jayeshrulz
Topic Author
Posts: 349
Joined: Sun Apr 29, 2007 7:36 pm

Need An Airline Advertisement Concept

Fri Sep 21, 2012 7:11 am

Ive been working with my batchmates hard, to come up with a good concept for an low cost airline. The tagline is "Your fastest reach to the skies".
Any ad concept that you can think of? The targets are the corporates who fly at the last minute.
Keep flying, because the sky is no limit!
 
planeguy727
Posts: 1054
Joined: Fri Mar 30, 2007 2:58 am

RE: Need An Airline Advertisement Concept

Sat Sep 22, 2012 12:05 am

I believe there is room for a fair approach with honesty and not potentially empty abstract ideas.

Responsible schedule
Reasonable fares
Respectful treatment

Bringing you safe, reliable, transport for the important events in your life.
I want to live in an old and converted 727...
 
jayeshrulz
Topic Author
Posts: 349
Joined: Sun Apr 29, 2007 7:36 pm

RE: Need An Airline Advertisement Concept

Mon Sep 24, 2012 1:24 pm

Quoting planeguy727 (Reply 1):
I believe there is room for a fair approach with honesty and not potentially empty abstract ideas.

Responsible schedule
Reasonable fares
Respectful treatment

Bringing you safe, reliable, transport for the important events in your life.

Wow, this is really a good one.
I could even think of a TVC with that one.
Thank you!
Keep flying, because the sky is no limit!
 
zrs70
Posts: 3313
Joined: Sun Dec 10, 2000 4:08 am

RE: Need An Airline Advertisement Concept

Tue Sep 25, 2012 4:51 pm

Quoting jayeshrulz (Thread starter):
"Your fastest reach to the skies".

Problem with this is that most people (not including aneters) don't want to reach the sky. They want to reach their destination. And they want reliable and friendly service, clean planes, and dependability.

The most successful campaigns are short and easy to remember:

Fly the friendly skies.
Doing what we do best.


Now, if the target is last minute flyer, I assume that they are paying higher fares, right? Will the airline be full service?
17 year airliners.net vet! 2000-2016

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