OK, I am sitting here at gate 2 in SAN waiting for my flight. This is really funny watching all these sheeple being all confused. They keep boarding out of order and they are asked to go stand by the pole with their little number on it.
This new process is even stranger than the old process.
I love Southwest and fly them quite often but I've always hated the cattle call and I just don't know how they could have replaced that mess with these little poles with numbers on them. This had to cost more to implement than assigning seat numbers. These gate areas just look silly!