tymnbalewne
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AA Announcement? (23JUL)

Mon Jul 23, 2012 4:50 am

On the American Airlines FaceBook page it says:
"Tomorrow morning, we’ll share some great news! Click ‘like’ if you want to hear it!"
So...any ideas? US/AA merger? Changes to AAdvantage?
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Acey559
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 4:55 am

I'm guessing it's some kind of branding, either onboard changes or airport/advertising rebranding. Exclusivity was just extended to December and Tom Horton is basically ignoring all requests from Doug Parker so I don't think it'll be anything merger related. Hopefully some enhancements to the onboard experience as that would be very much welcomed.
 
lweber557
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:12 am

Well I hope the announcement is Jet Blue will be joining One World so my two favorite airlines will be together. Seriously doubt its gonna happen though. Guessing it has to do with a new livery or something. I'd be sad to see the silver birds go but they won't be able to polish the 787's and airbuses whenever they get them.

http://www.cbsnews.com/8301-505244_1...es-ceo-says-airline-is-recovering/

[Edited 2012-07-22 22:13:55]

[Edited 2012-07-22 22:17:59]
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mhkansan
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:21 am

Quoting Acey559 (Reply 1):
some kind of branding

Pretty sure you're on to something there.
 
PHX787
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:21 am

Just checked every single US Airways media website and found nothing issued tomorrow.
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UNITED91
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:24 am

Quoting PHX787 (Reply 4):
Just checked every single US Airways media website and found nothing issued tomorrow.

I highly doubt it has anything to do with a merger with US Airways.

Quoting Acey559 (Reply 1):
I'm guessing it's some kind of branding

   Agreed.
 
Cactus739
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:33 am

Quoting PHX787 (Reply 4):
Just checked every single US Airways media website and found nothing issued tomorrow.

Yes because all major financial transactions are announced via a Facebook teaser post like that suggesting that you "like it if you want to hear it"
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PHX787
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:35 am

Quoting Cactus739 (Reply 6):
Quoting UNITED91 (Reply 5):

Heck guys it's just to make sure   
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xjramper
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:39 am

Obviously it's AA announcing that Delta is taking them over and they will be only flying a super md80 fleet and using eagle's 135/145 flights solely on flights longer than 2.5 hours.

On a somewhat unrelated note, the comments on their Facebook page are absolutely hilarious.

My hopes is that it has nothing to do with a merger, nor a branding change. I hope for financial help from a non-aviation related group (think Delta/Amex) that will eliminate all talks of layoffs.
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rj777
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:44 am

my 2 cents are on a livery change. Usually when they say something "Exciting" it's some sort of change.
 
jpetekyxmd80
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:47 am

Most likely something far less exciting than anything our imaginations can come up with.

However, if AA is indeed going to revamp it's image/ livery, the time for that would be very soon.
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EA CO AS
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 5:53 am

I don't see this being a branding/image/livery announcement.

Why? Simple.

Their future as a corporate entity is in doubt as it is - so why would you go forward with that sort of "We're going it alone, and here's what we're going to look like!" campaign when so much is still up in the air that can change all of that?

Look for either something far less, or a full-blown merger announcement. Nothing in-between.
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 6:14 am

In most merger scenarios, its clear American would be the surviving brand. A brand new identity and livery would only help that notion.

This has been in the works for long time. They can't just put everything on hold to see what happens, it could be years.
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BlueSky1976
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 6:15 am

Firming up the 787 order?
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FI642
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 6:31 am

Knowing AA, it will be something goofy. Let's just hope it is something useful.
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questions
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 6:33 am

I'm sure it's something along the lines of...

- Orgasmatron service enhancements in premium cabins
- Bench style seating with 29" pitch in main cabin... 10USD for FA service... 20USD for lav usage
 
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 6:58 am

Quoting jpetekyxmd80 (Reply 12):
In most merger scenarios, its clear American would be the surviving brand. A brand new identity and livery would only help that notion.

Yes, but current AA management may not ultimately be the ones making the decisions on what that branding might look like going forward. If US wants to buy them, don't you think they just MIGHT want a say in what they're buying might look like externally for the next 20-plus years?
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RWA380
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 7:17 am

Quoting questions (Reply 15):
Orgasmatron service enhancements in premium cabins

LOL, that's funny, your right some service ammenity in a premium cabin would be about right! These social media news releases are often nothing more than to get people talking, not to actually announce something of value to us all.

Quoting lweber557 (Reply 2):
Well I hope the announcement is Jet Blue will be joining One World so my two favorite airlines will be together. Seriously doubt its gonna happen though.

I'm glad you are realistic about your expectations, because I don't think AA will be making an announcement for another airline even though there have been rumors of them joining forces, I doubt this is the "big news", I truly doubt it's that big of news at all, as most social media releases are not earth shattering news.
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TWA902fly
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 7:35 am

Just a reminder that a new livery wouldn't be completely unexpected...

http://www.bloomberg.com/news/2012-0...s-change-in-oldest-jet-livery.html

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LuisKMIA
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 12:35 pm

New livery is the hot rumor this morning. They got an extension until December about any possible merger options, so I don't expect anything in that field.
 
LuisKMIA
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 1:48 pm

 
T8KE0FF
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 2:08 pm

Quoting LuisKMIA (Reply 20):

The interesting thing with the video on that page is that the animated aircraft are just in shiny aluminium with no livery, this pretty much confirms that there is a new one coming up soon!
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drmlnr1
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 2:20 pm

Very very exciting. Very revolutionary. It's about time they get PTV's. Leather seats Just icing on the cake. Congrats AA on a very big announcement indeed
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cruiseshipcrew
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 2:24 pm

So it's confirmed the Airbus 321 will replace the 767-200s. The interiors look great!!
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RE: AA Announcement? (23JUL)

Mon Jul 23, 2012 2:37 pm

The announcement has now been made. Please continue discussion here:

AA: 3-class A321s On JFK-LAX/SFO, PTVs (by commavia Jul 23 2012 in Civil Aviation)

This thread will be locked.
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