I do not fly AS that often (only 2-3 times a year) but I am probably not going to fly them again for a long time.
The past four trips, without fail, the experience was not pleasant. Each trip was SFO-SEA-GEG-SEA-SFO and every segment on each trip was notonly late, but very late (45 mins. to 2 hours). In addition I found ground staff and flight attendant to be apathetic and uninterested. Now don't get me wrong - I don't like the overly bubbly F/A's at WN, but I do like courtesy which I saw lacking on the past few flights. Even when I would upgrade myself to F class the service wasn't any better.
Now I also had the chance to fly on the MD80's, which I love, however AS has the older, smaller overheads so rollerbags have to go in sideways meaning more people had to check bags. The last trip AS lost my checked-at-the-gate bag (how can you lose a bag wen it is walked to from the jetway to the plane?).
So all of this leads me to wonder: what happened? I remember flying AS in the past (5 years ago) and foound their customer service far superior to anyone else. I am an airline brat so I grew up flying and know how to act on the plane, so I do not think it is me.
Anyway, just my thoughts. I mostly fly UA and will pretty much stick to them from now on even to GEG where the SEA-GEG is a Brasilia vs. AS' jets.