Many of those who are Rapid Reward Members probably got this in their e-mail but wanted to mention it here. This is not exactly huge news, more of a "it's about damn time"...
Southwest Airlines has partnered to provide more Rapid Reward Points when we go shopping online. Basically the only way to earn Rapid Reward Points was to buy flowers and some online stuff. Now they have expanded it to include a wide range of merchandise stores and well popular and well known brands.
I realize most airlines are already doing this, and that is why I say "it's about time!" This was a huge missing link in my opinion that WN needed to get going to spread access for Rapid Reward Program and make it more accessible for everyone. I had a feeling this was coming when they announced the conversion to a point system.
Click at the Link, sign up your account and start earning Rapid Reward Points!
On the A+ side WN is closing some Partners with Air Tran as they combine the Programs together.
This link provides an update of what to expect in 2012 as the acquisition continues.
Happy Flying friends!