redcap1962
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 5:34 pm

The little white tail-tip looks silly on the small Airbusses....
 
travelhound
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 5:45 pm

In the early years Jetstar in Australia and Asia adjusted the livery on their aircraft. The Jetstar font on the fuselage was increased in size, had its colour changed and renamed to Jetstar.com from Jetstar.

As other members have stated 99% of people wouldn't notice.
 
Sooner787
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 5:53 pm

Such a subtle change I'm betting they don't bother repainting the first 3-4 planes
that have the new 1.0 livery
 
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PPVLC
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 6:28 pm

I miss the yellow
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TheLark
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 6:31 pm

Lilienthal wrote:
There's a reason why companies all around the world are paying millions of dollars to these design agencies.


I'm sure there is, but nevertheless most of us can't help feeling schadenfreude when these highly paid experts screw up, as they sometimes do. The myAustrian debacle has been mentioned - remember the Mitsubishi Pajero? (https://en.wikipedia.org/wiki/Mitsubishi_Pajero)
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coolian2
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 6:57 pm

TheLark wrote:
Lilienthal wrote:
There's a reason why companies all around the world are paying millions of dollars to these design agencies.


I'm sure there is, but nevertheless most of us can't help feeling schadenfreude when these highly paid experts screw up, as they sometimes do. The myAustrian debacle has been mentioned - remember the Mitsubishi Pajero? (https://en.wikipedia.org/wiki/Mitsubishi_Pajero)

The car that sold just fine?
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Revelation
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 7:01 pm

CarbonFibre wrote:
The first aircraft in the new livery 2.0 has left the paint shop.

'revised' vs 'not-revised:

Image

Image

Image

Image

a) can definitely see the blu-er blue

b) still miss the yellow, the new livery is too sterile

c) how did they miss the 'poor in bright light' problem, all the PR shots are in bright light!
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Bavd
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 7:11 pm

So just to be sure,
Livery 1.0 was blue that looked like black, livery 2.0 is black that looks like blue?
 
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CarbonFibre
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 7:34 pm

Bavd wrote:
So just to be sure,
Livery 1.0 was blue that looked like black, livery 2.0 is black that looks like blue?

Correct.

Old:
Image

New:
Image
 
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DocLightning
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 8:18 pm

In any well-run company, it's important that they can recognize when they've gotten something wrong and move quickly to correct the problem. This is an example of such a situation.

Many of you have chided LH for what appears to be an elementary error. I agree it's embarrassing. But it would be far more embarrassing if they did what Jeff Smisek did when he used the old Continental font for the new UA livery and the word "United" just looked awful in that font. Mr. Smisek doubled down and refused to change it. I suspect that someone internally (maybe from the BOD) must have talked to him to get him to change to the new font.
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Goodyear
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 8:21 pm

Boeing wears it better.
 
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Blimpie
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 8:22 pm

Honestly, though the ver 1.0 with the dark blue looks classier to me.

travelhound wrote:
In the early years Jetstar in Australia and Asia adjusted the livery on their aircraft. The Jetstar font on the fuselage was increased in size, had its colour changed and renamed to Jetstar.com from Jetstar.

As other members have stated 99% of people wouldn't notice.


For the next livery update it will be Jestar Bitcoin or Jetstar Blockchain, the airline that mines bitcoins while you're flying; call it an addiotnal revenue stream. But just like the AV industry as a whole their new slogan would be contradictory, Don't mine us, we just want to fly.
Now get the hell off of my lawn your dang kids!
 
Wingtips56
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Re: LH new livery to be ‘revised’ after only three weeks

Sun Mar 04, 2018 11:40 pm

I thought the new livery was black from the photos I saw. So that's really blue? Hmm.

I did see a photo of several LH planes at an airport with one of them being in the new livery. I almost didn't spot it, as my eye was drawn to the yellow tail logo and condor on all the others. On the new livery, it was hard to tell it was the condor without that contrast.
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klm617
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 1:02 am

Either way it's a downgrade. They should have kept the Yellow.
the truth does matter, guys. too bad it's often quite subjective. the truth is beyond the mere facts and figures. it's beyond good and bad, right and wrong...
 
questions
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 3:11 am

The blue portion of the fuselage under the tail should be yellow!
 
aerokiwi
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 5:27 am

coolian2 wrote:
TheLark wrote:
Lilienthal wrote:
There's a reason why companies all around the world are paying millions of dollars to these design agencies.


