USADreamliner
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BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 2:28 pm

British Airways has listed the country as its second largest market after the US and the third after Australia in terms of its revenue share.
The premier airline, which used to operate 19 weekly flights to Indian destinations two years ago, now operates 43 services from London Heathrow to five cities here.

"India will be the next biggest after the US in the long-haul market.... As far as revenues are concerned, India is the third largest closely competing with Australia (in the second place after the US). Our plans are to stay big here," Robbie Baird, BA's Area General Manager for the Asia-Pacific region, said.


http://asia.news.yahoo.com/071029/4/3a0mo.html
 
cf105arrow
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 2:47 pm

It isn't surprising, considering the historical relationship between both countries and India's huge population and the large number of Indians living in the UK.
 
8herveg
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 3:24 pm

Could someone please tell me how many flights a day there are to India with BA from Heathrow?

Is it:

2 x daily 744 to DEL

2 x daily 744 to BOM

1 x daily 772 to Bangalore

1 x daily 744 to Chennai?

1 x daily 772 to Calcutta?
 
USADreamliner
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 3:27 pm

"We have done so in Delhi, Mumbai and now in Bangalore. While in Delhi and Mumbai, double dailies to London-Heathrow have been launched, the aircraft size has been expanded on the Bangalore route from B-777s to B-747s,"
 
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scbriml
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 3:30 pm

I can certainly see BA needing more A380s for India as the traffic grows.
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pnqiad
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 3:40 pm

Quoting 8herveg (Reply 2):
Could someone please tell me how many flights a day there are to India with BA from Heathrow?

Is it:
2 x daily 744 to DEL
2 x daily 744 to BOM
1 x daily 772 to Bangalore
1 x daily 744 to Chennai?
1 x daily 772 to Calcutta?

BOM - 1x daily 744, 1x daily 777
DEL - 2x daily 744
BLR - 1x daily 744
MAA - 1x daily 777
CCU - 2x weekly 777
 
cricket
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 3:43 pm

And BA has also thought of starting services to HYD and AMD soon...
been there, flown that
 
davescj
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 4:12 pm

I was on a BA flt LHR to BOM.......If it is the 2nd most important market why didn't have the new Club World? Luck of the draw? Or are they distributing to certain markets first?
Can I have a mojito on this flight?
 
UAL777UK
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 4:16 pm

Quoting Scbriml (Reply 4):
I can certainly see BA needing more A380s for India as the traffic grows.

Agreed, certainly one DEL I could see the 380 on it!
 
blrBird
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 4:25 pm

Quoting PNQIAD (Reply 5):
BOM - 1x daily 744, 1x daily 777
DEL - 2x daily 744
BLR - 1x daily 744

and

MAA - 5x w 772
CCU - 3x w 772
from star dust....
 
BAOPS777
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 4:40 pm

Recently operated a couple of flights to BLR which where totally full and infact overbooked in First and business. This is a route which has gone from 3 a week to daily in 18 months and with very healthy will very soon probably go to 10 per week.

This is such an important base for BA it has just opened another cabin crew base in BLR and has also increased the number of indian based crew on it's services from 2 to 3 crew on 777 and 3 to 4 on 744.

BA currently has cabin crew bases in BOM/DEL/MAA/BLR

Also a base in Bangladesh DAC who also operate services to CCU

BOM and DEL are no 1 and 2 respectivly for revenue.
 
mahan
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 4:52 pm

Quoting BAOPS777 (Reply 10):
BOM and DEL are no 1 and 2 respectivly for revenue.

BAOPS777 , can you clarify on the above statement ? Are BOM and DEL 1 & 2 among Indian destinations or system wide ?
Airlines I have flown - IC, 9W, KF, AI, LH, BA, LX, CO, DL, UA, SQ, MH, AA
 
IAD380
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 6:02 pm

Does anyone have any idea as to what percent of the traffic that BA carriers between LHR and India is O&D, and what percent of the passengers on these flights are connecting to or from other destinations?
 
vv701
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 9:54 pm

Quoting Davescj (Reply 7):
I was on a BA flt LHR to BOM.......If it is the 2nd most important market why didn't have the new Club World? Luck of the draw? Or are they distributing to certain markets first?

If you flew on the 744 service it was a matter of luck although the 744 conversion programme is now in its final stages. The only route where BA promotes the new Club World seat is LHR-JFK but here they exclude BA173 as this is a 772 flight.

