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Qatara340
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Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 10:47 am

President Trump in a tweet said he knows nothing about branding (or anything else for that matter, but thats a different topic), and that he suggested Boeing to "add some additional great features, and REBRAND the plane with a new name."

What do you think? I think its a case of "if you put lipstick on a pig"

"What the hell does he know" <-- Trump's own words.
لا اله الا الله محمد رسول الله
 
KLDC10
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 10:53 am

Link to the Tweet: https://twitter.com/realDonaldTrump/sta ... 5721223168

There is perhaps something in this. After the early DC-10 crashes, and particularly after AA191, airlines were loathe to advertise the fact they were flying DC-10s. The 'DC-10 LuxuryLiner' moniker was, for example, scrubbed from the AA fleet.

Like him or not, he's fundamentally correct that the 737MAX has become something of a bogeyman in the eyes of the public.
DC9/MD90/MD11/F70/BAE146
737/738/739/744/748/752/763/772/789
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Q400/E170/E175/E190/CS300
 
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Francoflier
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 10:57 am

Well, if anyone knows anything about turning a flaming turd into a popular success...
I'll do my own airline. With Blackjack. And hookers. In fact, forget the airline.
 
konrad
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 10:57 am

And he is damn right about it. Not sure what the "additional great features" should be. New taller legs perhaps?
 
Noshow
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:00 am

Expect the branding "MAX" to be gone. It will be 737-8 and similar.
 
FlapsOne
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:02 am

Well, maybe he’s onto something. I’ve had a couple of passengers discuss the issue and ‘no way will I ever set foot on one’ was the response from one of them.

Even if it gets flying, it’s going to take time to rebuild trust. If I was crew on the flight there’s no way on earth I’d mention the ‘MAX’ side of things on my welcome PA. but then again, MAX is written on the safety cards and the flight attendant panel.

It’s going to need some thought.
 
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journeyperson
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:03 am

konrad wrote:
And he is damn right about it. Not sure what the "additional great features" should be. New taller legs perhaps?


Long legs and big engines would do it for him. He could climb aboard and die happy...
 
arcticcruiser
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:04 am

Qatara340 wrote:
President Trump in a tweet said he knows nothing about branding (or anything else for that matter, but thats a different topic), and that he suggested Boeing to "add some additional great features, and REBRAND the plane with a new name."

What do you think? I think its a case of "if you put lipstick on a pig"

"What the hell does he know" <-- Trump's own words.


I am quite sure Boeing is very thankful to Trump for this intervention...
 
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MrBren
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:07 am

Rebranding an unsafe plane does not make it safer.
 
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keesje
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:07 am

Francoflier wrote:
Well, if anyone knows anything about turning a flaming turd into a popular success...


:expressionless:

Re branding can be a good idea in many cases. But this is really B2B, you don't fool airlines studying / negotiating dozens of sub contracts for months. I tells though, how serious Trump feels this situation is. I don't tlike Trump at all. but he ain't very stupid & knows a thing or two about aircraft / airlines and he has many advisers / lots of info feeding him. He is an enthusiast, might even be here occasionally.

Image
Last edited by keesje on Mon Apr 15, 2019 11:21 am, edited 6 times in total.
"Never mistake motion for action." Ernest Hemingway
 
A3801000
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:07 am

He'll stop talking about her if we tell him how old she is.
 
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TheFlyingDisk
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:07 am

The 737-8 Dreamjet
I FLY KLM+ALASKA+QATAR+MALAYSIA+AIRASIA+MALINDO
 
c933103
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:08 am

That is a good move, but by proposing it in such a high profile way, it basically defeated the purpose for them to do so.
This is a placeholder.
 
RawSushi
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:08 am

Those "additional great feature" would likely take another 3-5 years to design, build, and certify. Will he order the FAA to fast-track the certification or to delegate it completely to Boeing?

Or maybe he can certify the plane himself directly over Twitter.
 
Armodeen
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:08 am

The 787 got over its bad public image and it even kept the annoying 'dreamliner' moniker, despite the widely used comedic twists of 'screamliner' and 'nightmareliner' at the time.

MAX is a stupid name, but I presume they will keep it.
 
Elshad
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:09 am

Maybe they can call it the 737X? It would match the 777X and could use the same numbering system e.g. 737-7,-8,-9 and -10.

Although technically the MAX is already just a brand name and the type certificate already states 737-8 etc.
 
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scbriml
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:12 am

Armodeen wrote:
The 787 got over its bad public image and it even kept the annoying 'dreamliner' moniker, despite the widely used comedic twists of 'screamliner' and 'nightmareliner' at the time.