I'm sure there is, but nevertheless most of us can't help feeling schadenfreude when these highly paid experts screw up, as they sometimes do. The myAustrian debacle has been mentioned - remember the Mitsubishi Pajero? (https://en.wikipedia.org/wiki/Mitsubishi_Pajero)

The car that sold just fine?


Proving that high paid branding "experts" are mostly a waste of time. Cue condescension explanations ad nauseum about branding being more than just a livery. Yawn. If you wanna self congratulate on branding, go to the brandnew website. This place is for aviation. Which is by and large aeroplanes. Which means livery is about as far as anyone cares.
 
dampfnudel
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 6:54 am

CarbonFibre wrote:
The first aircraft in the new livery 2.0 has left the paint shop.

Image

Image


Maybe on the next revision, yellow will return. I might get used to it without yellow at some point, but I’ll still miss yellow when I go into nostalgia mode.
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Obzerva
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 8:39 am

I'm more of a fan of version 1.

Yes the blue bordered on black, but at the same black is rarer than blue, so it still made it's own.

They've gone from making something more generic, to subtley even more generic.
 
runway23
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 12:00 pm

I have to say the new yellow that you see in their app, airport screens, chocolate given out onboard does look a lot better than the old yellow - it does look fresh.

It's just a pity the new yellow didn't make it onto their planes.
 
707Liner
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 12:38 pm

Surely this is not the 2.0 . . .
 
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CarbonFibre
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 1:40 pm

Apparently the 'new blue' won't debut until September. The A320 photos above have been over saturated.
 
JKPhotos
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 3:41 pm

All photos posted here that supposedly show the new blue are missing contrast / overdone on shadow lifting and seem to be oversaturated as carbonfiber pointed out.

If you look at the shot on airliners, here

the blue does look the same (dark) as on the 321s / CRJ900s / 748 before.

The decision with the new blue only came when the 320 was already being painted. It takes some sufficient time ahead for such changes, that cannot be done from one day to the other,
 
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CarbonFibre
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 4:03 pm

According to LH any aircraft requiring repaint from now until September will receive the old old scheme with yellow circle.
 
Kiwirob
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 4:08 pm

CarbonFibre wrote:
The first aircraft in the new livery 2.0 has left the paint shop.

Image

Image


I saw this one on Thursday last week at FRA, it’s such a bland paint job, they very least they could have done is keep the Crane on the tail yellow, if they keep it like this is an utterly forgettable design.
 
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Byron1976
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 4:41 pm

TC957 wrote:
I honestly think a lot of a-netters with a decent bit of graphic design knowledge can do much better livery jobs than these expensive design agencies airlines employ for no doubt huge fees. How many of us have said the LH rebrand look was too dark.


I'm graphic designer, and if LH comes to me to do their new livery, I'll don't do it for them for the same price as I do a job for any customer of my town. The size of the company is one of the factors that define the cost of a design, so they will pay high, just because they are LH, no matter the country of who do the job.


In other hand, this is a serious blow for the team that have done this bland and incomplete job.
 
gzm
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 4:52 pm

Exactly as you say,bland and incomplete.I am glad we have here someone who knows better. In my humble opinion,one mistake is the white outline of the door that makes things worse. You can't have two white outlines,one for the crane and one for the door (speaking about the A320).They should have it painted blue also and things might improve...
 
TC957
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 5:07 pm

CarbonFibre wrote:
According to LH any aircraft requiring repaint from now until September will receive the old old scheme with yellow circle.

I find that astonishing if for real. Never heard of any airline's fleet scheduled for a repaint then to be done so in an old scheme once a new one is launched. That says to me LH themselves don't want too many planes in the new scheme. Look out then for another updated version maybe ?
 
gzm
Posts: 306
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 5:31 pm

The LH case is the opposite of Air Canada. It gives the impression they are testing the water and in the end they could say,"look,we cannot possibly do that,we cannot change something so classic,we decide to leave it as it is." Something Coca-cola did many years ago in the form of an advertisement.
 
