SCQ83 wrote:VSMUT wrote:This does seem to cast some doubt onto the whole narrowbody-longhaul-lowcost model. It worked for the US airlines with the 757s, but those aircraft were already paid off. Now we have one airline bust after chasing this model, and WOW air looking like it might be in trouble too. Experienced players like Ryanair, EasyJet and JetBlue have so far kept well away. Will it ever make economic sense to do it with brand new and expensive planes?
IMO the problem with the narrowbody-longhaul-lowcost model in European or American carriers is that there are few markets that are unexplored.
In TATL flights, it is basically US/Canada East Coast to the Westernmost part of Europe. And that it is. And when developing secondary routes (like Edinburg-Providence or whatever) they failed. From Europe elsewhere there is not much to fly to. Middle East? Maybe Dubai is the only place worth considering, but with so much competition from the ME3... forget about it. Europe-Africa might be interesting in the future but at the moment those are small markets in terms of PAX.
There are a lot of unexplored markets in the Midwest that could support service. These carriers have to start thinking out of the box BOS, NYC and the like are already over saturated with low fare seat by carriers with brand recognition why would anyone buy a ticket on this airline to fly to BOS and NYC when they already have choices like FI and EI where they can get a comparable fare by a reputable carrier this guides need to move into markets that have limited or no TATL service that's where their salvation will be.