DAYflyer
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Worst Airline Advertising Slogan

Wed Mar 22, 2006 2:45 am

For something a little more light-hearted than the usual topics, I ask what in your opinion is the worst airline slogan? I nominate DL for "Good goes around"
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kappel
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 2:48 am

Iberia's "Punctuality is our goal".
That one is very ironic if you just had 4 flights with them in two weeks and all delayed by over an hour.

[Edited 2006-03-21 18:55:07]
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eta unknown
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 2:53 am

Now defunct Zambia Airways... "Getting Better All the Time!"
 
redflyer
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:07 am

I always laughed at Eastern's "The wings of Man" slogan. Given that, at the time, they were primarily focused on flights around the eastern seaboard of the U.S. it was comical that they would pick such a grandiose slogan.
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antoniemey
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:19 am

"At American Airlines, we know it's the destination, not the flight."

In my opinion, the biggest cop out ever for an airline to use.
Make something Idiot-proof, and the Universe will make a more inept idiot.
 
airwave
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:32 am

Braniff's "If you've got it, flaunt it."
Hooray for vagueness!

BA's "We'll take more care of you."
That always sounded really odd to me. Is it correct British English?

Also, didn't Aeroflot at one point have a slogan that was like, "Cordially yours, Aeroflot"? Definitely didn't like that one, either.
When you do things right, people won't be sure you've done anything at all.
 
tallguy14
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:34 am

United "Rising".

Northwest "We're not happy until you're not happy".
(just kidding).
 
AI
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:36 am

Air Sahara (S2) in India have a slogan which is very nauseating to say the least
"Emotionally yours"
whoever thought of that ?
AI
 
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:52 am

Swissair's pre-flight 111 accident slogan: "Swissair, the most refreshing airline"
 
lincoln
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:56 am

My vote goes to "Good Goes Around" -- and I can seldom resist the urge to tack on "but great landed on the first try"

American's "We Know Why You Fly" is a close second, IMHO, because it just creaps me out in a Big Brother-kind of way ("Who told you why I'm flying? I don't want you to know why I'm flying!) (What was wrong with "Something Special in the Air" or even "Doing what We Do Best")

While I have to say that "Work Hard. Fly Right." doesn't really inspire me, it does convey an accurate picture, IMO, of Continental (i.e. airline focused primarially on business traveler, and providing the best inflight service in the US)

Lincoln
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Vasu
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:57 am

Didn't aeroflot used to have something like:

"We don't smile because we're serious about making you happy" ?

That one's quite comically rubbish
 
ardian
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 3:59 am

BTW: Am I the only one who thinks the slogan from the SIA commercials is quite weird?
'Singapore Girl; you're a great way to fly'
(like you're gonna 'fly' a Singapore Airlines FA)
 
carduelis
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 4:12 am

Quoting Airwave (Reply 5):
BA's "We'll take more care of you."
That always sounded really odd to me. Is it correct British English?

The above expression was the result of the merged BOAC/BEA into the British Airways as a comparative continuation of BOAC's long standing slogan 'BOAC takes good care of you'
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spartanmjf
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 4:27 am

LOT - "You're Under Our Wing"
"Ozark Flies Your Way"
"Nuts to the man in 21D!"
 
airwave
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 4:28 am

Quoting Carduelis (Reply 12):
The above expression was the result of the merged BOAC/BEA into the British Airways as a comparative continuation of BOAC's long standing slogan 'BOAC takes good care of you'

Ahhh, now I get it. Makes sense, even if it is an odd way to create a superlative. Whatever happened to good, better, best? Lol.

Quoting Ardian (Reply 11):
BTW: Am I the only one who thinks the slogan from the SIA commercials is quite weird?

No, you're not. Every time I open up a magazine, I see one of their ads. While they look very well done, that tagline never made much sense to me.
When you do things right, people won't be sure you've done anything at all.
 
komododx
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 4:29 am

Avianca's "Aqui estan pasando cosas!" which roughly translates to "Things are happening here"... Well, it's about damn time! Although it does emphasize on the fact that they're getting better, I still think it's a stupid slogan.

I hate United's "It's time to fly." Well, most of the times I see the commercial, it isn't. It's actually time to get my ass off the couch and go take a shower and then go to class. Besides, UA doesn't even fly in TLH, but the commercials are always on tv. And don't even get me started on those stupid cartoons!

