Question - Do people really prefer going to their final destination via a hub city? would it not be preferable to fly nonstop?
Air Canada began using CRJs to many smaller market US destinations proclaiming the jets a hub busters. It has also taken off with the US regional express companies (American Eagle, Comair & Continental Express etc.). Air Canada by the way basically captured most of the Canada-US market and has kept US airlines twice their size at bay partly due to this strategy.
From an airline's point of view I understand the economics of a hub. However, as we are the traveling public, shouldn't we be demanding to fly nonstop to as many cities as we can rather than finding ourselves caught up in a huge busy airport looking for our connections? Today's aircraft technology should be able to provide us with what we want.. There seems to be an aircraft for almost every type of market there is. ...or do we just really prefer using busy centralized hubs?