How so at least they could have gotten a nice return on fares probably triple of what they were charging out of BOS, YYZ and NYC
So triple the fare, 10% of the traffic and 0% of European point of sale .... hmmm maybe they would have went bankrupt mid -June
That even makes more sense then as fares from the USA to Europe are higher than those originating in Europe. At a minimum of $250 each way out of the cities I listed loads would have been at or near 90%. The people in these markets are funding all the low fares in the big market by paying $1000+ fares while people in BOS, NYC and YYZ are paying $149 each way to get to London. Bring that low cost service into those markets at half price and watch those full planes depart one after another.
Wrong - J and F fund the low fares but the fares on BOS-AMS aren't low in the summer on DL's non-stop. $1300 was the going rate on that route. Primera's average fare was probably above 250 each way too.
European point of sale is very important for a European based-carrier. No one in Europe wants to go to the midwest except for Cook County Illinois and that small rural town Chicago that steals traffic from everywhere else. Maybe FI and WW have found their niche skimming as much US point of sale as they can but hub and spoke helps there. PF needed O+D.
Airlines flown: A3, AA, AC, AF, AM, BA, B6, CA, CO, CX, DL, EA, EL, IB, LH, MI, MQ, NH, NW, NZ, OU, PE, QF, S4, SQ, TP, UA, US, VS, WE, WN
2019: CX BOS-HKG, WE HKG-HKT, CA HKT-PEK-EWR, B6 EWR-BOS