New AA Color Scheme Confirmed...painted - Part 2

A388 · Mon Nov 12, 2012 1:46 pm

I personally think we will see enlarged "AA" titles on the tail as is the new trend with airlines nowadays.

A388

American 767 · Mon Nov 12, 2012 4:57 pm

Just one comment to the design in reply 194, I think that the eagle logo should not be redesigned and be kept as it is now. Other than that, the proposed livery looks very good.

The ones whose link is posted in reply 196 are nice also.

Thanks 777way

.

Ben Soriano

iFlyLOTs · Mon Nov 12, 2012 6:35 pm

Can someone make something with more red? There is way too much blue in the sky, AA needs some red to stand out, and they could do it well

RyanairGuru · Mon Nov 12, 2012 6:42 pm

Quoting 777way (Reply 196):

Given that all we know so far is that it has a QF style tale, I think that a giant eagle like that is very likely. Since it is a white tail, I would guess that it is going to be in Eagle red and white. All blue would just be too boring for words!

TR763 · Mon Nov 12, 2012 6:55 pm

Quoting usair330 (Reply 177):
After looking at that pic I hope this isn't what they had in mind.

The eagle between the two "A" of the tail is now Mickey Mouse! Awesome!!
LOL

aacun · Mon Nov 12, 2012 8:01 pm

A pic of the new scheme has been going around at ops and somebody had it on a flight the other day. I have not seen it, but its supposed to be very nice for what I was told

liftsifter · Tue Nov 13, 2012 3:47 am

^ yes. I do hope it's very nice, considering American's planes will carry this for most likely the next decade or two.

TSS · Tue Nov 13, 2012 3:48 am

Quoting iFlyLOTs (Reply 202):
Can someone make something with more red? There is way too much blue in the sky, AA needs some red to stand out, and they could do it well

Pretty much my thoughts exactly.

See reply #195 for details.

American 767 · Tue Nov 13, 2012 4:43 am

Quoting liftsifter (Reply 206):
American's planes will carry this for most likely the next decade or two.

Maybe even three.
The current (soon to be old) livery has been carried for four decades. No other airline has kept a same livery for 40 years or more, but I'm not positive about that so if you think of one let me know.

Air France has been carrying its classic bar code livery for three decades, until they modified it slightly at the end of the 2000s.

Some airlines, like Delta, change their liveries sometimes after not even 10 years, but others keep the same one for over 30 years.

liftsifter · Tue Nov 13, 2012 5:10 am

Quoting American 767 (Reply 208):

Technically, the changes made to Pan Am's livery over time were so minor that the company basically never changed the livery. RJ has had the same livery for quite some time, except for the small changes made in 2008. Lots of airlines that have good liveries would prefer to keep them as opposed to repaining an entire fleet and having half the fleet in one livery and half in another. Delta was a mess when they first introduced the current livery.

questions · Tue Nov 13, 2012 5:47 am

Quoting 777way (Reply 194):
No design is better than this one, AA should have contacted this designer and dropped all other plans.

And is AA doesn't, DL should -- it's time for a new livery!

ghost77 · Tue Nov 13, 2012 6:07 am

Quoting usair330 (Reply 177):

You hit the nail!

It's simple... that basic coat of grey is the actual silver.

They'll just add new American titles.

BIG and nice AA on the whole new tail and thin red-white-blue lines.

THAT'S ALL.

American was simple stupid, they'll keep that way... SIMPLICITY.

g77

GIANCAVIA · Tue Nov 13, 2012 8:32 am

I keep checking this thread every day to see how AA will butcher their livery. I definitely think its time for a change but after all the recent liveries from JAL to Finnair and the ridiculous United/Continental merger scheme I hold zero hope of American getting it right lol. Hope they do something nice though.

acedriver · Tue Nov 13, 2012 9:34 am

Quoting American 767 (Reply 208):

CAAC / CA has been using the blue-double cheatline since the early 1970‘s, although it probably is not as old as AA's current livery, it is pretty old as well.
However, CA's 1970's livery is just a slightly modified version of their livery on the Ilyushins, and that dates back to the late 1950's and early 1960's.