If you flew on the 772 flight . . . The conversion of the 772 fleet has not yet started. Hence the exclusion of the 772 BA173/172 amongst the JFK flights.
 
SInGAPORE_AIR
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 9:58 pm

Australia is that big a market with two daily flights to SYD? Surprising and interesting.
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gkirk
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 10:15 pm

Quoting Scbriml (Reply 4):
I can certainly see BA needing more A380s for India as the traffic grows.

Probably not. EK are doing great from the UK regions, cutting down on people that travel via the hell hole LHR.

EK need the A380s, BA probably do, but they are in for an extreme scare IMO.
When you hear the noise of the Tartan Army Boys, we'll be coming down the road!
 
tayaramecanici
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 11:18 pm

I would say COK before HYD or AMD. BA have been talking about COK for some time now and it is undoubtedly a great destination after the TAJ in agra.
I won't be surprised if BA leverages the 2 markets of India and Aussie by routing the backpackers and the SAGA brigade via India thru its ONEWORLD partner Qantas.
''You are as good as your nearest competitor'' Bob Crandall.
 
jimbo27L
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 11:20 pm

Quoting Singapore_Air (Reply 14):
Australia is that big a market with two daily flights to SYD? Surprising and interesting.

Exactly what I thought at first, but these figures must take the revenue share agreement with Qantas into account. Add the daily flights that they run and it soon mounts up......not sure whether the revenue earned from LHR to BKK, SIN and HKG would be included, perhaps this O&D revenue is classed separately.

Perhaps someone can confirm.

cheers
 
BestWestern
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 11:30 pm

I'm still amazed that bmi didnt make a success out of india.
Greetings from Hong Kong.... a subsidiary of China Inc.
 
tayaramecanici
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 11:34 pm

Quoting BestWestern (Reply 18):
I'm still amazed that bmi didnt make a success out of india.

With 1 limping A330 and the option of serving the extremely high yield SAUDI market with the other A330 when the limping one broke his Nose leg.
''You are as good as your nearest competitor'' Bob Crandall.
 
BAOPS777
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 11:44 pm

Quoting Mahan (Reply 11):
BAOPS777 , can you clarify on the above statement ? Are BOM and DEL 1 & 2 among Indian destinations or system wide ?

As of last financial results system wide

BA will probably deploy a A380 to BLR if indian goverment not fourthcoming with slots or on BOM and DEL cutting them back to 1 daily A380 This would then release 2 a/c to open up new markets such as chine

BTW the PVG route is doing well aswell it is currently enjoying very good loads in F and J but not so well in WT
 
vv701
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RE: BA Lists India As 2nd Largest Market After US

Mon Oct 29, 2007 11:48 pm

Quoting Singapore_Air (Reply 14):
Australia is that big a market with two daily flights to SYD? Surprising and interesting.



Quoting Jimbo27L (Reply 17):
Exactly what I thought at first, but these figures must take the revenue share agreement with Qantas into account.

 checkmark 

The Joint Services Agreement between BA and QF means that the airlines share all revenues, costs and profits on all Australia-Europe (not simply Australia-UK) flights. So the BA revenue from Australia includes, for example, revenue from QF's FRA-SYD flights.

Also an LHR-SYD flight (stage length 10,556 miles) is much longer than an LHR-BOM flight (4,469 miles) and it could therefore be argued that one flight to SYD could yield the same revenue as almost two and a half flights to Mumbai. However the revenue per seat per mile is generally less on the Australian route when everything else is equal (which it rarely is).
 
Nimish
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RE: BA Lists India As 2nd Largest Market After US

Tue Oct 30, 2007 4:36 am

Quoting BAOPS777 (Reply 10):
Recently operated a couple of flights to BLR which where totally full and infact overbooked in First and business. This is a route which has gone from 3 a week to daily in 18 months and with very healthy will very soon probably go to 10 per week.



Quoting BAOPS777 (Reply 20):

BA will probably deploy a A380 to BLR if indian goverment not fourthcoming with slots or on BOM and DEL cutting them back to 1 daily A380 This would then release 2 a/c to open up new markets such as chine

Thanks BAOPS777 for the updates on BLR - the route is certainly doing well for itself given the upgrade from 3x Weekly 772 to daily 744 in 18 months, while MAA has been downgraded from daily 744 to 5x weekly 772.

