Moderators: richierich, ua900, PanAm_DC10, hOMSaR
Cboyle wrote:Breeze just launched an interesting teaser on FB:
“We’re about to check off another new city on our list tomorrow. Can you guess which one??”
I’m guessing it’s either PSM or the first routes to ORF
Italianflyer wrote:Anyone notice that their marketing program is practically non-existent? I understand the reality of not spending money on old media like TV or print. However I subscribe to them on almost every social media platform and have yet to receive even a pop up or sponsored content link.
Cboyle wrote:Breeze just launched an interesting teaser on FB:
“We’re about to check off another new city on our list tomorrow. Can you guess which one??”
I’m guessing it’s either PSM or the first routes to ORF
cmhman wrote:How much stock do you put in seat maps? So far bookings from CMH are terrible if seat maps can be believed . Probably doesn’t help that each of their cities except one are already served.
Italianflyer wrote:Anyone notice that their marketing program is practically non-existent? I understand the reality of not spending money on old media like TV or print. However I subscribe to them on almost every social media platform and have yet to receive even a pop up or sponsored content link.
SunsetLimited wrote:cmhman wrote:How much stock do you put in seat maps? So far bookings from CMH are terrible if seat maps can be believed . Probably doesn’t help that each of their cities except one are already served.
Probably not much since you don’t have to buy a seat, they’ll just auto assign one for you at checkin. And on E-jets, there are no bad seats, so I’d assume a lot of people are doing that.
Coronado990 wrote:Cboyle wrote:Breeze just launched an interesting teaser on FB:
“We’re about to check off another new city on our list tomorrow. Can you guess which one??”
I’m guessing it’s either PSM or the first routes to ORF
Maybe Jacksonville, Greenville, Asheville, Knoxville or Nashville.
BTVB6Flyer wrote:SunsetLimited wrote:cmhman wrote:How much stock do you put in seat maps? So far bookings from CMH are terrible if seat maps can be believed . Probably doesn’t help that each of their cities except one are already served.
Probably not much since you don’t have to buy a seat, they’ll just auto assign one for you at checkin. And on E-jets, there are no bad seats, so I’d assume a lot of people are doing that.
And to that note (good point), if you notice the 'Nicer' seats filled, that's probably a good sign/indicator too. For example, tomorrow's TPA-ORF flight, a good amount of the Nicer seats are filled. Those extra fees add up
CMHtraveler wrote:BTVB6Flyer wrote:SunsetLimited wrote:
Probably not much since you don’t have to buy a seat, they’ll just auto assign one for you at checkin. And on E-jets, there are no bad seats, so I’d assume a lot of people are doing that.
And to that note (good point), if you notice the 'Nicer' seats filled, that's probably a good sign/indicator too. For example, tomorrow's TPA-ORF flight, a good amount of the Nicer seats are filled. Those extra fees add up
It funny the OP mentioned CMH in particular because I learned about this the hard way just yesterday regarding the same airport.
Over on the Ohio thread I made a post about the mediocre/fair load factor (70% based on seat maps- but with all premium seats sold out) on the very first NK CMH-LAX flight which started yesterday. Another poster with access to the real information came on to explain the same thing; that seat maps are very unreliable for ULCCs and the load factor was actually not 70% but 98% for that leg! So truly we will have no idea how loads are at CMH until someone with knowledge fills us in or until the CRAA board minutes are posted the following month with load factor by airline.
In fact, I would expect there would be even more of a drop off from actual seats sold to seat map on Breeze compared to NK because as the poster above mentioned, there are no bad seats on a 2x2 ERJ. On an A320, there are definitely bad seats so I would expect more passengers to pay for an aisle or window.
Cboyle wrote:Italianflyer wrote:Anyone notice that their marketing program is practically non-existent? I understand the reality of not spending money on old media like TV or print. However I subscribe to them on almost every social media platform and have yet to receive even a pop up or sponsored content link.
I’ve heard a few ads for them on the radio here in NH for their PVD flights
Rookinla wrote:WHAT ABOUT PHF, SBY OR ORH ??? thoes airports are underserved we need BREEZE any chance ??
BTVB6Flyer wrote:
bigb wrote:Rookinla wrote:WHAT ABOUT PHF, SBY OR ORH ??? thoes airports are underserved we need BREEZE any chance ??
