Officials cite rising fuel costs and a downward economic trend as the reasons behind the cancellation. In addition, they say, the popular Fort Lauderdale tradition does not have a title sponsor.
"The event is not economically viable without a title sponsor and corporate sponsorships are not the same as they were, especially during this more sensitive economic climate," said Michael Goodman, public relations spokesperson on behalf of the Air & Sea Show. "The event producers are very proud of what they have created and brought to Fort Lauderdale, however, without a title sponsor they are unable to produce this multi-million dollar event."
http://cbs4.com/local/Mcdonalds.air.and.2.611014.html
This is a real shame, but not a surprise.
I guess it can be more profitable to sponsor an exclusive party at the Versace mansion or at a VIP lounge than this event.