I would love to see the BA 380 in BLR in the coming years  Smile

I'm not sure about the yields though - it seems like BA is the only airline offering "reasonably priced" seats coming back from the US to India in the busy Christmas weekend - my company just booked 6 tickets SFO-BLR for the 22/December! Or maybe BA is making great yields and LH/SQ are just fleecing the market.
Incredible India!
 
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OA260
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RE: BA Lists India As 2nd Largest Market After US

Tue Oct 30, 2007 9:37 am

I guess thats why BA have adapted their uniform for Indian cabin crew and ground staff!! Theres a lot of money to be made in that market and BA seem to be doing all the right things. They also have a very good reputation in India.
 
cricket
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RE: BA Lists India As 2nd Largest Market After US

Tue Oct 30, 2007 9:58 am

Quoting OA260 (Reply 23):
They also have a very good reputation in India.

Yes, even though I have heard dedicated high-milage BA travelers (like my dad) crib like mad about LHR, esp. for connections, and you can't really blame him!

T5 can't come soon enough!
been there, flown that
 
cornish
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RE: BA Lists India As 2nd Largest Market After US

Tue Oct 30, 2007 10:24 am

Quoting BAOPS777 (Reply 20):
As of last financial results system wide

I'm assuming you mean on a per flight basis rather than as total operations.

And are we talking revenues here or yields? I always understood that yield-wise Luanda was at the very top for BA and for many other carriers. although they did have the Angolan spat earlier this year - are they back flying it again ?

South Africa would be near the top too yield-wise if it wasn't for the fact that the aircraft spend a whole day doing nothing down there....


But saying that, I'm not unduely surprised by this. Despite the much increased competition, BA's flights are still full and their fares sky-high to DEL and BOM. Myself and my colleagues tend to fly LH via MUC to DEL as the business class fare is considrably cheaper than BA's premium economy, let alone their business fare !!

[Edited 2007-10-30 03:27:11]
Just when I thought I could see light at the end of the tunnel, it was some B*****d with a torch bringing me more work
 
BCALBOY
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RE: BA Lists India As 2nd Largest Market After US

Tue Oct 30, 2007 11:10 am

Quoting BAOPS777 (Reply 10):
BOM and DEL are no 1 and 2 respectivly for revenue.

Don-t know what data you-re looking at but this is way off the mark.


BOM and DEL are doing well but no where near 1 and 2 in terms of Revenue in BA system.


JFK is without doubt by far and away the top BA route in terms of revenue.

LAX,ORD,HKG, IAD,SFO ,JNB , NRT and OZ are almost certainly ahead of DEL and BOM and YYZ,BOS,MIA
are there or thereabouts.

BOM and DEL are no better than 10-20th ranking in terms of Revenue.
 
blrBird
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RE: BA Lists India As 2nd Largest Market After US

Tue Oct 30, 2007 5:10 pm

Quoting BCALBOY (Reply 26):
Don-t know what data you-re looking at but this is way off the mark.


BOM and DEL are doing well but no where near 1 and 2 in terms of Revenue in BA system.


JFK is without doubt by far and away the top BA route in terms of revenue.

LAX,ORD,HKG, IAD,SFO ,JNB , NRT and OZ are almost certainly ahead of DEL and BOM and YYZ,BOS,MIA
are there or thereabouts.

BOM and DEL are no better than 10-20th ranking in terms of Revenue.

May be its India specific!
from star dust....
 
stealthpilot
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RE: BA Lists India As 2nd Largest Market After US

Thu Nov 01, 2007 9:57 am

Quoting BCALBOY (Reply 26):

Don-t know what data you-re looking at but this is way off the mark.

I'm pretty sure he was being India specific.
eP007
 
BAOPS777
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RE: BA Lists India As 2nd Largest Market After US

Thu Nov 01, 2007 6:58 pm

Quoting BCALBOY (Reply 26):
Don-t know what data you-re looking at but this is way off the mark.

It came from a recent route up date by the marketing and revenue management meeting last month.

I would have thought they know what they are talking about because they are responsible for the releasing and pricing of availaible seats.