MAX is a stupid name, but I presume they will keep it.


Yeah, but the 787 also didn't kill 350 people.
Time flies like an arrow. Fruit flies like a banana!
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SpaceshipDC10
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:13 am

If Boeing had to wait until the U.S. president suggested to rebrand one of their product, that would really say something about the company...


Armodeen wrote:
The 787 got over its bad public image and it even kept the annoying 'dreamliner' moniker, despite the widely used comedic twists of 'screamliner' and 'nightmareliner' at the time.

MAX is a stupid name, but I presume they will keep it.


How many 787 actually crashed? How many people died in a 787 because of its faulty design?
 
EChid
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:14 am

Elshad wrote:
Maybe they can call it the 737X? It would match the 777X and could use the same numbering system e.g. 737-7,-8,-9 and -10.

Although technically the MAX is already just a brand name and the type certificate already states 737-8 etc.

Although the IATA code works in the 'MAX' branding in a way, what with it being '7M8', '7M9', etc.
2018: DRW-PER-HKG-ICN-MEL-AVV-BNE-OOL-SYD-YYZ-YYZ-YUL-YVR-PDX-SEA-SFO-PEK-KIX-CDG-IST-NRT-HND-BKK-FAT; AC J-TK J-OZ F-DL F-TG J/F-NH J/F-CX J-VA J
 
FlapsOne
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:15 am

I wonder what they would call it. After all, it’s a ‘safe’ plane made ‘even safer’ and when it returns to service it’s going to be even more safer. They’ll be queuing up to fly on it.
 
EChid
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:17 am

Part of me wonders how close we are to Google Flights/Hopper/Expedia/whatever adding an 'aircraft type' filter which allows the average Joe to determine what aircraft they want to fly on. I've often wanted a widebody/narrowbody filter, but I could see there being some demand for that future.

...conversely, I fully expect AA/AC/etc. to remove all specific references to the MAX in their booking flow. Maybe they'll just use the code, or simplify it to 'Boeing 737'.
2018: DRW-PER-HKG-ICN-MEL-AVV-BNE-OOL-SYD-YYZ-YYZ-YUL-YVR-PDX-SEA-SFO-PEK-KIX-CDG-IST-NRT-HND-BKK-FAT; AC J-TK J-OZ F-DL F-TG J/F-NH J/F-CX J-VA J
 
uta999
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:19 am

Just re brand it the 797. No-one will ever know or check.
Your computer just got better
 
smartplane
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:21 am

Elshad wrote:
Maybe they can call it the 737X? It would match the 777X and could use the same numbering system e.g. 737-7,-8,-9 and -10.

Although technically the MAX is already just a brand name and the type certificate already states 737-8 etc.

No way would Boeing want to link the 777X with the MAX.
 
SpaceshipDC10
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:23 am

uta999 wrote:
Just re brand it the 797. No-one will ever know or check.


Oh please, let the 797 be a new plane not that warmed-up out dated thing from the '60s.
 
Ziyulu
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:28 am

Yes, just rename it to 797 and Boeing can also take credit on developing a new plane.
 
AirwayBill
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:32 am

A rebranding today would be seen as a panicked whitewashing attempt, nothing more, nothing less.

It could backlash very quickly especially with today's media and Information technology.

"Boeing tries to rebrand deadly jet to divert public attention ang get it back flying"
"Doomed 737 MAX jet renamed 737<insert_nickname> to reassure the public"

and so on....
Costly and currently dangerous given the huge and bright spotlights on the program.
Last edited by AirwayBill on Mon Apr 15, 2019 11:36 am, edited 1 time in total.
 
Bricktop
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:34 am

Most people don't know if they are flying on a DC-8 or an A321. Nor do they care. Outside of this little thing of ours, the world just gets from A to B without caring. I bet less 50% of the public in any country even heard about the crashes given how generally ill-informed they are. (Not scientific, but a WAG).

If Kim Kardashian flies on a 737 rebrand, then that will redeem the plane. Sign of the times, bro.
 
Bobloblaw
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:35 am

SpaceshipDC10 wrote:
uta999 wrote:
Just re brand it the 797. No-one will ever know or check.


Oh please, let the 797 be a new plane not that warmed-up out dated thing from the '60s.

The 737 is not outdated nor is the A320. And it’s not from the 60s nor is the A320 from 1988. You clearly think there is nothing more to an airplane other than the cross section of the cabin. In that case the 737 is from 1959.
 
planesfan39000
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:35 am

Trump wants to build wall, he can build it with big massive 737 max plane.
 
