Saw on yahoo that United is being slammed for the lowest economy fare (No seat change, no full carry-on, no mileage earnings, no changing flights). On the website I see that you have to agree to this fare, click a box then can purchase the fare. Am I in the minority that thinks that this isn't fair to blame United, but the public for not reading and booking because they are the cheapest?
Personally, I think United shoulders some blame in that "basic economy" is little more than a disguised fare increase by way of removing services from what had previously been the lowest economy fares they offered; i.e. the $99 fare stayed the same but they made the product supplied for that fare worse. I can't see why anyone would choose to book basic economy on UA over B6 or WN unless the latter two are simply unavailable.
United is simply offering the same level of service and roughly the same prices as Spirit, Allegiant and Frontier, in an effort to attract some of the people that would have flown those airlines..
People that are complaining about it have somehow ignored the WARNING< WARNING< WARNING BARE BONES TRAVEL that United shouts at anyone that tries
to book one of those fares.
The United product is VASTLY superior to that offered by the other three for one reason: if your Spirit flight get's cancelled, you'll be lucky to catch a seat in 2 or 3 days due to lack of frequency coupled with high load factors. United has lots more frequency, resulting in a much better chance of you getting to your destination a lot sooner than if you were on Spirit, Frontier, or Allegiant.