BA does well to JFK but when you take the cost of operating the route , High ground handling costs and ATC delays and the cost to the airline every time it is delayed. Reduces the revenue on this route.
 
abrelosojos
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RE: BA Lists India As 2nd Largest Market After US

Thu Nov 01, 2007 7:17 pm

Quoting BCALBOY (Reply 26):
Don-t know what data you-re looking at but this is way off the mark.


BOM and DEL are doing well but no where near 1 and 2 in terms of Revenue in BA system.


JFK is without doubt by far and away the top BA route in terms of revenue.

LAX,ORD,HKG, IAD,SFO ,JNB , NRT and OZ are almost certainly ahead of DEL and BOM and YYZ,BOS,MIA
are there or thereabouts.

BOM and DEL are no better than 10-20th ranking in terms of Revenue.

= I do not think you are correct in your assesment. BOS, MIA as huge yield revenue flights? I do not have access to the latest BA date, but from a few months back (in rank order - yield per flight), it was LAD, BOM, DEL, NRT, IAD. Why would you place JFK there? BAOPS777 demonstrate some of the thinking to why JFK doesnt make it to the top ...

Cheers,
A.

Quoting BAOPS777 (Reply 29):
It came from a recent route up date by the marketing and revenue management meeting last month.

I would have thought they know what they are talking about because they are responsible for the releasing and pricing of availaible seats.

BA does well to JFK but when you take the cost of operating the route , High ground handling costs and ATC delays and the cost to the airline every time it is delayed. Reduces the revenue on this route.
Live, and let live.
 
BAOPS777
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RE: BA Lists India As 2nd Largest Market After US

Thu Nov 01, 2007 9:05 pm

Quoting Abrelosojos (Reply 30):
I do not think you are correct in your assesment. BOS, MIA as huge yield revenue flights? I do not have access to the latest BA date, but from a few months back (in rank order - yield per flight), it was LAD, BOM, DEL, NRT, IAD. Why would you place JFK there?

JFK is a very important route for BA as it is there flagship route to North America. However tickets are always available in WT from £238. In WTP £576, In Club £1198, In First £4337 and last minute slashing of prices to JFK is a weekly occurrence.

Compare those fares to BOM: WT from £391.10, WTP From £716.10, Club from £1569.10 and First from £3980.10
Also BLR : WT from £502.10, WTP £875.10, In Club £1642.10 and In First £3990.10.
Last comparison is LAD: WT from £1285, WTP from £1775, Club from £4427 and First £5622

ALL ABOVE FARES ARE THE LOWEST BA OFFER. ALL ARE ROUND TRIP AND INCLUDE TAXES FEES AND ALL CHARGES

MIA is mostly made up of frequent flyers using the air miles to go on holiday with there family. I should know I sell the tickets.

BOS is a leisure route mostly with city breakers does carry some good Club loads but not all year round.

NRT used to very well but loads aren't great and after the economy problems in Japan. Japanese inbound tourism to Europe is down. Due to the strong Euro and Pound.

IAD does have high premium traffic however it is the daylight flight from the US that does not carry high yields and reduces for the route.

LAD with the fares above YES it makes alot of money as always full. However flight is once a week. The cost of crew hotel rooms is £175 per crew member so for 12 cabin crew and 2 flight crew that costs £2450. Also the cost of the aircraft being on the ground in LAD for 18 hours and the high landing fees. Yes it is in the top 10 but no way.

DEL and BOM Operate at around 80-85% load factor. When the Indian government welcomed higher frequencies and lowered landing fees to a fraction they are in the UK and the states. The ground staff are all payed compared to the average Indian worker however no way come close to the cost of UK and US ground staff I remember when we first started extra frequencies they said that you get 3-4 Indian ground staff to 1 US or UK ground staff. The a/c is on the ground for the minimum turnaround time. Lowering landing fees. There are 4 Indian based crew on each 747 flight who on average get payed about 3/4 of the UK crew,

There is 1 other destination that is in the top 5 and has been for years and that is IAH. LGW/IAH operates with the new long fleet crew at LGW who get payed no where near as much as there LHR colleagues would be due to the difference in basic pay and there flight pay is no where near the allowances LHR crew will get. Ground handling and airport charges are much lower at LGW. The route is all oil workers BA has the contract for BP and Shell that is why 2 flights operate most days. It is not unusual for them to operate with 14 passengers in First, 48 In Club, between 25 and 40 in WTP and 30-100 in WT against a config of 14F/48J/40W/124M.

