JuniorSpotter
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 4:52 am

Okay, so the front widget on my second proposal might have been a bit too much. So what if we kept the silver belly, and the two coloured stripes, but changing back to the first small widget? Here it is...not so US, and gives a sort of reminder of the old livery.

Big version: Width: 900 Height: 308 File size: 111kb


I'd love to try it out on a CRJ or MD or so...but I'm finding it hard to find good templates to play with. I'll keep on trying tomorrow.
If something can go wrong, it will.
 
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LTU932
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 4:59 am

Quoting JuniorSpotter (Reply 150):
Okay, so the front widget on my second proposal might have been a bit too much. So what if we kept the silver belly, and the two coloured stripes, but changing back to the first small widget?

Try to add the words "DELTA" to the bottom of the blue part of the widget, like with the original widget colours. Then it will be perfect.  Wink


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neednewairport
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 5:18 am

Red, white and blue, how boring ... too patriotic IMHO. Looks a lot like USAirways new paint job.....
 
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rikkus67
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 5:22 am

DeltaDC-9...

Considering the number of DC-9's that Delta has had, I am sure the sideways widget might have easily blended in with the rest of the fleet. How long were the original 9's (-14's?) in the fleet?

I am firmly onboard with KFLLCFII's rendition of the modernized colours using the original widget.
AC.WA.CP.DL.RW.CO.WG.WJ.WN.KI.FL.SK.ACL.UA.US.F9
 
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rikkus67
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 5:22 am

DeltaDC-9...

Considering the number of DC-9's that Delta has had, I am sure the sideways widget might have easily blended in with the rest of the fleet. How long were the original 9's (-14's?) in the fleet?

I am firmly onboard with KFLLCFII's rendition of the modernized colours using the original tail widget.
AC.WA.CP.DL.RW.CO.WG.WJ.WN.KI.FL.SK.ACL.UA.US.F9
 
OB1504
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 5:45 am

Personally, I don't like Graphic's proposal for a new DL livery because of the blue streak of color leading up to the widget in the front. JuniorSpotter's updated version overuses the widget, IMHO, and most of the other renditions I've seen in this thread are too reminiscent of the new US color scheme.

I still prefer the livery that it seems that DL will end up going with after all (the one on the model 767-300). It's clean, yet elegant, and not boring at all to me. I especially like the font. Now, if they could only put the widget back up like in KFLLCFII's rendition, it would be a perfect new color scheme for DL, and one that I'd love to have dominate ATL.

I'm sure that, in time, the livery will end up growing on the majority of you (or at least not make you retch every time you see them), like the new AM, MX, and FL liveries have, for isntance.
 
floridaflyboy
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 5:59 am

Quoting LTU932 (Reply 151):
Try to add the words "DELTA" to the bottom of the blue part of the widget, like with the original widget colours. Then it will be perfect.

Just my opinion on that. I think the word Delta on the widget like that was one of the things that detracted from the original widget paint job. I think it made it look very outdated, and I like JuniorSpotter's proposal best without it. Just my $.02
Good goes around!
 
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RedTailDTW
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 6:15 am

Quoting SkyyMaster (Reply 141):
DL seems to be the most universally disliked airline on a.net,

Evidently you don't read any of the threads about NWA. They constatly get bashed over and over, a heck of alot more than delta.


Mason
Airlines Flown: AA, B6, CO, HP, MQ, NW, RP, UA, US, WN, YX / Aircraft Flown: 737-200/300/700/800, 757-200/300, 777-200, A319/A320/A321, DC-9-30/50, DC-10-40, ERJ 140/145, E170, MD80/83/90
 
Tristarfreak
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 6:30 am

So all of us anutters have come up with names for the 3 Delta liverys
1-widget
2-Deltafloat
3-Wavy Gravy

and I came up with this one for this purposed livery
4- Delta Disaster
 
CV880
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 6:35 am

Keep the Widget upright, the other reminds me of CP Air, or is DL merging with AC?
 
rj777
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 6:35 am

I have an idea- how about having Delta release 3 proposed liveries and have customers VOTE!?
 
