I know that Chris just asked that question not too long ago, now I will bother you guys with mine.
This is the photo
Photo © Vasco Garcia
Company who wants to use it is
and this is the e-mail, looks like they want to purchase the whole thing.
That is my initial e-mail:
thank you for your interest in using one of my pictures. Are you working
for the Sensis Corporation ( www.sensis.com) ?
As much as I would like to give you a price for the usage right now it all
depends on how you would use the picture?
Brochures? What would be the circulation / publication?
Ads? Where would these ads be seen? National, International?
Poster? Who would be the end user of the poster.
Would you like to use it in an ad, brochure, poster, or all the above?
What happens to the copyright? This will stay with me or would you like to
buy the copyright of the picture?
Would it be a one time use only?
Let me know and we can certainly work out a price which suits both of us.
and this is her answer:
the use would be exactly as I described, all kinds of things.
We'd like it to be unlimited. We are not big advertisers and our usual
brochure run is under 2000. But we want flexibility to use the image for
anything we want. Unlimited usage.
I guess the magic word here is unlimited usage and that pinpoints the price. But how much?
Are USD 250.00 in a range you would think is ok?
Thanks for the input.