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longhauler
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 5:45 pm

Don't forget though, Air Canada "adjusted" its "frosted leaf" paint scheme after a few were painted.

The original blue/green was too dark and a revised lighter colour was used. It's subtle, but you'd have to see two side by side to see the difference. Sometimes, looking at drawings just doesn't get it right and must be changed after painting.

It's like all the high school graphics projects you see on here with suggestions for paint schemes. They are all from the same side angle. Problem is, airplanes are not always viewed directly from the side, in bright light. When the actual boat is painted, it may look very different.
Just because I stopped arguing, doesn't mean I think you are right. It just means I gave up!
 
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JannEejit
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 5:46 pm

CarbonFibre wrote:
According to LH any aircraft requiring repaint from now until September will receive the old old scheme with yellow circle.

I suggested a split Lufthansa board on this rebranding in the other thread and I bet I was right. Clearly the design isn't as universally appealing as some had hoped.
 
questions
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 8:25 pm

questions wrote:
The blue portion of the fuselage under the tail should be yellow!


I agree. Kind of a yellow and blue color block on the tail vs all bluewhich is kind of bland.

I’d also love to see the book the guy in the design video is flipping through... there were several liveries in there and I’d like to see what the other considerations were!

Note: Yes, I’m talking to myself. :)
 
Planeflyer
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 8:59 pm

Don’t understand this. LH has a great brand and while it can be argued that yellow is ugly who will say it isn’t LH.

Brand recognition defined.
 
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LazarosK
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 9:38 pm

Kiwirob wrote:
CarbonFibre wrote:
The first aircraft in the new livery 2.0 has left the paint shop.

Image

Image


I saw this one on Thursday last week at FRA, it’s such a bland paint job, they very least they could have done is keep the Crane on the tail yellow, if they keep it like this is an utterly forgettable design.

Something like this? I've made a quick edit on my phone.
https://imgur.com/gallery/LAE4N
(I can't get to make the [img] command to work, so I apologize for posting the link and if it violates any rules, I will gladly edit my post)
 
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787Driver
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 9:46 pm

Hmm I actually don’t like how the tail color extends down on the fuselage. To me it doesn’t look conservative enough for the image LH wants to achieve. They should have kept it on the tail and perhaps colored the engines blue instead.
 
NickWebb
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 11:02 pm

Airlines sometimes get it wrong, remember the TWA Trans World outlined font? Impossible to read at any sort of distance, so they filled in the letters to solid red.
[photoid][/photoid]/Users/nickwebb/Desktop/FullSizeRender.jpg
 
bohica
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 11:32 pm

It would look better if the logo was in yellow. I am fine with the blue tail but the white logo is hideous.
 
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LazarosK
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Re: LH new livery to be ‘revised’ after only three weeks

Mon Mar 05, 2018 11:54 pm

bohica wrote:
It would look better if the logo was in yellow. I am fine with the blue tail but the white logo is hideous.

Here are 2 quick edits
Image
Image

(Unfortunately, I can't edit/ fix my previous post, so I apologize if people consider my post spam.)
 
SANMAN66
Posts: 725
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 1:03 am

N14AZ wrote:
I like the new livery (at least in good weather conditions...) but they really should have tested this before, as they did in the past.



The yellow test livery looks like the old Condor livery they had during the 80s.
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Byron1976
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 1:35 am

gzm wrote:
Exactly as you say,bland and incomplete.I am glad we have here someone who knows better. In my humble opinion,one mistake is the white outline of the door that makes things worse. You can't have two white outlines,one for the crane and one for the door (speaking about the A320).They should have it painted blue also and things might improve...


Thanks.
IMHO the circle and the crane must be yellow, and the crane must be present on the engines too. Those engines are TOO white, and makes the entire livery, very close to the look of a LCC... and if you see carefully... there are LCC liveries more elaborated than the new LH livery...
 
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Byron1976
Posts: 116
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 1:38 am

LazarosK wrote:
bohica wrote:
It would look better if the logo was in yellow. I am fine with the blue tail but the white logo is hideous.

Here are 2 quick edits
Image
Image

(Unfortunately, I can't edit/ fix my previous post, so I apologize if people consider my post spam.)


