
9MMAR
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 1:17 am

Quoting CXfirst (Thread starter):
as even Air Asia 'sponser' Manchester United, but they are minor, and honestly, I don't care.

Although 'minor' as regarded by some, they have an Airbus 320 (9M-AFC) dedicated to promote/market Manchester United FC.

AirAsia is also the newest sponsor for F1 AT&T Williams team (Rosberg and Wurz as the drivers).

Malaysia Airlines is the sponsor of English Premier League.
 
apodino
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 1:31 am

Quoting MarioSPlane (Reply 6):
Delta - Delta Center in Salt Lake City, home to NBA's Utah Jazz.

I also think that the arena in Phoenix where the Suns team plays is named by US Airways, but I don't know it for sure.

Delta dropped their naming rights agreement on the arena in Salt Lake city. I think it is now named for some water company.

The Phoenix Suns arena is now called USAirways Center. This is an extension of the America West naming rights deal that was signed in the early 90's.

Also Continental Airlines Arena is in East Rutherford, NJ, and its home to the NBA's Nets and the NHL's Devils.
 
FWAERJ
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 1:58 am

Quoting Apodino (Reply 22):
Delta dropped their naming rights agreement on the arena in Salt Lake city. I think it is now named for some water company.

It's now the EnergySolutions Arena.
"Did he really need the triple bypass? Or was it the miles?"
 
jacobin777
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 2:31 am

Quoting MarioSPlane (Reply 6):

Kingfisher sponsors Toyota Formula 1 Team.

http://www.flykingfisher.com/f1/
"Up the Irons!"
 
AirTranTUS
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 3:11 am

Quoting MarioSPlane (Reply 6):
I also think that the arena in Phoenix where the Suns team plays is named by US Airways, but I don't know it for sure.

 yes  It was originally the America West Arena, but now it is the US Airways Center because of the merger.

WN sponsors the NFL and NBA. They have an NBA aircraft too. Anyone think they should do a NFL themed aircraft?


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Ward86IND
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 3:24 am

Quoting Apodino (Reply 22):
Delta dropped their naming rights agreement on the arena in Salt Lake city. I think it is now named for some water company.

The Phoenix Suns arena is now called USAirways Center. This is an extension of the America West naming rights deal that was signed in the early 90's.

Also Continental Airlines Arena is in East Rutherford, NJ, and its home to the NBA's Nets and the NHL's Devils.

add to that...United Center in Chicago, home of the NBA's Bulls and NHL's Blackhawks

American Airlines Arena in Miami, home of the NBA's Heat

American Airlines Center in Dallas, home of the NBA's Mavericks and NHL's Stars...AA sure hit the jackpot last year when the Heat and Mavs met in the finals!

Quoting AirTranTUS (Reply 25):
WN sponsors the NFL and NBA. They have an NBA aircraft too. Anyone think they should do a NFL themed aircraft?

Hell ya! But US Airways will do even better, a PITTSBURGH STEELERS A319!!!
Live your dream.
 
Someone83
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 4:24 am

SAS in the main sponsor for the Danish Football league (thats soccer for you Americans) and the league are even called SAS Ligaen.

In addition are they sponsor for the Norwegian Cross Country Team and are a major sponsor for both the league and also some clubs in the Norwegian football league
 
LCFreeman49
Posts: 100
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 4:54 am

Continental Airlines sponsors the New York Yankees.

Delta sponsors the New York Mets, Atlanta Braves, Cincinnati Reds, Los Angeles Dodgers, San Francisco Giants, Atlanta Falcons, Cincinnati Bengals, New York Jets, Boston Red Sox, New England Patriots.

What I find that is funny is that Philadelphia is a US Airways dominated city, yet the Eagles and Phillies charter exclusively on Delta.
Thanks For Flying with Delta....
 
trident3
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 5:26 am

Quoting Helvknight (Reply 7):
BD's low cost subsidiary bmibaby sponsors the British Elite Ice Hockey League.

The Catalans Dragons superleague team as well
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vv701
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 5:42 am

Quoting 9MMAR (Reply 21):
Although 'minor' as regarded by some, they have an Airbus 320 (9M-AFC) dedicated to promote/market Manchester United FC.

And if you are a south east Asian fan watching a Manchester United home game on television you, like all other viewers around the world, will see the Air Asia pitch side advertisements. With the popularity of the team in the Far East the Air Asia sponsorship is far from 'minor'.
 
Kevin777
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 5:43 am

Quoting Someone83 (Reply 27):
SAS in the main sponsor for the Danish Football league (thats soccer for you Americans) and the league are even called SAS Ligaen.

