VictorTango
Topic Author
Posts: 468
Joined: Sat Jan 08, 2005 10:00 pm

Best & Worst Airline Tagline/Slogan

Mon Jan 10, 2005 2:19 pm

Most airlines give a lot of importance to it's tagline/slogan. Many airlines have had a number of of taglines, though few airlines prefer not to have one.
I hope this has not been discussed earlier.

I like United's 'Come fly the airline that's uniting the world. Come fly the friendly skies.' Sounds nice.

The worst i've found is Air Sahara's 'Emotionally Yours'.

What are your choices?
 
sprxUSA
Posts: 138
Joined: Thu Dec 02, 2004 5:17 am

RE: Best & Worst Airline Tagline/Slogan

Tue Jan 18, 2005 12:53 pm

I always liked Hughes Airwest's "Top banana in the West" line from late '70s. And Western's "The only way to fly".
Gem State Airlines..."we have a gem of an airline"
 
RCS763AV
Posts: 3650
Joined: Mon Jun 14, 2004 1:22 am

RE: Best & Worst Airline Tagline/Slogan

Wed Jan 19, 2005 10:57 am

American´s "AA-everything" is annoing and NOT creative.

Avianca´s, "La aerolínea de Colombia" is really classy.

Continental´s "Work hard, fly right" is really catchy.

AeroRepublica tried to copy the "La aerolínea de Colombia" slogan, i did not work out well, so it was pathetic to see a 10 aircraft operation claiming themselves as the airline of a country with 40-45 million inhabitants (we wont be sure until the 2005 census)


 
andz
Posts: 7626
Joined: Mon Feb 16, 2004 7:49 pm

RE: Best & Worst Airline Tagline/Slogan

Wed Jan 19, 2005 12:25 pm

Delta Airlines... "Good Goes Around"

WTF? I don't want to go-around, I want to land! It makes absolutely no sense at all.
After Monday and Tuesday even the calendar says WTF...
 
Businessboy
Posts: 185
Joined: Sun Mar 14, 2004 6:24 am

RE: Best & Worst Airline Tagline/Slogan

Thu Jan 20, 2005 7:55 pm

yeah, i love the "WORK HARD, FLY RIGHT" by Continental Airlines

Very busnisy  Big grin

BB
LOVE CONTINENTAL AIRLINES & LOVE BRITISH AIRWAYS
 
stirling
Posts: 3897
Joined: Sat Jun 12, 2004 2:00 am

RE: Best & Worst Airline Tagline/Slogan

Thu Jan 20, 2005 8:40 pm

Delta Airlines... "Good Goes Around"

WTF? I don't want to go-around, I want to land! It makes absolutely no sense at all.


What is Delta, a Merry-go-Round, or an airline?
What was wrong with the slogan..."We Love To Fly And It Shows"..? That was a classic.

United's "Come Fly The Friendly Skies" should still be used today! That just rolls off the tongue, and is memorable to all generations, even the young!,
Honorable Mention goes to the already mentioned "Top Banana in The West" used by Hughes Air West.

Who was The WORLD's Most Respected Airline?
Delete this User
 
flyabunch
Posts: 443
Joined: Fri Nov 05, 2004 1:42 am

RE: Best & Worst Airline Tagline/Slogan

Thu Jan 20, 2005 10:43 pm

Although not a fan of Southwest, I do like there ad tagline "got to get away?" When you see a goofy embarrassing ad, you know it is coming.

Mike
 
Boeing Nut
Posts: 5078
Joined: Fri Feb 23, 2001 2:42 am

RE: Best & Worst Airline Tagline/Slogan

Fri Jan 21, 2005 12:15 am

Even better fom SWA is the slogan from the "pilot" - you are now free to move about the country. Very clever IMO.
I'm not a real aeronautical engineer, I just play one on Airliners.net.
 
dtwclipper
Posts: 6668
Joined: Wed Oct 29, 2003 3:17 am

RE: Best & Worst Airline Tagline/Slogan

Fri Jan 21, 2005 1:12 am

See my signature for the best.