Sorry for the long post but wanted to back up everything I was saying with fact.
 
eaa3
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RE: BA Lists India As 2nd Largest Market After US

Thu Nov 01, 2007 10:23 pm

How can Australia be the 3rd largest market. Didn't they just downgrade their capacity to Australia.
 
BAOPS777
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RE: BA Lists India As 2nd Largest Market After US

Thu Nov 01, 2007 11:22 pm

Quoting Eaa3 (Reply 32):
How can Australia be the 3rd largest market. Didn't they just downgrade their capacity to Australia.

Qantas and British Airways (together 'the Applicants') are parties to the Joint Services Agreement ('Agreement') which has been in operation since 1995.

This Agreement allows Qantas, British Airways and their subsidiaries to co-ordinate scheduling, capacity, prices, yields and marketing on all routes, including between Australia and Europe, Australia and Asia and Asia and Europe.

For instance even though BA operates LHR/BKK/SYD, LHR/SIN, LHR/SIN/SYD because theses services are operated under the JSA BA gives a percentage of the profits to QF. QF operate the following routes under the JSA BA get a percentage of these profits. The routes include. LHR/SIN/MEL, LHR/SIN/SYD, LHR/BKK/SYD. Also BA codeshare on the trans pacific routes from LAX to NZ and OZ and a large number of flights from SIN/BKK/HKG to OZ and domestic services in OZ and NZ. Aswell as services from OZ to FRA, CDG and other european airports. QF codeshare is placed on BA flights from LHR to UK, Ireland and Europe.

BA and QF share percentage of revenue on the codeshare routes
 
Nimish
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RE: BA Lists India As 2nd Largest Market After US

Fri Nov 02, 2007 12:34 pm

Quoting BAOPS777 (Reply 31):

Sorry for the long post but wanted to back up everything I was saying with fact.

Hey BAOPS777 thanks for the detailed reply - and glad to see that BA is able to consistently do well on it's routes to BOM and DEL. Can you help with a similar analysis on the BLR route?
Incredible India!
 
sshank
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RE: BA Lists India As 2nd Largest Market After US

Fri Nov 02, 2007 2:51 pm

Also, will BLR see the new club world now that its switched to the 744? I will be on BA119 on Nov 20th and would appreciate any insight.

Quoting Nimish (Reply 34):
Hey BAOPS777 thanks for the detailed reply - and glad to see that BA is able to consistently do well on it's routes to BOM and DEL. Can you help with a similar analysis on the BLR route?
 
vv701
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RE: BA Lists India As 2nd Largest Market After US

Sat Nov 03, 2007 12:05 pm

Quoting Eaa3 (Reply 32):
How can Australia be the 3rd largest market. Didn't they just downgrade their capacity to Australia.

As I said before

Quoting VV701 (Reply 21):
The Joint Services Agreement between BA and QF means that the airlines share all revenues, costs and profits on all Australia-Europe (not simply Australia-UK) flights. So the BA revenue from Australia includes, for example, revenue from QF's FRA-SYD flights.

So even if BA were to discontinue both their LHR-SYD-LHR daily flights in theory it would be possible for Australian flights to remain close to the top of their revenue generating tree.
 
davescj
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RE: BA Lists India As 2nd Largest Market After US

Sat Nov 03, 2007 3:27 pm

Quoting BAOPS777 (Reply 31):
There is 1 other destination that is in the top 5 and has been for years and that is IAH. LGW/IAH operates with the new long fleet crew at LGW who get payed no where near as much as there LHR colleagues would be due to the difference in basic pay and there flight pay is no where near the allowances LHR crew will get. Ground handling and airport charges are much lower at LGW. The route is all oil workers BA has the contract for BP and Shell that is why 2 flights operate most days. It is not unusual for them to operate with 14 passengers in First, 48 In Club, between 25 and 40 in WTP and 30-100 in WT against a config of 14F/48J/40W/124M.

 biggrin  I've flown the IAH LGW route. As BAOPS777 points out, it is FULL. Though, leaving from FCO, I was able to go Club World at 900 Euros each way (plus taxes). Once IAH moves to LHR, won't that affect the revenue of this flight?

