Fares were lower back in 1978, and I remember flying DAL-SAT roundtrip on Southwest for $36.00. (Boy I miss those days.)
I just "paid" AA $10.00 for a roundtrip AUS-DFW-SFO-DFW-AUS next month. I'm using miles, but still had to pay the cecurity fee.
Once, though, when I was in college, Texas International was havng a big promotion celebrating new service from DFW to OKC, TUL and STL. It was October 1, 1979.
On the first day of the new service, if you showed up at the airport with $59.00 worth of coupons they'd let you on the plane. By coupons, I mean any kind of coupons, grocery store, whatever. The coupons could be expired even.
At our dorm at the front desk they had a whole bunch of coupons buy a Big Mac, get one free, so each coupon saved you $1.19 (price of a Big Mac back then.)
The McDonald's offer ended September 30, 1979, so the coupos were no good any more anyway, so two friends I took them all and drove out to DFW and flew to St. Louis, spent the night with a friend who'd gone school with us the year before, and flew back the next day, arriving back in time for my afternoon Spanish class.
It was amusing 'cause some friends asked why they hadn't seen me at dinner the night before. I just looked at them and said very casually, "Oh. I flew to St. Louis for dinner last night" like it was something I did all the time.
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