Quickly checked BOS-LHR and BOS-LGW on Delta in J. Guess what, the LGW and LHR flights are equally priced, and sometimes the LGW flights are actually higher in airfare! Not sure what Delta is thinking, but this is NOT gonna fly with the business traveler. And DY must be laughing at the cluelessness of DL yield management.
I wonder if it has to do with capacity. The LGW flight is only on a 752, so maybe DL isn't all too concerned with attracting a ton
of business travelers to the route since there are only 16 seats to fill? Or perhaps they just know that J pax won't be interested in LGW and are focusing more on Y fares.
The LHR route is a lot more competitive anyway, fighting the BA (and now AA) J class fares, not to mention filling up the front of a 764 (or will it go back to A332 next summer?) . If anything's been discussed on this thread time and again, it's that DL makes most of its money on the LHR route from the front of the plane.
Airports: BOS, JAX, JFK, EWR, LGA, CVG, ATL, CLT, DCA, IAD, STT, PVD, ALB, MCO
Aircraft: 733, 735, 73G, 738, 752, 717, A319, A320, MD-88, E190, E175, E145, CRJ-200, CRJ-700, Q400
Airlines: B6, CO, DL, US, NW, WN, DH
...a good start but a long way to go!