Compare New York Air, the Airline that works for your Business
 
AeroWesty
Posts: 19551
Joined: Sat Oct 30, 2004 7:37 am

RE: Best & Worst Airline Tagline/Slogan

Fri Jan 21, 2005 5:47 am

#1 - "Up, up and away on TWA" (with commercials sung by the 5th Dimension)
#2 - "You get three feet for your two legs on Western Airlines" (I can still sing the tune, but you'd rather I not)
#3 - "Please, no dancing in the aisles" - Olympic Airways circa 1960s

Cheers.
International Homo of Mystery
 
AZjetgeek
Posts: 229
Joined: Thu Jul 22, 2004 1:53 am

RE: Best & Worst Airline Tagline/Slogan

Fri Jan 21, 2005 8:21 am

My current favorite is the WN: "Want to get away?" My answer is always, "Yes, and right now!"

Western's "The only way to fly," is still one of my all-time favorites as well as Continental's "The proud bird with the golden tail".
Long live the RJ!
 
PPVRA
Posts: 7878
Joined: Fri Nov 12, 2004 7:48 am

RE: Best & Worst Airline Tagline/Slogan

Fri Jan 21, 2005 8:59 am

"Good Goes Around"

As far as service goes... it should read: "for good [service] turn around"

TAM is very nice: "The Red Carpet Airline"

BTW, does RG has slogan? I have no idea.

PPVRA
"If goods do not cross borders, soldiers will" - Frederic Bastiat
 
amirs
Posts: 1184
Joined: Fri Dec 05, 2003 7:20 am

RE: Best & Worst Airline Tagline/Slogan

Sun Jan 23, 2005 10:36 pm

BA - "THE WORLD'S FAVOURITE AIRLINE"
LY - "HOME AWAY FROM HOME" IS CATCHY
 
jetboyflyhi
Posts: 173
Joined: Thu Oct 07, 2004 1:30 pm

RE: Best & Worst Airline Tagline/Slogan

Tue Jan 25, 2005 12:19 pm

My fav is US air begins with you! (u)
Chicken or Beef?
 
Lan_Fanatic
Posts: 1056
Joined: Fri Sep 21, 2001 11:41 am

RE: Best & Worst Airline Tagline/Slogan

Tue Jan 25, 2005 1:42 pm

I remember a not so old Varig slogan, "Acima de tudo, você"...meaning something like "Above everything, you"

Also former LAN slogan "El espíritu del sur del mundo"-"The spirit of the south of the world"

Alitalia's "Vi porteremo ovunque"-"We will take you everywhere"

And I don't know if it is their slogan, but Finnair's "Most experienced in northern skies" is great.
 
Checo77
Posts: 1263
Joined: Fri Oct 15, 2004 11:39 am

RE: Best & Worst Airline Tagline/Slogan

Wed Jan 26, 2005 1:59 am

My favorites is AF- "faire du ciel le plus bele endroite de la terre" meaning "making the skies the best place on earth"
Co´s: "Work hard, fly right"
Regards,
Adam
Czech Boeing lover living in Lima
 
LJ45
Posts: 66
Joined: Wed Nov 17, 2004 12:12 pm

RE: Best & Worst Airline Tagline/Slogan

Wed Jan 26, 2005 9:23 am

Continental-"Work hard, Fly right."

American-"We know why you fly, We're American Airlines."

Southwest-"Wanna get away?" and "(Beep), You are now free to move about the country."

PSA-"PSA gives you a lift."

 
AirWillie6475
Posts: 2372
Joined: Thu Jan 27, 2005 1:45 pm

RE: Best & Worst Airline Tagline/Slogan

Sat Jan 29, 2005 5:51 pm

Lufthansas "THERES NO BETTER WAY TO FLY"  Insane
 
VictorTango
Topic Author
Posts: 468
Joined: Sat Jan 08, 2005 10:00 pm

RE: Best & Worst Airline Tagline/Slogan

Sat Jan 29, 2005 6:52 pm

This one sounds nice....