SEAdomer787
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 7:04 am

Quoting Neednewairport (Reply 152):
Red, white and blue, how boring ... too patriotic IMHO

And their old schemes weren't?? I think this is exactly what Delta is after... to establish itself as a flagship American international carrier that will be recognized worldwide as such. I'm going to jump on the "I like it!" bandwagon myself. While the current Deltaflot livery is striking, it doesn't do much for branding and the painting of the engine nacelles always bewildered me. Seemed like a sloppy afterthought. I'd imagine the reasoning behind tilting the widget on its side is to symbolize some sort of "moving forward" motif. I like the idea, but with the coloring I agree that it gets a little bit lost. All in all though, I think this gives Delta a little more to work with in the branding department, and I find it pretty attractive... very crisp and modern. Can't wait to see those 777LR's roll out of the paint hangar up here at PAE!!
 
FFlyer
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 7:17 am

Two topics, so many comments... Has anybody else noticed that the proposed widget points Northwest?!
 
PlanesNTrains
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 7:18 am

Quoting Neednewairport (Reply 152):
Red, white and blue, how boring ... too patriotic IMHO

Heaven forbid.

Quoting Neednewairport (Reply 152):
Looks a lot like USAirways new paint job

Actually, it looks a lot like Delta's old paint jobs, which was the point. If US wants to adopt the colors long associated with Delta, that's their problem.

-Dave
-Dave


MAX’d out on MAX threads. If you are starting a thread, and it’s about the MAX - stop. There’s already a thread that covers it.
 
Halcyon
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 8:29 am

Quoting JuniorSpotter (Reply 150):

Well thanks so much. It they have to change their colors to something more businesslike, if at all, that is what they should use!
 
rj777
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 8:49 am

Quoting FFlyer (Reply 162):
Has anybody else noticed that the proposed widget points Northwest?!

Funny how they ENTER bankruptcy at the same time, and they both EXIT at around the same time! DL and NW seem to be joined at the hip (or in this case, the tail)!
 
Viscount724
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 9:47 am

Quoting Rikkus67 (Reply 154):
Considering the number of DC-9's that Delta has had, I am sure the sideways widget might have easily blended in with the rest of the fleet. How long were the original 9's (-14's?) in the fleet?

7 or 8 years. Delivered 1965/66 and sold 1973.
 
floridaflyboy
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 10:23 am

Quoting Tristarfreak (Reply 158):
2-Deltafloat
3-Wavy Gravy

I believe Deltaflot and Wavy Gravy were in reference to the same paint scheme.  Smile, but I like your thinking for the name for the new one.
Good goes around!
 
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LTU932
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 10:27 am

Quoting Floridaflyboy (Reply 167):
I believe Deltaflot and Wavy Gravy were in reference to the same paint scheme.

Correct. The name "Deltaflot" comes from the Wavy Gravy colours having a little resemblence to the colourscheme SU used on their T7s.

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Photo © Allen Yao

Sometimes the only thing more dangerous than a question is an answer. - Ferengi Rule of Acquisition 208
 
DLCnxgptjax
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 10:55 am

https://airliners.net/open.file/1002225/L/

The lineup in this photo looks GREAT! There's just something special about it.

I expect the new livery to be different, but at the same time I want to get the same feeling I get when I see the above image.

I tried posting the actual picture, but couldn't figure it out. Kept getting the white box, red "x"
 
OB1504
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:02 am

Quoting Tristarfreak (Reply 158):
2-Deltafloat
3-Wavy Gravy

Deltaflot and Wavy Gravy, as stated above, are the same color scheme (the current one). The interim livery is usually referred to as the Ron Allen livery, after the CEO who set off the chain of motion that brought us to DL's fourth livery in less than a decade.

Quoting PlanesNTrains (Reply 163):
Actually, it looks a lot like Delta's old paint jobs, which was the point. If US wants to adopt the colors long associated with Delta, that's their problem.

The traveling public might not be able to make that distinction.
 
jamesjimlb
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:02 am

Quoting Concord977 (Reply 54):
Just playing around:

That looks really good!

Quoting JuniorSpotter (Reply 150):

Even better!
The sky is no longer the limit, but the mere minimum
 
miamix707
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:28 am

Yawn. Another one of those that will last only until a new CEO gets tired of it. Not ugly but not great either.

I have a much better idea for a DL livery. I should've submittted it.
 
deltadude8
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:31 am

I love juniorspotters livery...should def. forward that to the company...much more exciting then the DULL new livery...and I love DL...I love the wavy gravy thing...VERY AMERICAN-

I don't understand why the change in the color of blue used in the new scheme...it is ugly...not a fan at all...
 