Bobloblaw
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:44 am

EChid wrote:
Part of me wonders how close we are to Google Flights/Hopper/Expedia/whatever adding an 'aircraft type' filter which allows the average Joe to determine what aircraft they want to fly on. I've often wanted a widebody/narrowbody filter, but I could see there being some demand for that future.

...conversely, I fully expect AA/AC/etc. to remove all specific references to the MAX in their booking flow. Maybe they'll just use the code, or simplify it to 'Boeing 737'.

Develop a filter no on will ever use.
 
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zeke
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:49 am

Heard they were going to build a wall around it.
Human rights lawyers are "ambulance chasers of the very worst kind.'" - Sky News
 
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flyingturtle
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 11:57 am

Nah, the 737-8 MAX should not be changed.

All it needs is a new type rating, exclusively offered by Trump University.
Reading accident reports is what calms me down
 
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frigatebird
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 12:00 pm

KLDC10 wrote:
Link to the Tweet: https://twitter.com/realDonaldTrump/sta ... 5721223168

There is perhaps something in this. After the early DC-10 crashes, and particularly after AA191, airlines were loathe to advertise the fact they were flying DC-10s. The 'DC-10 LuxuryLiner' moniker was, for example, scrubbed from the AA fleet.

Like him or not, he's fundamentally correct that the 737MAX has become something of a bogeyman in the eyes of the public.


:checkmark:

keesje wrote:
Francoflier wrote:
Well, if anyone knows anything about turning a flaming turd into a popular success...


:expressionless:

Re branding can be a good idea in many cases. But this is really B2B, you don't fool airlines studying / negotiating dozens of sub contracts for months. I tells though, how serious Trump feels this situation is. I don't tlike Trump at all. but he ain't very stupid & knows a thing or two about aircraft / airlines and he has many advisers / lots of info feeding him. He is an enthusiast, might even be here occasionally.


Well, the rebranding wouldn't be aimed to convince airlines, but rather to the general flying public, which could have second thoughts boarding a plane called 737MAX. Certainly with AA, UA and WN having so many on order.

scbriml wrote:
Armodeen wrote:
The 787 got over its bad public image and it even kept the annoying 'dreamliner' moniker, despite the widely used comedic twists of 'screamliner' and 'nightmareliner' at the time.

MAX is a stupid name, but I presume they will keep it.


Yeah, but the 787 also didn't kill 350 people.


I don't think the general public even knows why the 787 was grounded any more. I do believe many don't even remember it was grounded in the first place :boggled:

EChid wrote:
Elshad wrote:
Maybe they can call it the 737X? It would match the 777X and could use the same numbering system e.g. 737-7,-8,-9 and -10.

Although technically the MAX is already just a brand name and the type certificate already states 737-8 etc.

Although the IATA code works in the 'MAX' branding in a way, what with it being '7M8', '7M9', etc.


Then rename it 737-M8, M9 etc. Just cut 2 letters from the sticker, won't cost a thing :bigthumbsup:
146,318/19/20/21, AB6,332,333,343,345,388, 722,732/3/4/5/G/8,9, 742,74E,744,752,762,763, 772,77E,773,77W,788 AT4/7,ATP,CRK,E75/90,F50/70
 
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keesje
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 12:03 pm

737-8? -9, -10 ?
"Never mistake motion for action." Ernest Hemingway
 
wetpantsmcgee
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 12:08 pm

In six months your average Joe Blow won't even remember any of this happened. To try and change the branding now would just keep the stigma alive for another month, and then people will continue to fly on MAX aircraft because they don't care about the type, just that they paid as little as possible to plant their butt in the seat.
 
Boof02671
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 12:09 pm

keesje wrote:
Francoflier wrote:
Well, if anyone knows anything about turning a flaming turd into a popular success...


:expressionless:

Re branding can be a good idea in many cases. But this is really B2B, you don't fool airlines studying / negotiating dozens of sub contracts for months. I tells though, how serious Trump feels this situation is. I don't tlike Trump at all. but he ain't very stupid & knows a thing or two about aircraft / airlines and he has many advisers / lots of info feeding him. He is an enthusiast, might even be here occasionally.

Image

He knows how to default on loans, file bankruptcy, we at USAir overhauled those POS in INT, Citibank repossessed the Shuttle, hired US to manage it and then we bought it.
 
1989worstyear
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 12:13 pm

Bobloblaw wrote:
SpaceshipDC10 wrote:
uta999 wrote:
Just re brand it the 797. No-one will ever know or check.


Oh please, let the 797 be a new plane not that warmed-up out dated thing from the '60s.