:checkmark: :checkmark: :checkmark:

Add cranes to the engines, and you have the work done.
Last edited by Byron1976 on Tue Mar 06, 2018 1:42 am, edited 1 time in total.
 
Silverstreak
Posts: 268
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 1:39 am

Maybe they should be funny cartoon characters or forgettable graphics on the Lufty planes. Would you be happy then?
 
AvroLanc
Posts: 41
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 1:44 am

I saw one of the new livery A320 today in munich along with many current livery a/c. I kinda liked it in person, i eat humble pie and will no longer judge liveries until i actually see/compare in the real world not on an electronic device. After looking and comparing the two for some time side by side the new one looks much classier. This taught me a lesson today we could all learn from, wait until you see the real thing. P.s. it was overcast and still looked great.
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jaybird
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 1:50 am

I want to see 3.0! ;-)
 
sspontak
Posts: 536
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 1:53 am

LazarosK wrote:
bohica wrote:
It would look better if the logo was in yellow. I am fine with the blue tail but the white logo is hideous.

Here are 2 quick edits
Image
Image

(Unfortunately, I can't edit/ fix my previous post, so I apologize if people consider my post spam.)


Version 3.0. We have a winner.
 
speedbird52
Posts: 275
Joined: Sat Nov 26, 2016 5:30 am

Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 1:55 am

longhauler wrote:
Don't forget though, Air Canada "adjusted" its "frosted leaf" paint scheme after a few were painted.

The original blue/green was too dark and a revised lighter colour was used. It's subtle, but you'd have to see two side by side to see the difference. Sometimes, looking at drawings just doesn't get it right and must be changed after painting.

It's like all the high school graphics projects you see on here with suggestions for paint schemes. They are all from the same side angle. Problem is, airplanes are not always viewed directly from the side, in bright light. When the actual boat is painted, it may look very different.

Interesting: Does anyone have a photo of the original scheme?
"I have control" Three Words That Could Have Saved Lives.
 
questions
Posts: 1396
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 2:02 am

LazarosK wrote:

Here are 2 quick edits
Image
Image


So much better! Looks awesome!
 
bohica
Posts: 2394
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 2:08 am

LazarosK wrote:
bohica wrote:
It would look better if the logo was in yellow. I am fine with the blue tail but the white logo is hideous.

Here are 2 quick edits
Image
Image

(Unfortunately, I can't edit/ fix my previous post, so I apologize if people consider my post spam.)


I like it. :bigthumbsup:
 
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SQ789
Posts: 264
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Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 3:09 am

So will the 744, A340's get painted with the new livery?
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studentdrbev
Posts: 73
Joined: Fri Jan 12, 2018 5:51 pm

Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 3:30 am

Byron1976 wrote:
LazarosK wrote:
bohica wrote:
It would look better if the logo was in yellow. I am fine with the blue tail but the white logo is hideous.

Here are 2 quick edits
Image
Image

(Unfortunately, I can't edit/ fix my previous post, so I apologize if people consider my post spam.)


:checkmark: :checkmark: :checkmark:

Add cranes to the engines, and you have the work done.


Agreed. How did LH even miss it in the first place?
 
spacecadet
Posts: 3061
Joined: Thu Sep 20, 2001 3:36 am

Re: LH new livery to be ‘revised’ after only three weeks

Tue Mar 06, 2018 3:58 am

Looks cleaner in white IMO. The yellow doesn't fit in with the new livery.

I mean, every time there's a livery change to any major airline, people on this site go nuts. It's par for the course. Delta, AA, LH, the list goes on. Change happens. Just gotta learn to live with it.

They did get the blue wrong on the original, but it's not a major stretch to see how that might have happened. For one thing, paint looks different when applied vs. when somebody's designing it on a computer screen. That's especially true when you're talking about a dark blue where only a very minor difference in shade can make a huge difference in color perception.

Second, different airports have different lighting. Different bulb types, different color temperatures, different brightness. They can't account for all of them. They'd need to do real-world testing, which honestly is what they did. There's not much difference between applying the livery to one or two planes as an announced test before making tweaks vs. applying the livery to one or two planes without announcing it as a test and then making tweaks. The only difference is whether or not it was announced as a test, which is at best a semantic distinction.

I say kudos to LH for recognizing the problem with the color and fixing it. That's what good companies do.
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