|Quoting ZKOJH (Thread starter):|
Virgin Australia has poured cold water on speculation that it's planning to join the Star Alliance group of airlines, with CEO John Borghetti suggesting that, if anything, SkyTeam could be a better fit.
Although Virgin shareholder Air New Zealand and partner Singapore Airlines both belong to Star, this doesn't make that alliance a fait accompli, Borghetti told The Australian.
I have a feeling Mr Borgehetti is playing a little game here. Whatever the costs are for joining Star, he probably wants them reduced. Star Alliance and SkyTeam need Virgin Australia - whoever lands them gets an Australian network that the other alliance will never have.
Smart move, really. Also, I would assume he would be pouring cold water on this until the change to the new seating, Business Class and livery is more complete than it is. No use joining an alliance with a half complete product change.
|Quoting Quokkas (Reply 2):|
So it isn't clear whether FJ will be joining anyone at present.
Why are we even discussing FJ
? They are small, they'll never join any alliance.
|Quoting aerohottie (Reply 4):|
Which I think is the best way for them to go to IMHO...
This strategy enables them to pick and choose who the best partner is in each market, rather than being wedded to whoever is in a certain alliance.
It constantly amazes me that people on this web site continue to make comments like this.
At least with the oneworld alliance, the airlines are not "wedded" to their alliance partners. A good example is Qantas. They have relationships with Aer Lingus, Air Niugini, Air Pacific, Air Vanuatu, Alaska Airlines, China Eastern, El Al, Jet Airways, South African Airways... all non-aligned or in other alliances.
Airlines are still able to make a create the commercial relationships they wish when they are part of an airline alliance. Fact!
For what it's worth, it would be fun to see Virgin in SkyTeam, because all of the Australian Star Alliance flyers will actually have a hernia
... However, logic says they'll go Star... then again, no Virgin airline anywhere is in an alliance, so they could stay out.