The 737 is not outdated nor is the A320. And it’s not from the 60s nor is the A320 from 1988. You clearly think there is nothing more to an airplane other than the cross section of the cabin. In that case the 737 is from 1959.


:shakehead:

There's quite a bit more than the fuselage x-section that goes back 50 years ago - even if all of the individual parts were redesigned for the NG. The flight control system architecture on the NG is fairly similar to the -200adv's from a cursory inspection.

As for the A320, that is completely wrong; a -200 from 29-30 years ago is nearly identical to a CEO rolling off the line today, especially if the airline does not order sharklets.
Stuck at age 15 thanks to the certification date of the A320-200 and my parents' decision to postpone having a kid by 3 years. At least there's Dignitas...
 
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keesje
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 12:29 pm

Boof02671 wrote:
keesje wrote:
Francoflier wrote:
Well, if anyone knows anything about turning a flaming turd into a popular success...


:expressionless:

Re branding can be a good idea in many cases. But this is really B2B, you don't fool airlines studying / negotiating dozens of sub contracts for months. I tells though, how serious Trump feels this situation is. I don't tlike Trump at all. but he ain't very stupid & knows a thing or two about aircraft / airlines and he has many advisers / lots of info feeding him. He is an enthusiast, might even be here occasionally.

Image

He knows how to default on loans, file bankruptcy, we at USAir overhauled those POS in INT, Citibank repossessed the Shuttle, hired US to manage it and then we bought it.



I don't say he did a great job with his airline. He just owns aircraft, knows airlines & marketing more than the average president.
"Never mistake motion for action." Ernest Hemingway
 
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keesje
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 12:32 pm

Boof02671 wrote:
keesje wrote:
Francoflier wrote:
Well, if anyone knows anything about turning a flaming turd into a popular success...


:expressionless:

Re branding can be a good idea in many cases. But this is really B2B, you don't fool airlines studying / negotiating dozens of sub contracts for months. I tells though, how serious Trump feels this situation is. I don't tlike Trump at all. but he ain't very stupid & knows a thing or two about aircraft / airlines and he has many advisers / lots of info feeding him. He is an enthusiast, might even be here occasionally.

Image

He knows how to default on loans, file bankruptcy, we at USAir overhauled those POS in INT, Citibank repossessed the Shuttle, hired US to manage it and then we bought it.



I don't say he did a great job with his airline. He just owns aircraft, knows airlines & marketing more than the average president.
"Never mistake motion for action." Ernest Hemingway
 
highflier92660
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 12:39 pm

keesje wrote:
Francoflier wrote:
Well, if anyone knows anything about turning a flaming turd into a popular success...


:expressionless:

Re branding can be a good idea in many cases. But this is really B2B, you don't fool airlines studying / negotiating dozens of sub contracts for months. I tells though, how serious Trump feels this situation is. I don't tlike Trump at all. but he ain't very stupid & knows a thing or two about aircraft / airlines and he has many advisers / lots of info feeding him. He is an enthusiast, might even be here occasionally.

Image



It took Frank Lorenzo approximately thirty-seven seconds to understand Donald Trump's personality and a similar amount of time to sell him the oldest, highest airframe hour batch of Boeing 727s. After buying the Trump Shuttle at a ridiculous price, he set-out to make his 727s the most opulent airliners in the sky, starting with marble in the lavatories. It was only after he was advised his planes would have the empty operating weight of a cruise ship that he relented.
 
Boof02671
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 1:16 pm

keesje wrote:
Boof02671 wrote:
keesje wrote:

:expressionless:

Re branding can be a good idea in many cases. But this is really B2B, you don't fool airlines studying / negotiating dozens of sub contracts for months. I tells though, how serious Trump feels this situation is. I don't tlike Trump at all. but he ain't very stupid & knows a thing or two about aircraft / airlines and he has many advisers / lots of info feeding him. He is an enthusiast, might even be here occasionally.

Image

He knows how to default on loans, file bankruptcy, we at USAir overhauled those POS in INT, Citibank repossessed the Shuttle, hired US to manage it and then we bought it.



I don't say he did a great job with his airline. He just owns aircraft, knows airlines & marketing more than the average president.

Owning a plane doesn’t make you knowledgeable. If you use a medication does it make you a scientist or dr? And filing bankruptcy numerous times shows he isn’t a marketing genius.
 
desmoLCY
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 1:25 pm

Bobloblaw wrote:
EChid wrote:
Part of me wonders how close we are to Google Flights/Hopper/Expedia/whatever adding an 'aircraft type' filter which allows the average Joe to determine what aircraft they want to fly on. I've often wanted a widebody/narrowbody filter, but I could see there being some demand for that future.