Emirates (a very old one) ...
'Even time flies on Emirates'

Rgds, Olly
 
keno
Posts: 1809
Joined: Thu Feb 19, 2004 5:46 pm

RE: Best & Worst Airline Tagline/Slogan

Sat Jan 29, 2005 7:48 pm

Malaysia Airlines - Going Beyond Expectations

... certainly that's the secret to their 4-year straight wins as world's best cabin staff.
 
ltbewr
Posts: 12390
Joined: Thu Jan 29, 2004 1:24 pm

RE: Best & Worst Airline Tagline/Slogan

Sun Jan 30, 2005 12:12 am

Some classics of the past:
Eastern: The Wings of Man
National, the one taken over by Pan Am had in the 1970's had ads that went: "I'm (first name of a female f/a), fly me!"
PanAm (jingle): "Pan Am Makes The Going Great.."
Continential in the 1970's-80's: "The Proud Bird With The Golden Tail"
 
Cactus739
Posts: 2245
Joined: Mon Jan 19, 2004 6:41 am

RE: Best & Worst Airline Tagline/Slogan

Sun Jan 30, 2005 12:26 am

Isn't Southwest's slogan actually "A Symbol of Freedom"?

I like America West's older slogan "Every Flight Counts". It seemed like more of an internal slogan when they were having their operational difficulties... but it also told the customer the same thing. Their new one "Get On Board" is ok, but seems like its missing something...

You can't fix stupid.... - Ron White
 
DColeMAN
Posts: 265
Joined: Mon Nov 22, 2004 7:30 am

RE: Best & Worst Airline Tagline/Slogan

Sun Jan 30, 2005 5:42 am

You never forget your first time - Virgin Atlantic Big grin

Dale
Topless Women Drink 4 Free
 
September11
Posts: 3293
Joined: Fri May 21, 2004 12:49 am

RE: Best & Worst Airline Tagline/Slogan

Sun Jan 30, 2005 6:11 am

American Airlines

SOMETHING SPECIAL IN THE AIR
Airliners.net of the Future
 
SonOfACaptain
Posts: 1695
Joined: Thu May 27, 2004 5:36 am

RE: Best & Worst Airline Tagline/Slogan

Sun Jan 30, 2005 9:33 am

It's on only items for employee's, but still.

US Airways- Together we fly

-SOAC
Non Illegitimi Carborundum
 
WeAreUnited
Posts: 308
Joined: Sun Aug 22, 2004 6:02 pm

RE: Best & Worst Airline Tagline/Slogan

Sun Jan 30, 2005 2:18 pm

I'm with VictorTango on this one.

My fave:
United. "Come fly the airline that's uniting the world. Come fly the friendly skies." Great slogan. People still talk about "the friendly skies" when talking of air travel.

Other favorites:

American. "Something special in the Air." I also liked their "Get a lot more Airline" one they had for a while.

Continental. "Work Hard, Fly Right."

Some of the worst:

United. "Rising." puke....

American. "We know why you Fly." WTF?!?!
 
frosty72
Posts: 8
Joined: Sat Sep 18, 2004 1:59 am

RE: Best & Worst Airline Tagline/Slogan

Sun Jan 30, 2005 11:59 pm

United, now they set the standard for slogans. I couldn't count the number of times I have heard TV or radio mention the air travel as "..flying the friendly skies" and I am positive they have no idea it references United.

On the other hand they had one of the queerest Paint schemes orange, red and blue on white. Now that's a topic "Commercial Paint Schemes"....hmm maybe I will start that thread.

Cheers,

frosty72
I am a filmmaker because I dare to dream!
 
AlitaliaMD11
Posts: 3704
Joined: Tue Dec 02, 2003 5:19 am

RE: Best & Worst Airline Tagline/Slogan

Mon Jan 31, 2005 4:22 am

I like Easy Jets new "Come Fly With Me"
No Vueling No Party
 
airgeek12
Posts: 725
Joined: Tue Oct 26, 2004 8:02 am

RE: Best & Worst Airline Tagline/Slogan

Mon Jan 31, 2005 1:24 pm

I agree with RCS763av about the whole American thing.

AA-everything isn't cute...it's annoying!!

