Alan Joyce has told reporters in PER earlier today that PER-LHR was already returning economic dividends
https://thewest.com.au/news/travel/pert ... b88784940z
Mr Joyce revealed demand for the historic route was already returning economic dividends to his airline, a rarity for freshly introduced flights.
“In our forward bookings already we can see that 60 per cent of the traffic on this service is going from London to Perth with only 40 per cent connecting onwards to the rest of the network,” he said.
“Of the traffic that is coming here to Perth, 15 per cent is staying for three days or more already and that is before we really get in to promoting the service.”
QF continues the PR campaign..
At the end of the day, QF now operates less seats into LHR than it did a few days ago, which in reality points to some consolidation with this service.
As for not really getting into promoting the service, all this media coverage (both paid for and some free) had to be getting a return or someone would be failing badly. There has been a lot of time, money and effort going into promoting the service, along with the 789.
Congrats on opening up such a service though. Certainly a significant achievement.