jfklganyc wrote:Lots of routes to burn lots of money on.
UA is a day late and a dollar short on a lot of this. The demand for florida surged 2 months ago. Even established carriers like B6 are back down to one daily come Sept.
My bet is a good chunk of these never fly. Unless they want to burn money. And I dont think they do
For reference, the last time UA flew LGA to Florida was when they had a Miami hublet.
The last time CO flew LGA to Florida is when they tried 2 daily to MCO with Air 21 slots.
The last non hub route UA flew out of LGA was RDU...to get back at DL for starting EWR RDU
The only consistent non hub route that CO and UA flew out of LGA over the years was a Saturday only AUA flight.
That should frame United’s potential out of LGA.
I willingly admit Florida is not a strong market for United Airlines and it is interesting to see UA take this approach to Florida, and only time will tell if this beta test pays off.
Having said that, let me say this isn't a day late or a dollar short. These routes are targeting holiday travelers and snowbirds, hence the reason they will only operate in November and December and why I believe this is a beta test. On Flying Together UA tells employees these point-to-point routes are in response to UA customers looking for more nonstop leisure flights and for ways to bypass our hubs at ORD, EWR, and IAD. There are a lot of people in the Midwest and Northeast who either own a second home in Florida or have extensive family in Florida. Will we see the same migration this year that is seen almost every year as northerns try to escape a brutal winter? I don't know but it is nice to see UA responding to projected demand and giving UA customers options instead of trying to force customers to connect at a hub if they are trying to reach Florida.
Quick side note in addition to Florida a lot of Midwesterners also own property or have family out in Arizona. Only time will tell if usual travel patterns will take place this coming holiday travel season and if UA's gamble will pay off.