[threeid][/threeid]Delta also has an in-house proprietary wireless IFE system that is already on certain aircraft (A220, A330neo, 767-400) and will be retrofitted across the fleet replacing Panasonic. The screens are basically a tablet which receive content from a central onboard server. Greatly reduces weight. No wiring or boxes at seats. If a screen goes in-op you simply pop out the tablet and insert another. Greater content and a killer map feature. Delta is also replacing GoGo with a high capacity/speed satellite platform. They need the bandwidth to deliver nose to tail free wi-fi, which they have committed to.
About 85 to 90% of customers use the IFE system. Even those viewing something on their personal device still have the map feature display on.
It’s likely that post COVID, things like menus, inflight magazines,etc. will switch to an IFE format.
Can’t do that if you don’t have a screen.
Anyway you spin it, AA is a downgrade for the majority of customers.
85% - 90% of passengers use the IFE system? Talk about exaggerated facts. While I applaud DL for offering a choice, 90% of the general public does not watch TV when they travel -- there's still a large faction of the market that enjoys reading (books, magazines and/or newspapers), listening to their music / podcasts, conversing and of course... working. The lion's share of business travelers, for example, report regularly using in-flight time to catch up on e-mails, CPE, etc.
I've regularly traveled on DL since the NW acquisition. It's pretty clear that the number of people using the AVOD systems has decreased over time. A decade ago, virtually every pair of eyes under 25 would be glued to the PTV; today, that demographic largely consumes its own entertainment, whether it's small children playing games & watching preload content on their tablets, or teenagers trying to come up with the next tic toc dance or whatever.
I doubt UA is adding PTVs, and I'm certain it and AA did extensive research and analysis on the issue.