DL777LAX
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:36 am

guys, as much as the new livery, in your eyes, sucks, what you guys are apparently proposing is a new livery that ultimately has grown to being a proposal to something that looks like a slightly modernized version of the widget livery from years ago. I used to like it, when the Ron Allen livery was out (so what if i only was 7 at that time). But, now, the widget looks dated and old. The Ron Allen doesn't look to bad either.

The Wavy Gravy is my favorite livery out there, it just looks fresh and free. This new livery, while not great, isn't bad either. It just takes some time to get used to. I guess that I just really like the current scheme, and I don't want to move on to the "circumcised widget". It just doesn't look like the widget that we are all used to. Then again, I'd rather keep wavy gravy, there is a certain feeling of movement the flag gives off. It just looks good. Thats what I'm trying to say.

I like KFLLCFII's proposed change best. It saves what DL is trying to accomplish, which is look professional, and change the company's image, while at the same time, respecting the fact that the widget has been there logo for 40+ years. Its a refreshed looking widget, one that I believe will not take much time to adjusting to.

To DL, I understand the new direction that the company is going for, but for the love of god, keep the widget the way it is supposed to be, WHOLE. I believe that everyone here on A.net would agree with me that if they simply changed the livery to KFLLCFII's version, We all would be much happier over the change.

http://img103.imageshack.us/img103/7294/boeing777200deltaairlinxb1.jpg

DL has probably spent too much time developing the new brand, the above is the realistic alternative that they would look at. Plus, it keeps the general feel of the proposed change.

edit: STUPID HTML CODES!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

[Edited 2007-04-10 04:42:14]
Blindly following anything is bad, unless of course your blind and your following a guide dog.
 
caleeiii
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:38 am

Quoting DLCnxgptjax (Reply 169):


Big version: Width: 1024 Height: 777 File size: 355kb


The lineup in this photo looks GREAT! There's just something special about it.

I expect the new livery to be different, but at the same time I want to get the same feeling I get when I see the above image.

This still do it for you?

Big version: Width: 1024 Height: 756 File size: 254kb
 
DLCnxgptjax
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:44 am

Quoting CALeeIII (Reply 175):

Having JUST the tails in that photo and not the entire plane in the photo makes it look nice and uniform. It still doesn't give me the same feeling as the current livery photo.
 
DL777LAX
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:44 am

Quoting CALeeIII (Reply 175):
This still do it for you?

not really, i think if you used
http://img103.imageshack.us/img103/7294/boeing777200deltaairlinxb1.jpg,
that would look better.

Do you think you could take the time off to render it with the above tail? Thanks if you can. Don't worry about it if you can't.
Blindly following anything is bad, unless of course your blind and your following a guide dog.
 
miamix707
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:47 am

This reminds me of Canadian for some reason.

Again this is another of those white / depressing dull blue liveries with only the bottom of the fuselage painted..

No creativity whatsoever and nothing that sets it apart. By the way, the wavy-gravy still sucks.
 
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RedTailDTW
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 11:54 am

Quoting CALeeIII (Reply 175):
This still do it for you?

Now that I have seen this photo Im starting to realize that this livery actually isnt too bad, but I still think they need to liven up the front end.



Mason
Airlines Flown: AA, B6, CO, HP, MQ, NW, RP, UA, US, WN, YX / Aircraft Flown: 737-200/300/700/800, 757-200/300, 777-200, A319/A320/A321, DC-9-30/50, DC-10-40, ERJ 140/145, E170, MD80/83/90
 
caleeiii
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 12:11 pm

Quoting DL777LAX (Reply 177):
Do you think you could take the time off to render it with the above tail? Thanks if you can. Don't worry about it if you can't.

Here it is. Be kind...it was a rush job. And, actually seeing it this way, I appreciate the new design as it is even more.

Big version: Width: 1024 Height: 756 File size: 259kb
 
Xkorpyoh
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 12:18 pm

for a more striking modern look modify the new livery:

1- Turn the white fuselage to Silver/mettalic paint (like NW & VS)
2- Billboard DELTA in a different shade of silver
3- Add the widget in the engines pointing to the same direction as the one in the tail is pointing to with the words Delta below it in black. (That way you have a FULL widget that can relate to the cropped widged in the tail. That would make much more sense for the first impression)
 
deltadude8
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 12:27 pm

CALeeIII

could you do one with juniorspotters livery...

