DOT entered into two consent orders this week.
Skywest Airlines was assessed a $40,000 civil penalty for facilitating the publication of non-compliant advertising material.
DOT found Skywest created and distributed various airport advertisements failing to properly disclose the existence of code-sharing arrangements and identify the actual operator of air-service which could result in consumer being deceived regarding the operating airline identity.
In second case, the department assessed Spirit Airlines a $50,000 consent decree civil penalty for violations of advertising requirements.
Spirit Airlines during a period in June 2011 ran a truck-borne billboard campaign to promote new service including advertising fares. The signs did not include language disclosing existence or amount of additional taxes and fees applied to the fares.
Additionally, it was noted Spirit’s Twitter feed failed to comply with fare advertising rules by not disclosing roundtrip purchase requirements, plus the existence and amount of fees for fares mentioned in Tweets.
The Spirit Tweet violation is a bit of joke imo. With so little room to get a message out, trying to cram in information on all the taxes and fees on a short 140-character message is a bit too much.