NW is certainly studying the possibility of operating MEM
nonstop upon the introduction of the 787:
has stated that they intend to connect more (US) cities to their NRT
hub.....opening a connection between between MEM
and re-lauching the JFK
service with cost effective right sized 787s each seem to make logical sense and could be introduced upon the 787 entering service.
2. As pointed out by others, the Southeast US has seen lots of investment by Asian manufacturers, this activity would certainly support a MEM
has found success with its ATL
service; and the exact percentage of O&D passengers is not that important, what is important is that the DL
flight connects the Southeastern US with Asia. NW
would surely like to get a portion of this (growing) market.
4. While NW
already offers one-connection service between many southeast US cities and NRT
via their MSP
hubs, there are some cities unique to MEM
, there are some cases where a connection via MEM
would be quicker and more efficient than flying via DTW
, and....from a marketing point of view, passengers travelling between the Southeast and Asia could prefer the MEM
connection as it "seems"" quicker and avoids potential weather problems that trouble airports like MSP
during the winter period. There is a reason why pax travelling between the Southern US and Europe prefer to avoid airports like JFK
in the winter, the same would apply to passengers travelling to/from Asia....they could specifically chose the MEM
flight to avoid weather headaches.
5. No one ever thought that MEM
would succeed......well, its been about 15 years and the MEM
service still operates daily now with an A333. Sure, its a niche market, just as MEM
would be a niche market......but MEM
could be successful due to the fact that NW
operates hubs at either end of the route.
6. Someone above compared MEM
's newly launched SLC
service, its a good comparison....flights such as these between hub cities have a good chance of working if operated with a reasonably sized airliner, even if O&D traffic is modest.