Big version: Width: 648 Height: 222 File size: 18kb
 
DL777LAX
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 1:04 pm

Hmm... i'm liking DL's in house a bit better, the tail looks too busy, with it upright. It also looks alot like a lot of the Ron Allens lined up.
Blindly following anything is bad, unless of course your blind and your following a guide dog.
 
floridaflyboy
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 1:47 pm

Quoting RedTailDTW (Reply 179):
Now that I have seen this photo Im starting to realize that this livery actually isnt too bad, but I still think they need to liven up the front end.

Yep. Just one lousy cheatline. Even a thin one would make this whole thing look worlds better.
Good goes around!
 
Alitalia744
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 2:09 pm

How about a slight tweak to the colors?


Big version: Width: 1032 Height: 320 File size: 32kb
Some see lines, others see between the lines.
 
mah584jr
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 2:17 pm

Quoting RJ777 (Reply 160):
I have an idea- how about having Delta release 3 proposed liveries and have customers VOTE!?

I like your thinking, but I don't think many Delta customers care what the paint job looks like. Only us enthusiasts really take pride in liveries.
 
Griffair
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 3:42 pm

I cannot believe this is the final scheme.
Over a month ago, a close source indicated to me that the widget would return with a "3-D" look. And I see that now. But upon first look, I couldn't even discern the widget! I assumed DL wanted the Heritage Widget to be a major part of the new brand with modern, retro classic heritage oozing all over (I don't think anyone in Ghana or Korea will make a connection about carrier and livery here). Isn't a bold, first impression what it's all about? And yes, I understand that a world brand is a different animal than a local regional carrier from the Mississippi River delta.
If these shots are not some images of a proposal that didn't make it, I'll be surprised. Or as my wife heard Ron Allen say to someone shortly after the 1997 scheme unveiling, "I think it will grow on them", maybe we will have to live with it. But if this is it, and I sincerely hope to be wrong, lots of people are going to be dissapointed as apparently most of you are.
BTW, JuniorSpotter hit the nail on the head with his rendition. I always said, take the word Delta off the tail, leave the clean royal blue and red and white widget for a clean, classic, timeless statement.  spin 
 
Halcyon
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 4:25 pm

My person in my family works in a fairly high position with Delta. We got an email from him. It contained some of these pictures and said simply,


God help us.
 
JuniorSpotter
Posts: 202
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 6:35 pm

Okay, here we go...an MD88 with my proposed livery. Didn't get the font quite alright, but since the other ones sucked too...oh well.

Big version: Width: 1091 Height: 737 File size: 670kb
If something can go wrong, it will.
 
milesrich
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 10:09 pm

Junior Spotter, even Ron Allen wouldn't choose something that abominable.
 
DAYflyer
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RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 10:36 pm

An absolutely horid livery. So drab. I like the wavy gravy or the retro livery much better. I certainly hope this is not a done deal.
One Nation Under God
 
caleeiii
Posts: 48
Joined: Tue Aug 09, 2005 12:10 am

RE: Delta's New Livery Is Out - Part II

Tue Apr 10, 2007 10:58 pm

Quoting Deltadude8 (Reply 182):
CALeeIII

could you do one with juniorspotters livery...

My last one. The more I have tweaked with the new design the more I like it. My hats off to the in house team at Delta. This new design is truly a classy new image for the rebirth of a great airline. Much more goes into the design considerations than an aircraft on the ground in a hanger. The new design most likely carries itself well in many applications as well as coordinates beautifully with the new image. I can't wait to see the new insets on the walls behind the ticket counters and gates. The wavy-gravy was definitely already dated. I am looking forward to May and the rebirth of Delta.

Big version: Width: 1024 Height: 756 File size: 317kb


(Disclaimer: This graphic image is another 5-minute rush job of the image requested by Deltadude8. It is off scale, chopped to pieces, and a bad example of Photoshop. I apologize. But, you get the general idea. In MY OPINION it shows too much of the OLD past with no direction toward the future.)
 
Griffair
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RE: Delta's New Livery Is Out - Part II

Wed Apr 11, 2007 12:13 am

Well...my guess now is that this scheme is likely it. The images look to be a prep for a studio film shoot, perhaps to integrate into new commercial / media spots. If it came from internal Delta people, then so be it. At least we can say it was in house and the corporate 'WE' thought of it rather than have had to farm it out for literally millions as was done in 1999 to try and decimate the heritage and culture (which came so close to succeeding). I can see the design will integrate well with print and airport surroundings. We can now focus on service and getting it right...consistently right...and EXCEED people's expectations...now that we are shutting the door on BK. As a 2nd generation DAL veteran (my late father and I with 56+ years of service) I sincerely thank Mr. Grinstein for his leadership and tenacity in making this recovery work. It was every Delta employee's efforts and sacrifices, even those of retirees, that has propelled us forward. I look forward to a new beginning.
 
floridaflyboy
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RE: Delta's New Livery Is Out - Part II

Wed Apr 11, 2007 12:27 am

Quoting JuniorSpotter (Reply 189):
Okay, here we go...an MD88 with my proposed livery. Didn't get the font quite alright, but since the other ones sucked too...oh well.