Delta's "We love to fly and it shows." Clearly Delta and I have a very different concept of love.

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JBLUA320
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 8:30 am

Quoting Spartanmjf (Reply 13):
LOT - "You're Under Our Wing"

A bit creepy... usually, on a 767, 737, ERJ etc, I prefer to sit ABOVE the wing..

I second AA's We Know Why You Fly.

JBLU
 
PHLBOS
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RE: Worst Airline Advertising Slogan

Wed Mar 22, 2006 8:57 am

Quoting Lincoln (Reply 9):
My vote goes to "Good Goes Around" -- and I can seldom resist the urge to tack on "but great landed on the first try"

American's "We Know Why You Fly" is a close second, IMHO, because it just creaps me out in a Big Brother-kind of way ("Who told you why I'm flying? I don't want you to know why I'm flying!) (What was wrong with "Something Special in the Air" or even "Doing what We Do Best")

I agree with both of your above-assessments.  checkmark 
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cedars747
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RE: Worst Airline Advertising Slogan

Thu Mar 23, 2006 4:43 am

Quoting Vasu (Reply 10):
"We don't smile because we're serious about making you happy" ?

What a pretext !!!! can't stop laughing Big grin
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Tengo una pasion por la aviacion !لدي شغف للطيران !I have a passion for aviation !Jeg har en lidenskap for luftfart!j'ai
 
krisyyz
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RE: Worst Airline Advertising Slogan

Thu Mar 23, 2006 5:20 am

Malev Hungarian Airlines used to be:

"Wings to Fly"
Don't know about you, but I like my aircraft to be more than just wings.

now its:

"One more Reason to Travel"
If you have flown Malev recently you know its no reason to travel, nor is it a reason not to travel. So perhaps it should be "Malev, Travel with us if you need to"

KrisYYZ
 
cedars747
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RE: Worst Airline Advertising Slogan

Thu Mar 23, 2006 7:14 am

Quoting KrisYYZ (Reply 19):
"Malev, Travel with us if you need to"

Very creative one Big grin
Alex!!!
Tengo una pasion por la aviacion !لدي شغف للطيران !I have a passion for aviation !Jeg har en lidenskap for luftfart!j'ai
 
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Btriple7
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RE: Worst Airline Advertising Slogan

Thu Mar 23, 2006 7:46 am

Quoting Antoniemey (Reply 4):
"At American Airlines, we know it's the destination, not the flight."

The plane ride is the whole reason why I fly!!!

Quoting Vasu (Reply 10):
"We don't smile because we're serious about making you happy" ?

 rotfl   rotfl   rotfl   rotfl   rotfl   rotfl 



Quoting Komododx (Reply 15):
I hate United's "It's time to fly." Well, most of the times I see the commercial, it isn't. It's actually time to get my ass off the couch and go take a shower and then go to class. Besides, UA doesn't even fly in TLH, but the commercials are always on tv. And don't even get me started on those stupid cartoons!

Although I do see your point, I like UA's "It's time to fly" for its simplicity. It doesn't imply anything else (Unlike AA's slogan as Lincoln pointed out). UA's slogan just means, "get off the couch and go fly somewhere," (which is a good idea considering spring break is coming up). Anyway, we're all entitled to our opinions.

Regards,
Btriple7
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PITA333
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RE: Worst Airline Advertising Slogan

Thu Mar 23, 2006 8:02 am

Quoting DAYflyer (Thread starter):
I nominate DL for "Good goes around"

I agree! I put a post out awhile ago about how horrible this slogan is. I HATE IT!
 
Hantsflyer27
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RE: Worst Airline Advertising Slogan

Fri Mar 24, 2006 10:22 pm

Does anyone remember the Dudley Moore movie 'Crazy People'. They did an advertising slogan for an airline.

A simple message set against a big picture of a burning jet aircraft saying something like....
..... 'at least we'll get you there'......

I liked that.
Regards. HF
 
NWADC9
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RE: Worst Airline Advertising Slogan

Sat Mar 25, 2006 2:45 pm

Don't get me on the hippy Delta slogan...  bomb 

Singapore's drives me insane. "Singapore Girl; you're a great way to fly" HELLO!!!  Wow!

Southwest and "LUV/Love". It makes me wanna vomit  yuck 
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