They do, and have done so for years now. A funny little story in relation to that:

Originally, the Danish 1st division (top-12 teams) was called the Super League (until 1995 or so). Then Coca-Cola wanted to be main sponsor, and paid an awful lot of money - under the condition that it was to be called "The Coca Cola League". However, only officials used that name, the public as well as sports commentators wouldn't stop using the name "Super League", and a frustrated Coca Cola backed out. SAS bought it a few years ago, and the name "The SAS League" sticks! Nationalism, soccer/football and aviation going hand in hand...

Kevin777
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CupraIbiza
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 11:53 am

Quoting Ag92 (Reply 13):
Just a question, what do airlines get out of sponsoring. More customers? And is it really worth sponsoring as they must be paying millions of dollars

Brand recognition. Emirates have become so well known in Australia in no small part due to their huge sponsorship.

Collingwood Magpies AFL team - biggest and most popular (and most hated) team of all codes

Major horse races during the Melbourne Spring Racing Carnival (including the world famous Melbourne Cup) as well as the Sydney Easter Carnival and Gold Coast carnival

Australian Cricket team when overseas

Western Force Super 14 Rugby team
Everyday is a gift…… but why does it have to be a pair of socks?
 
ZKNEA
Posts: 148
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 9:12 pm

To add to EK's list:
All international cricket umpires
(I think) all international rugby referees
Are title sponsor for a handful of the IRB (Rugby) 7s tournaments - incl. - i think - Dubai, London, George (South Africa). There may be more.
The England 7s team (The 'Fly Emirates' slogan is splashed across the front of their playing jerseys)

Plus the mighty Emirates staff 7s team in the social competition in the Dubai 7s!! :P

They were also major sponsors of the NZ Golf championships, or whatever they call it. Them and Holden bailed the tournament out, and it still made a loss...

I'm sure theres more, they're sponsorship tigger happy

[Edited 2007-04-16 14:25:30]
 
CXfirst
Topic Author
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 9:41 pm

Quoting VV701 (Reply 30):
And if you are a south east Asian fan watching a Manchester United home game on television you, like all other viewers around the world, will see the Air Asia pitch side advertisements. With the popularity of the team in the Far East the Air Asia sponsorship is far from 'minor'.

However, compared to the many other sponsers, they are minor. Anything sponsering major premier league teams (Arsenal, liverpool, chelsea, man utd.) are major sponsers.

Quoting 9MMAR (Reply 21):
Although 'minor' as regarded by some, they have an Airbus 320 (9M-AFC) dedicated to promote/market Manchester United FC.

Big version: Width: 1024 Height: 695 File size: 226kb


:D

-CXfirst
 
n6238p
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 9:58 pm

Connie Kalitta puts his cargo carrier Kalitta Air on all of his NHRA cars. I've seen Kalitta Charters on the Top Fuel cars as well.
To actively root against anybody is just low, and I hope karma comes back at you with a vengeance
 
YLWbased
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 10:17 pm

Quoting CXfirst (Thread starter):

u left out CX.
Cathay Pacific sponsors "Hong Kong Rugby Sevens" every year.
Hong Kong is not China. Not better or worse, just different.
 
Steve332
Posts: 114
Joined: Fri Feb 16, 2007 9:27 pm

RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 11:32 pm

Quoting 9MMAR (Reply 21):
Malaysia Airlines is the sponsor of English Premier League.

Thats probebly just TV coverage in Asia. The Premier League is sponserd by Barclys Bank.
 
amberair732
Posts: 47
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RE: Airlines Sponsoring Sports

Mon Apr 16, 2007 11:41 pm

Gulf Air sponsored yesterdays Bahrain F1 Grand Prix & one of their A343's performed a fly-by before the start !  Smile
 
CAN2YYZ
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RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 12:52 am

CA with the 2008 Summer Olympics?
 
DeltaRules
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RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 1:27 am

Piedmont (and later USAir) sponsored a NASCAR team in the 1980s and 1990s, which won the then-Winston Cup Championship in 1984 with Terry Labonte. The last time I saw a USAir car was in 1995- since then, there's been little or no airline sponsorship in NASCAR. Hooters Air was featured on Brett Bodine's Hooters car in 2003, but that's about it.

Recently, Jayski.com had a story that NASCAR was in talks with jetBlue.

Quoting LCFreeman49 (Reply 28):
Delta sponsors the New York Mets, Atlanta Braves, Cincinnati Reds, Los Angeles Dodgers, San Francisco Giants, Atlanta Falcons, Cincinnati Bengals, New York Jets, Boston Red Sox, New England Patriots.

They're the official airline of the Columbus Blue Jackets as well.

DeltaRules

[Edited 2007-04-16 18:28:16]
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9MMAR
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RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 2:14 am

Quoting Steve332 (Reply 37):
Thats probebly just TV coverage in Asia. The Premier League is sponserd by Barclys Bank.

