QuayWeeAir wrote:SCFlyer wrote:I'd tip that DL may likely enter MEL when ZL ramps up with 3 more 738s before the end of Q3 2023, iirc.
If in the slim (but unlikely) chance DL enters MEL from another one of their hubs, i.e SLC or SEA, it'll be out of left field but possibly be 'incentivised' on probably both ends (i.e SEA/SLC and their states in addition to MEL/Vic)
Saying that, if DL does come to MEL, it'll likely be from LAX due to the heavy O&D. DL(ZL) would also be competing with UA(VA) and QF(AA) on MEL-LAX.
I would be tipping that Delta come to Brisbane with the help of the Queensland Government assistance package...
Realistically, the feed that ZL will provide to DL will be minimal at best. ZL has no proper FF loyalty scheme and, even if it created one today, it will be years before it has any meaningful market penetration and, even then, it is unlikely to ever be anything near the size of QF FF or Velocity.
Of course, DL would look for some short-term incentives to get them going in a new market, be it MEL or BNE but they are a hard-headed business and will be assessing whether they can actually make the new market work principally based on their US based customers and any incentive is just cream. I don't think they are interested in entering a market where there only way of filling seats is by being the cheapest; that is not their style. If the sums don't add up, DL will probably direct the A350 into their prime market segment, which is trans-Atlantic.