"Ride on the TrA'Ain"
"Would you like some PeA'Anuts?"
"Check your BA'Agagge"
"A'American, you are such a FA'Agot"

Well I went over board; but you get it :p

geek
 
FlyGuyClt
Posts: 1579
Joined: Tue Aug 02, 2005 10:23 pm

RE: Best & Worst Airline Tagline/Slogan

Tue Feb 01, 2005 4:51 am

Braniff International: "If you've got it flaunt it !"
"We better be better, we're Braniff !"
"Braniff gets you there with Flying Colors."

Eastern Air Lines: "America's favorite way to fly."
"We earn our wings every day."
"The wings of man."

Midway Airlines: "Our spirit will lift you."

United Airlines: "Come Fly the Friendly Skies."

Delta Air Lines: "We love to fly and it shows."
"Delta is ready when you are."
"The airline run by professionals."

Air Florida: "The little airline that could."

Northwest Orient: "The world is going our way." (GONG!)

Republic Airlines: "Nobody serves our Republic like Republic."

Florida Express Airlines. "Going our way? Florida Express yourself today."

Braniff Airlines II "The best low fare in the air. Believe it ! "

Midwest Express Airlines. "The best care in the air." (see above, copy cat ! )

Continental Airlines. "The proud bird with the golden tail."

Pan American World Airways. "The world's most experienced airline."

Trans World Airlines TWA. "Today's TWA. Find out how good we really are."


Safe Flying  Smile








Florida Express, Braniff II and ......
 
jetblast
Posts: 950
Joined: Fri Nov 05, 2004 11:19 am

RE: Best & Worst Airline Tagline/Slogan

Wed Feb 02, 2005 3:01 am

I think it's funny how when Nigeria Airways fixed up their airline they changed their mascot from an elephant to an eagle  Smile

Regards
JetBlast @ BWI  Smile/happy/getting dizzy
Speedbird Concorde One
 
PHLBOS
Posts: 6504
Joined: Thu Apr 01, 2004 6:38 am

RE: Best & Worst Airline Tagline/Slogan

Wed Feb 02, 2005 3:35 am

Some others:

When you need the sun, there's only one... Eastern.

We're American Airlines, doing what we do best.

You're gonna like us, TWA.

AirTran Airways: Go, there's nothing stopping you.

British Airways, the world's favourite airline.
"TransEastern! You'll feel like you've never left the ground because we treat you like dirt!" SNL Parady ad circa 1981
 
NWADC9
Posts: 3938
Joined: Tue Jun 01, 2004 12:33 am

RE: Best & Worst Airline Tagline/Slogan

Wed Feb 02, 2005 10:11 am

LIKE:
NWA: Now you're flying smart.
NWA (old): Some people just know how to fly.
Frontier: A Whole Different Animal
Midwest: The Best Care in the Air

DISPISE OF:
Delta: Good Goes Around (WTF!?!?!?!?!?!?!?!??!!?!??!?!??!?!?!?!?)
United: It's Time To Fly (Who says?)
American: We Know Why You Fly (Oh, really? You some sort of psycic or something? Tell me, why do I fly?)
Flying an aeroplane with only a single propeller to keep you in the air. Can you imagine that? -Capt. Picard
 
VictorTango
Topic Author
Posts: 468
Joined: Sat Jan 08, 2005 10:00 pm

RE: Best & Worst Airline Tagline/Slogan

Wed Feb 02, 2005 5:25 pm

Guys, we missed this one...

Cathay Pacific ....Now you're really flying

it's better than the old one....Arrive in a better shape.

Olly
 
AlitaliaMD11
Posts: 3704
Joined: Tue Dec 02, 2003 5:19 am

RE: Best & Worst Airline Tagline/Slogan

Wed Feb 02, 2005 6:01 pm

I just realised that Easy Jets is "Come On Lets Fly" still like it anyway!
No Vueling No Party
 
vatveng
Posts: 1093
Joined: Wed Jan 07, 2004 11:49 pm

RE: Best & Worst Airline Tagline/Slogan

Mon Feb 07, 2005 12:21 am

I liked AirTran's previous slogan better:

"AirTran Airways. Your airline has arrived."