Oh yes. Malaysia Airlines is the sponsor of the English Premier League on ESPN Star Sport.
 
n6238p
Posts: 373
Joined: Fri Jan 27, 2006 5:35 am

RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 6:32 am

Well my involvement in a stock car racing archive project has allowed for me to dig up some other lesser known airlines being involved with racing.

I'll try to list only those which had major sponsors by the airline or mfg.

Air Jamaica put sponsor's on Steve Grissom's Busch Series entry in 1999.
Allegiant Air sponsored a Busch entry in the 2006 Las Vegas race. (good looking paint job might I add)
American Airlines put their name on Craftsman Truck series truck in late 2004.
Bell Helicopters sponsored two different cars in two different races during the 2006 BGN season.
The Civil Air Patrol did major sponsorship in the Busch series from 2002-2003 for the #46 car.
Eagle Jet International put their name on a few cars during the 2003 BGN season.
Piper Aircraft sponsored a Busch car late in 1988.

Honorable mention the USAF which has for many years had partial or full sponsorship of a NASCAR team.

Delta Airlines has also done flyovers with 767's during the Atlanta NASCAR race.
To actively root against anybody is just low, and I hope karma comes back at you with a vengeance
 
Sabena332
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RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 6:57 am

EasyJet is a main sponsor of the football (soccer) club Borussia Dortmund, the whole southwestern corner of the huge stadium (capacity approx. 81.500) has orange perimeter advertising, and when there is a standard situation (free-kick, corner ball) they measure the speed of the ball, then the result gets displayed - presented by EasyJet - on the two giant score boards. I simply love it during a night game, the whole stadium is illuminated in orange for approx. 15 seconds, looks very cool.

Emirates is advertising in Hamburg's football stadium, usually they have perimeter advertising on the left and right side of both goals (most expensive advertising area in the whole stadium). They change their slogans frequently, sometimes it is just "Fly Emirates", sometimes it is "Fly Emirates To New York". The Hamburger SV football club is also advertising with an "Emirates" writing on their football shirts.

Gelsenkirchen's "Asirena auf Scheisse" has giant Air Berlin perimeter advertising.

That's all I can think of when it comes to the German Bundesliga.

Oh yes, there is also Dusseldorf's LTU Arena but I didn't include it above because Dusseldorf's football team plays in a regional league.  Silly

Patrick

Patrick
NZ1's mother is a disgusting crack-whore and his father is a worthless alcoholic!
 
tripleboom
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RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 2:20 pm

Frontier Airlines serves as the official airline of the NHL's Colorado Avalanche, the NBA's Denver Nuggets, and MLB's Colorado Rockies. We missed out on the NFL's Denver Broncos to, I believe, UA. However there are a few Frontier Airlines billboards near Mile High Stadium, one of which says, "We're Broncos Fans Too!" and showing the a/c tail of N915FR, Sally the Mustang.


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ERJ135
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RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 3:48 pm

As mentioned above some airlines sponsor Rugby league teams in the NRL
Formerly Impulse Airlines sponsored the Newcastle Knights but this transferred to Qantas Link, not sure if this is still current. Qantas also sponsors the Australian F1 GP.
Emirates who seems to be everywhere in everything, also has sponsored the Melbourne Cup which is Australias premier Horse Race.
I remember when the DC-3 was new!
 
CXfirst
Topic Author
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RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 5:28 pm

Quoting Sabena332 (Reply 43):
Emirates is advertising in Hamburg's football stadium, usually they have perimeter advertising on the left and right side of both goals (most expensive advertising area in the whole stadium). They change their slogans frequently, sometimes it is just "Fly Emirates", sometimes it is "Fly Emirates To New York". The Hamburger SV football club is also advertising with an "Emirates" writing on their football shirts.

That is probably because they are shirt sponsers of Hamburger SV.

In Arsenals stadium (notably named Emirates stadium) the signage around the pitch is electronic, so it changes. For about half the time, EK has "Fly Emirates To ......" (it shows every destination EK serve), and they have the plain "Fly Emirates" words with an EK A332 flying behind it.

Thanks for all the replies.

-CXfirst
 
ha763
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RE: Airlines Sponsoring Sports

Tue Apr 17, 2007 5:32 pm

Hawaiian Airlines sponsors many of Hawaii's state high school tournaments.

Quoting Ag92 (Reply 13):
Just a question, what do airlines get out of sponsoring. More customers? And is it really worth sponsoring as they must be paying millions of dollars

Constant advertising which would be worth more than the amount paid to get that sponsorship. For example, sponsoring an arena or stadium would mean that your name is mentioned everytime an event is held there and even during the time leading up to the event. Your name is also visible 24/7 to everyone passing by.