Not as crazy about it on the MD-88 as I was on the other aircraft.
Good goes around!
 
bmacleod
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RE: Delta's New Livery Is Out - Part II

Wed Apr 11, 2007 2:22 am

I prefer the design with the DL logo clearly shown on the tail. The first tail design is confusing...not enough detail to properly indentify as DL.

I agree it's definitely a step up from the current livery... smile 
"What good are wings without the courage to fly?" - Atticus
 
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rikkus67
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RE: Delta's New Livery Is Out - Part II

Wed Apr 11, 2007 2:37 am

I have been in email contact with Delta, and forwarded both my example (from the first thread), and KFLLCFII's MUCH better proposal. I have received a response back, stating that the artwork will be properly forwarded to the right people involved in the paintscheme decision. Who knows for sure except on the inside if this will happen, but at least I felt strong enough to voice my concern. We shall see what happens. I am @ work, but will attach the email response thus far when I get home.

RIK
AC.WA.CP.DL.RW.CO.WG.WJ.WN.KI.FL.SK.ACL.UA.US.F9
 
ord
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RE: Delta's New Livery Is Out - Part II

Wed Apr 11, 2007 3:01 am

Quoting Rikkus67 (Reply 196):
I have been in email contact with Delta, and forwarded both my example (from the first thread), and KFLLCFII's MUCH better proposal. I have received a response back, stating that the artwork will be properly forwarded to the right people involved in the paintscheme decision.

I'm fairly certain the livery will stay as it appears on the 767 model, which I happen to like. I'm also sure Delta conducted their own research on this project among the target of frequent travelers and does not want unsolicited feedback (aviation enthusiast or not, if someone doesn't fly a lot then their opinion does not matter to Delta). Further, creative types, like the ones that designed this new livery, typically dislike tampering with their ideas...so I doubt the people who headed this project up would welcome changes to their design.

It's fun looking at alternate concepts, but let's be real. Delta is not opening up their rebranding for public debate simply because some people on the Internet have different ideas. This rebranding is only weeks away, and is in all likelihood a done deal at this stage of the game.
 
RoyalAtlantis
Posts: 102
Joined: Tue Nov 21, 2006 6:02 am

RE: Delta's New Livery Is Out - Part II

Wed Apr 11, 2007 3:30 am

Quoting Alitalia744 (Reply 185):
How about a slight tweak to the colors?

Thanks for that Alitalia744 - it's a start in the right direction. I don't have photoshop...but what would it look like if you sharpened some of the colors of the tail and lightened them up...a little more like SAA...but bolder than they are now?

What i think would be modern and edgy yet also retro and HOT would be to incorporate the following:

1) a globe of some sort -- indicating the "global" nature of the new DL and their efforts at expanding in to a global brand
2) more sophisticated colors like gold, silver, bronze (no company uses this do they?) - to imply a "rich" and successful motif
3) i like "AIR LINES" vs. just the "DELTA" - companies have moved away from spelling out the business they're in...but i still think "AMERICAN AIRLINES, " for example, is great!
4) I'd even think that the DELTA AIR LINES could move down and then a successively larger stripe of the red/burgundy/gold/blue could take the top half of the fuselage. The titles lower, IMHO as BA does, would be very sophisticated.

P.S. I really want to know however - what's with the RED and BURGUNDY?? PICK ONE, NOT BOTH. Remember when AC did that with the cheat lines?? Blak!

P.P.S. For all those that are simply disappointed because the new livery is not original and distinctive, I agree and think that is the real issue at hand.
 
ord
Posts: 1407
Joined: Tue Jul 20, 1999 10:34 pm

RE: Delta's New Livery Is Out - Part II

Wed Apr 11, 2007 3:34 am

Quoting RoyalAtlantis (Reply 198):
P.S. I really want to know however - what's with the RED and BURGUNDY??

They are different shades to show the widget as being three dimensional. In one shade there would not be a 3D effect.

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