I wonder as well, if once thee 380's roll into the BA fleet, if one of these won't become a 744. They would have the metal based on th current 744#s and the new A380s. As I've said in other places, I don't know IAH to be configuring for the A380. Am I wrong? And, if the loads are as high as pointed out, wouldn't it make sense to use a 744 on this route after an A380 replaces it?

Dave
Can I have a mojito on this flight?
 
BCALBOY
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RE: BA Lists India As 2nd Largest Market After US

Sat Nov 03, 2007 3:45 pm

Quoting BAOPS777 (Reply 29):
BA does well to JFK but when you take the cost of operating the route , High ground handling costs and ATC delays and the cost to the airline every time it is delayed. Reduces the revenue on this route.

It would help greatly , if we could get our terminology correct.

Revenue is the amount of money earned on a route in a given period by selling tickets.
On that basis JFK is far and away the biggest revenue earner on the BA System.

Costs don-t reduce the Revenue .Costs are deducted from the revenue to determine the profit , so operational
problems and high ground costs will reduce profit but not revenue.



Quoting Abrelosojos (Reply 30):
I do not think you are correct in your assesment. BOS, MIA as huge yield revenue flights? I do not have access to the latest BA date, but from a few months back (in rank order - yield per flight), it was LAD, BOM, DEL, NRT, IAD. Why would you place JFK there? BAOPS777 demonstrate some of the thinking to why JFK doesnt make it to the top ...

The statement by the thread starter was that BOM, DEL were the 2nd/3rd biggest revenue earners on the BA
system . The list of rankings you are quoting is Yield i.e the average fare paid . Yield is not the same as Revenue.

Quoting BAOPS777 (Reply 31):
JFK is a very important route for BA as it is there flagship route to North America. However tickets are always available in WT from �238. In WTP �576, In Club �1198, In First �4337 and last minute slashing of prices to JFK is a weekly occurrence.

Compare those fares to BOM: WT from �391.10, WTP From �716.10, Club from �1569.10 and First from �3980.10
Also BLR : WT from �502.10, WTP �875.10, In Club �1642.10 and In First �3990.10.
Last comparison is LAD: WT from �1285, WTP from �1775, Club from �4427 and First �5622

ALL ABOVE FARES ARE THE LOWEST BA OFFER. ALL ARE ROUND TRIP AND INCLUDE TAXES FEES AND ALL CHARGES

Firstly , BA is not into the last minute slashing of fares . This is highly dilutionary to revenue as the customers
who book last minute are the business travellers who are least price sensitive. BA can forecast using historic
load data and forward booking data and identify many months is advance where the peaks and troughs in demand are.
The airline then launches 'Seat Sales ' to shift the spare capacity

Secondly the fares you quote are point to point fares . Only a fraction of psgrs will be travelling at these fares.
On some routes a very high proportion of psgrs are travelling on thru connecting fares and the vlaue on each of the components of the journey will be significantly less than the point to point fares. e.g. I just saw an itin NRT/LHR/LAD/LHR/NRT...the psgrs paid GBP11,250...the individual fare add up to gbp14,400.
Some routes like LAD have maybe 75% of psgrs on connecting journey , LHR/JFK will have less connecting , particulary in Premium classes as so many places have nonstop service to JFK.


Quoting BAOPS777 (Reply 31):
MIA is mostly made up of frequent flyers using the air miles to go on holiday with there family. I should know I sell the tickets.

I thought you were Cabin Crew ???

Quoting BAOPS777 (Reply 31):
BOS is a leisure route mostly with city breakers does carry some good Club loads but not all year round.

Srry but have to disagree , BOS is not a leisure route . It does carry leisure psgrs as part of the mic but this isn-t the raison d,etre for the route.

Quoting BAOPS777 (Reply 31):
IAD does have high premium traffic however it is the daylight flight from the US that does not carry high yields and reduces for the route.

The daylight service was scrapped some time ago.
 
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AirIndia
Posts: 1272
Joined: Sun Jan 14, 2001 2:43 am

RE: BA Lists India As 2nd Largest Market After US

Sun Nov 04, 2007 10:54 am

Quoting CF105Arrow (Reply 1):
India's huge population and the large number of Indians living in the UK.

AFAIK BA has country specific advertising communications only for US and India (namaskar campaign)

 
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flyingsikh
Posts: 61
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RE: BA Lists India As 2nd Largest Market After US

Sun Nov 04, 2007 12:57 pm

To be honest im surprised BA hasnt brought online a UK - Amritsar service yet.
Today gives us a chance to love, to work, to play, and to look up at the stars.
 