But "Go. There's nothing stopping you" is not bad either. It's better than "We know why you fly".
 
SE210Caravelle
Posts: 256
Joined: Tue Dec 28, 2004 1:01 pm

RE: Best & Worst Airline Tagline/Slogan

Fri Feb 18, 2005 8:03 am

Enjoy
United: Come fly the airline that's uniting the world. Come fly the friendly skies.
Continental: Work Hard, Fly Right
Continental (old): The proud bird with the golden tail.
Emirates: Even time flies on Emirates.

Dislike
American: We know why you fly.
American: A'American
-the infamous-Delta: Good goes round'
British Midland: Welcome to low-cost flights without the low expectations

Thanks,

SE210Caravelle  Smile
 
burnsie28
Posts: 5035
Joined: Mon Aug 02, 2004 1:49 am

RE: Best & Worst Airline Tagline/Slogan

Wed Feb 23, 2005 10:35 am

Quoting AZjetgeek (reply 10):
My current favorite is the WN: "Want to get away?" My answer is always, "Yes, and right now!"



I say the same thing, Yes, I do, but not on you (southwest)

Favs
NW- Some people just know how to fly
NW- Now youre flying smart
NW- Sleep on the job (WTF, but its catchy)
UA- Come fly the friendly skies (although it was more like delayed at the time)
AA- Something special in the air
CO- Work Hard, Fly Right

Worse:
DL- Good goes around
AA- We know why you fly
WN- A symbol of freedom (WTF, 85% of the time WN fares are higher)
 
Amy
Posts: 1109
Joined: Thu Feb 10, 2005 9:48 am

RE: Best & Worst Airline Tagline/Slogan

Wed Feb 23, 2005 12:33 pm

Quoting DColeMAN (reply 22):
You never forget your first time - Virgin Atlantic


Awesome  Smile

I will never forget either! 747 from LHR to SFO and the return, summer 1996, with the entertain ment system that made 12 hours go by in about 6! Big grin
A340-300 - slow, but awesome!
 
Shamrock330
Posts: 280
Joined: Sat Feb 26, 2005 5:26 am

RE: Best & Worst Airline Tagline/Slogan

Sat Feb 26, 2005 7:01 pm

Aer Lingus- "low fares way better" please give me a break....it doesnt even make sense in English. Even if it was low fares ARE way better...that would make a difference.To be honest i just hate this low fares thing they have going on.And what hurts me more is that my cousin supposedly coined the phrase for EI(he works in the marketing department)
 
AirWillie6475
Posts: 2372
Joined: Thu Jan 27, 2005 1:45 pm

RE: Best & Worst Airline Tagline/Slogan

Sun Feb 27, 2005 3:29 pm

United's new slogan "It's time to fly" is pretty bad. Why is it time to fly? So you can repay your debts?
 
elcableguy77
Posts: 466
Joined: Fri Feb 04, 2005 11:25 pm

RE: Best & Worst Airline Tagline/Slogan

Mon Feb 28, 2005 12:39 pm

My faves:
American- Something special in the Air
Northwest Orient- The world is going our way
Delta- We Love to fly and it shows AND Delta gets you there. Also note my sig line. It was a bumper sticker, but still a good one. I think Fly Delta's Big Jets was also a neon sign on top of their main hangar at ATL.
United- Come Fly the Friendly Skies (also love Gershwin's Rhapsody in Blue as the background music on their commercials and in the moving sidewalk going underground to their terminal at ORD)
Southwest- You are now free to move about the country.
And I know it doesn't count as an airline slogan, but I love Fed Ex's old slogan, "Hello-o-o-o, Federal!"
-Gavin
Former ZW F/A | "Wisconsin 72A, contact departure, see ya."
 
zkeoj
Posts: 972
Joined: Sun Feb 27, 2005 3:00 am

RE: Best & Worst Airline Tagline/Slogan

Tue Mar 01, 2005 2:00 pm

I liked Deutsche BA's "The Bearline" - in honour to to the Bear - Berlin's (Bearlin's) mascot!

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