Quoting Revelation (Reply 151): B) Boeing studies the market, continues to study the market, finds out AA has signed a MOU with Airbus to replace its entire narrowbody fleet, has to make an offer to AA without board approval |
...and gets almost 500 commitments almost immediately after officially launching the product...Five Hundred sales...for what some are saying is the obviously inferior choice...and that's without any commitments yet from Southwest, who have already stated that they have no interest in a plane other than the MAX.
Boeing was offering an all new plane and nobody in here knows exactly what else they were offering, so nobody in here can say that Boeing didn't offer a composite wing or taller gear or 757/787 cockpit, exotic aluminum structure or whatever else.
It's assumed by many that Boeing only offered all new or the MAX. Logic would dictate that Boeing offered to airlines whatever modification would get them the sales.
Airlines chose the MAX and Boeing chose to offer what would sell. Anybody remember the Sonic Cruiser? A fantastic, futuristic, bleeding edge, outside the box fantastic aircraft...yet it didn't sell a single copy.
So Boeing used some tech from the Sonic Cruiser and came up with another boring tube with wings...(that sold like hotcakes), and the bleeding edge stuff was the materials...which was part of what cost them almost 4 years of production...delays they neatly avoid with the minimalist MAX.
The Airbus tin 350 would have been a great plane...but customers wanted composite and Airbus is giving them what they want.
Boeing and Airbus chose to go with the upgrade route which will net them the most profit with the least amount of potential problems...and most importantly...with what the customers chose.
Basically, the choice came down to losing sales for 5 years to Airbus or getting commitments for about 25 billion dollars worth of product, (with more to come), right now.
So we can complain all we like about what could have been...the fact is, anything more than what is currently being offered wasn't what the customer wanted...and without customers, what you have is a hobby, not a business.
Quoting BMI727 (Reply 152): I think that American did not know exactly what they were committing to when they committed and Boeing hastily went back and filled in the details. |
That doesn't make a lot of sense. Boeing offers a plane and
AA can choose to buy it or not based on the specs Boeing is offering. Boeing has been working on re-engining the 737 for at least 3 years. They probably have a pretty good idea what they can do.
AA has been buying planes for the better part of a century so it's not like they are so naive that Boeing can snooker them on a commitment for 10 billion dollars worth of aircraft.
Boeing has some wiggle room right now since they have commitments, not sales but customers can also back out if they so choose, without any harm or penalty. The customers have nothing to lose...and Boeing says they can do it.
My opinion is that they probably know better than I what they can do, so I'm going to assume that Boeing can do what they say until it's proven that they can't.
Quoting BMI727 (Reply 155): Because now I'm envisioning a situation around 2020 where Boeing needs a new narrowbody program and a new widebody program and something will have to give since two new planes at once isn't likely to happen. |
In the meantime, Boeing is going to earn many billions of dollars in sales while using a minimum of resources, both of which they can use to create the 737 replacement.
By, say 2020, there should be 3 versions of the 787 in service, (most of the heavy lifting will be done by the 788), probably a serious upgrade to the 777 in the air, and I'm guessing a couple of thousand MAX's in service. They don't actually have any all new product lines in the pipeline for the rest of the decade. They should have plenty of time and resources, (and with the MAX, money), to take their time and get their new narrowbody done right.
Boeing is still going to replace the 737...just not right now. It's not like research is going to stop.
It's not all or nothing.
Quoting BMI727 (Reply 155):
The one where American just bought 300 A320s and other customers could do the same. |
Or they could buy the MAX, like the lucky folks who committed to almost 500 of them...including
AA.