The crazy part of that linked exit announcement, they speak about ideas of grandeur, restoring and growing the global network etc.
It is not so much growing the global network -- rather it's about rationalizing their current routes...and given how quickly they managed to exit Chapter 11 compared to others, there must be enough substance in their plan which would allow it to succeed.....https://www.flightglobal.com/strategy/p ... 91.article
The A350 is also a lot more expensive than the A330, and those long haul flights are likely losing more money (or making less) than regional flights than can be covered by A330s.
This is where the much less expensive A338
would make a lot of sense. PR
could break those ultra long haul routes into two segments by stopping at HNL
...and perhaps at TLV
for Europe. When PR
leases expire, Airbus
may probably offer a much keener pricing so PR
wouldn't look towards the 787-10
. The A359
can remain as their workhorse for LAX
until such time that traffic demand justifies the A35K
The only way to survive long term is to be able to have a low enough cost base to go toe to toe with the LCCs, or be lucky enough to benefit of significant premium demand to offset a higher legacy cost base, and help minimize the LCC bleed.
's cost base is already low and the local LCCs do not fly to where PR
does. On the routes that they do, 2P
is there to compete.
Repeating the same game plan of running a global airline with routes to far flung destinations(mostly chasing VFR Filipino diaspora in the case of PAL), is hardly going to produce a better outcome no matter of many times these airlines try.
That diaspora is PR
's bread and butter...they do not have any other. Abandoning them for other carriers to profit is to do them a disservice. That PR
is still around after 85 years speaks much. They will just have to transform themselves into a lean and mean organization.
How about resetting PR as a small boutique full service operation key trunk domestic routes, and key international business markets- not claiming to be 5 star, just focusing on high value quality service with the Filipino touch, and look to refresh the brand keep it simple?
Now, that is one sure way of burning money quickly. PR
can't even find enough passengers to fill their business cabins, leave alone running a "boutique