...conversely, I fully expect AA/AC/etc. to remove all specific references to the MAX in their booking flow. Maybe they'll just use the code, or simplify it to 'Boeing 737'.

Develop a filter no on will ever use.

Kayak has a filter where you can specify aircraft type (WB, NB, RJ, turboprop) or aircraft model: https://thepointsguy.com/news/kayak-is- ... pe-filter/
 
EChid
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 1:35 pm

desmoLCY wrote:
Bobloblaw wrote:
EChid wrote:
Part of me wonders how close we are to Google Flights/Hopper/Expedia/whatever adding an 'aircraft type' filter which allows the average Joe to determine what aircraft they want to fly on. I've often wanted a widebody/narrowbody filter, but I could see there being some demand for that future.

...conversely, I fully expect AA/AC/etc. to remove all specific references to the MAX in their booking flow. Maybe they'll just use the code, or simplify it to 'Boeing 737'.

Develop a filter no on will ever use.

Kayak has a filter where you can specify aircraft type (WB, NB, RJ, turboprop) or aircraft model: https://thepointsguy.com/news/kayak-is- ... pe-filter/

Beauty, did not know about this.
2018: DRW-PER-HKG-ICN-MEL-AVV-BNE-OOL-SYD-YYZ-YYZ-YUL-YVR-PDX-SEA-SFO-PEK-KIX-CDG-IST-NRT-HND-BKK-FAT; AC J-TK J-OZ F-DL F-TG J/F-NH J/F-CX J-VA J
 
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aerolimani
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 1:50 pm

There's some comedy gold in the replies to Trump's tweet.
 
LDRA
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 1:58 pm

Stick a 757 nose on it, and call it 757-8. Problem solved
 
F27500
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 2:01 pm

Call it the 737NEO and really confuse everyone!
 
avianca707359b
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 2:15 pm

737 Max-8 = 707-Next-8
737 Max-9 = 707-Next-9

Same nose. Same fuselage cross-section.

Boeing pays to re-register existing Max’s with new model names.

Problem solved.
In Memory of HK-1402 "Sucre" & HK-1410 "Bolivar"
 
BUFJACK10
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Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 2:25 pm

KLDC10 wrote:
Link to the Tweet: https://twitter.com/realDonaldTrump/sta ... 5721223168

There is perhaps something in this. After the early DC-10 crashes, and particularly after AA191, airlines were loathe to advertise the fact they were flying DC-10s. The 'DC-10 LuxuryLiner' moniker was, for example, scrubbed from the AA fleet.

Like him or not, he's fundamentally correct that the 737MAX has become something of a bogeyman in the eyes of the public.


True, but in reality this was not a rebranding of American, or the DC-10. It was just a removal of aircraft designation on the airliner and airline affected.

Boeing is a fully competent company and doesn’t need opinions on how to handle this type of incident. Until all facts are in, IMO no drastic action should be taken. In any accident one factor does not cause people to lose their lives, many instances have to come together to cause an airliner to crash. Software, training, pilot understanding new technology to name a few have been at fault. In the end the MAX could be the safest aircraft to fly.
AA AK AL AQ AS B6 CO DL EA FL F9 HP KN NY MO NW PA PE PI RC QX TW UA UR US WN AF AN AO CS IB OA TR VS
A300 A319 A320 BAE146 BAC111 DC8 DC9 DC10 MD80 707 717 727 737 747 757 767 777 787 L10 F27 F28 F100 ERJ CRJ SE-210 SSC B1900 ATR42 ATR72 DH8 E120 SWM
 
bennett123
Posts: 8763
Joined: Sun Aug 15, 2004 12:49 am

Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 2:28 pm

There is also some information on Expedia about aircraft type.
 
mrbots
Posts: 20
Joined: Tue Mar 12, 2019 5:31 pm

Re: Trump wants Boeing to rebrand 737MAX

Mon Apr 15, 2019 2:33 pm

The general public is fairly ignorant on technical details and loves latching on to names as it's been proven time and time again that marketing works. After they've had the fix applied, just drop the "MAX" name and market it as the "all-new and improved" -7, -8, -9, and -10 or come up with some other catchy name to throw on the side of the plane that doesn't actually mean anything. The people that realize it's just the same plane probably won't care either way and the general public will unassociate with the "MAX" and will have moved on to the next Royal baby, something that happened on the Voice, or whatever is trending on Facebook/Instagram/Twitter.

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