BAOPS777
Posts: 117
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RE: BA Lists India As 2nd Largest Market After US

Fri Nov 16, 2007 3:47 am

Firstly BCALBOY I thank you for your condescending post.. Now lets answer your questions and reply to your statements

Quoting BCALBOY (Reply 38):
Quoting BAOPS777 (Reply 31):
MIA is mostly made up of frequent flyers using the air miles to go on holiday with there family. I should know I sell the tickets.
I thought you were Cabin Crew ???

CORRECT!!! that recently completed a 9 month secondment to revenue management monitoring load factor and setting how many seats are sold at what fare. Also as I have flown as crew on to many occasions I have seen all the redemption and redemption upgrades on the paperwork.

Quoting BCALBOY (Reply 38):
It would help greatly , if we could get our terminology correct.

Revenue is the amount of money earned on a route in a given period by selling tickets.
On that basis JFK is far and away the biggest revenue earner on the BA System.

Costs don-t reduce the Revenue .Costs are deducted from the revenue to determine the profit , so operational
problems and high ground costs will reduce profit but not revenue.

In revenue management once we have the exact amount brought in from tickets . The revenue, as you pointed out We then take into consideration the cost of take off/Landing fees, Fuel, Delay fines, All secondary and ancillary services, crew requirements and what is a big problem at the moment service recovery for the AVOD and Club World faults. We take all this away from the pax and cargo rev figures and get our route profit.

Quoting BCALBOY (Reply 38):
Quoting BAOPS777 (Reply 31):
IAD does have high premium traffic however it is the daylight flight from the US that does not carry high yields and reduces for the route.

The daylight service was scrapped some time ago.

Daylight service was re-instated temporarily to help with summer traffic. Yes it has been scraped for the winter but will return on 30MAR08 3 times a week. Wed and Fri using a 4 class 777 and a Sunday using a 3 class 767. Predominately with the leisure market in mind.

Quoting BCALBOY (Reply 38):
Yield is not the same as Revenue.

You don't say and look you even spell them both differently.

Quoting BCALBOY (Reply 38):
Firstly , BA is not into the last minute slashing of fares .

Now that is where you are wrong when BA offered there seat sale in September we offered seats to JFK at £239 the offer ran for a 14 days and saw on average 10 seats per flight available at that fare up to 24 hours prior to departure if you look at a flight going tomorrow, Saturday back Monday in Traveller it is £332.20. Now just over 24hours before departure that looks alot less than a full fare which is £937.50. Other airlines discount there fares at 14days until 72 hours before then put them to full or very close to full price. As anyone who needs to travel last minute will pay what they have to to get to there destanation. On a full aircraft totally sold out only 5% or less will have payed full fare on longhaul compare that to our EDI domestic route from LHR on the early morning Mon-Wed and evening services not including the last 1 if the a/c is full more than 20% but less than 30% have payed full fare which is btw £401.50 compared to the cheapest of £83.50 That only 3-5% are sold at.

Quoting BCALBOY (Reply 38):
Srry but have to disagree , BOS is not a leisure route . It does carry leisure psgrs as part of the mic but this isn-t the raison d,etre for the route.

BA holidays and other travel companies hold on average 25% of seats. Seats that are heavily discounted to holiday companies. We do carry large number of business pax on Mon,Thu and Fri. Leisure club fares are available on Tue and Wed and some Thu flights ( Highly discounted compared to the amount business pax pay).

When I left Revenue Management about 3 months ago BOM and DEL where 1 and 2 in the top earning routes in revenue yield and profit.
Since my last post have talked to a mate in Rev and they have said JFK is back on top followed by BOM and DEL.

Quoting BCALBOY (Reply 26):
LAX,ORD,HKG, IAD,SFO ,JNB , NRT and OZ are almost certainly ahead of DEL and BOM and YYZ,BOS,MIA
are there or thereabouts.

Out of the list above HKG ranked 4th, LAX ranked 5th, JNB ranked 6th, SYD 7th, IAD 9th, NRT 10th, SFO 14th and ORD not in top 20. Other routes that ranked in top 20 include. LOS/IAH/CPT/LAD/SIN/BLR/ACC/BAH/DXB and there was one more that I have forgotten.

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