Based on the likelihood of an ORF focus city, PHF probably isn’t going to happen anytime soon. ORH just got B6 back. Other airlines have not been successful there so it won’t be high on the list of priorities. SBY isn’t going to happen. AA is probably all that SBY will get in the foreseeable future. Unfortunately I don’t see how two airlines would make money flying in such a limited market.
b777900 wrote:bigb wrote:Rookinla wrote:WHAT ABOUT PHF, SBY OR ORH ??? thoes airports are underserved we need BREEZE any chance ??
Based on the likelihood of an ORF focus city, PHF probably isn’t going to happen anytime soon. ORH just got B6 back. Other airlines have not been successful there so it won’t be high on the list of priorities. SBY isn’t going to happen. AA is probably all that SBY will get in the foreseeable future. Unfortunately I don’t see how two airlines would make money flying in such a limited market.
PHF doesn’t need service...... ORF and RIC covers the market finely.
Someone83 wrote:Am i just filtering the wrong way, or hasn't Breeze operated any flight yesterday and today?
ryanrap1 wrote:Does anyone know how advanced bookings are looking for each of the stations?
jco613 wrote:My company produces the Louisville city Fc television broadcasts and we had a new sponsor added: Breeze Airways! Hopefully this is the first of many sports ads for the carrier.
adam47150 wrote:jco613 wrote:My company produces the Louisville city Fc television broadcasts and we had a new sponsor added: Breeze Airways! Hopefully this is the first of many sports ads for the carrier.
I cheered when I saw that Breeze was the sponsor of last night's LouCity match! My wife thought I was crazy...lol. I hope they sponsor more LouCity matches!
johnboy wrote:I’m curious if they have ads in markets around SDF? Lexington, Evansville, etc.
OKCDCA wrote:Breeze got $300K in incentives from OKC for starting service: https://www.oklahoman.com/story/news/20 ... 690878002/
Guessing OKC wasn’t the only one who offered incentives.
MavyWavyATR wrote:Now that Breeze has operated flights for a bit, I'm curious to know how the routes are doing in terms of load factor as well as profitability.
Bluegrass60 wrote:I wonder if Breeze selected the cities first then asked for incentives or vice versa? I suspect SDF was able to offer reduced landing fee's (made possible by Worldport presence) and joint marketing support. SDF has an air service initiative with State funds...not sure it applies to the initial Breeze routes as SDF already had NS service to TPA (WN), MSY and CHS on Allegiant.
johnboy wrote:I’m curious if they have ads in markets around SDF? Lexington, Evansville, etc.
SkyVoice wrote:johnboy wrote:I’m curious if they have ads in markets around SDF? Lexington, Evansville, etc.
Good question! I listen to radio stations in Lexington, but I haven't heard anything about Breeze on any of them. I have neither heard nor seen any Breeze advertising in the Cincinnati market, which is where I actually live. Back when SkyBus was in business, they ran radio ads in Cincinnati, even though all of their flights in this region were in & out of Columbus (CMH), with no flights to CVG at all. Nowadays, it would make sense for Breeze to run an ad campaign in the Cincinnati market for their service in Louisville and Columbus!
OKCDCA wrote:Breeze got $300K in incentives from OKC for starting service: https://www.oklahoman.com/story/news/20 ... 690878002/
Guessing OKC wasn’t the only one who offered incentives.
georgiabill wrote:I wonder as their fleet grows would they do a WN maneuver and add MHT to serve communities north of Boston like they are using PVD to cover communities south of Boston?
georgiabill wrote:I wonder as their fleet grows would they do a WN maneuver and add MHT to serve communities north of Boston like they are using PVD to cover communities south of Boston?
Bluegrass60 wrote:I see lots of ads on FB and Google
yyztpa2 wrote:georgiabill wrote:I wonder as their fleet grows would they do a WN maneuver and add MHT to serve communities north of Boston like they are using PVD to cover communities south of Boston?
They are shown with 8 E190s available but their flying to date is only with the 3 E195s.
yyztpa wrote:yyztpa2 wrote:georgiabill wrote:I wonder as their fleet grows would they do a WN maneuver and add MHT to serve communities north of Boston like they are using PVD to cover communities south of Boston?
They are shown with 8 E190s available but their flying to date is only with the 3 E195s.
Folowing up on my earlier message, when and where are Breeze intending to use the E190s? That's a considerable fleet sitting idle.