As part of a marketing project at Christopher Newport University in Newport News, Virginia, I am part of a team of students tasked with formulating improvements to the branding and market strategy of SkyMall, the shopping magazine often found in airline seatback pockets. If you have a few minutes of time, I would very much appreciate it if you could answer several opinion-based questions at the following link regarding this research. I also encourage you to add any additional comments and suggestions you have regarding SkyMall to this thread.
Thank you very much for your help! We certainly appreciate any and all feedback you are able to provide.