[Edited 2012-11-13 01:39:07]

rj777 · Tue Nov 13, 2012 2:43 pm

I guess we might have to wait until part 3 to find out what the new livery is, since this thread is already 200+ posts long!

aacun · Tue Nov 13, 2012 3:27 pm

Now that we move closer to the unveiling date. I have been looking at the employee web site and there is a small banner there that keeps popping up, it is part white and part silver grey. It says Uniquely American........ I wonder if they have been giving us signs of whats going to happen already without us knowing. It popped up in two places when I opened the page today. No red or blue. Just white and ............ Or they could just be generalizing everything before the announcement.

YYZbound · Tue Nov 13, 2012 6:26 pm

Quoting aacun (Reply 215):
Now that we move closer to the unveiling date. I have been looking at the employee web site and there is a small banner there that keeps popping up, it is part white and part silver grey. It says Uniquely American........ I wonder if they have been giving us signs of whats going to happen already without us knowing. It popped up in two places when I opened the page today. No red or blue. Just white and ............ Or they could just be generalizing everything before the announcement.

To add to that...I was in between flights in ORD yesterday, and on the monitors was a new ad message : "Twice the miles, twice the thank yous"...and it was in white and silvery grey ..no blue or red...with the font we saw on the kiosk pic in an earlier posting. It stood out from the intense block lettering of the other ads.

It actually looked very simple but stylish

richierich · Tue Nov 13, 2012 6:50 pm

Quoting miaskies (Reply 164):
Come on AA! We are anxiously waiting!

I think everybody's guesses on here are quite amusing! Talk about trying to interpret a livery from a title-less and logo-less battleship-grey primer coat on an aircraft...it's hard to read too much into this! miaskies photo is interesting but let's be honest, it doesn't give much away!

Let's look at the facts, AA is in a dire financial state but IS in need of an overhauled image. And yet they are very attached to their rich history and legacy. So, in my opinion, a new livery change will be fresh but will have updated familiar elements, perhaps including variations on the logo and font of the titles. And I really doubt the final color of the fuselage will be this dark gray although a small splash of color could go a long way to changing the initial perception (the red, white and blue cheatline is probably history). All of the high-color examples people on here are proposing are just not going to happen - an all-blue tail with nice AA logo, sure it looks lovely, but I really doubt AA will making such a radical change.

Time will tell. But don't set expectations for the moon.

rikkus67 · Wed Nov 14, 2012 9:00 pm

Quoting richierich (Reply 217):
battleship-grey primer coat

This is definitely not a primer coat. If we take a look at the excellent photo that Sabian 404 provided, we can see that the fuselage is a very light grey, with very dark grey used around the doors:

http://www.flickr.com/photos/sabian4...8094996835/sizes/h/in/photostream/

My 2 cents says that you will see a larger eagle on the tail. My hope is that a full eagle is used on the tail if that happens, and not one that uses "negative space" (too big for the tail). As far as hints to retro, it would be cool to see the heritage eagle used.

Sad to see the cheatlines go, as this is one of the few carriers that can truly claim a "heritage" colourscheme with it's long-running current colours.

N766UA · Wed Nov 14, 2012 9:12 pm

Quoting rikkus67 (Reply 218):
This is definitely not a primer coat.

Agreed, primer's green, not grey.

rikkus67 · Thu Nov 15, 2012 4:43 am

Another thing I noticed from Sabian404's photo, was the use of a yellow-orange for the numbers 77-3 on the front landing gear doors.... Is that standard AA practice, or a retro-conincidence??

OB1504 · Thu Nov 15, 2012 4:51 am

Quoting kjet12 (Reply 154):
While traveling out of LGA this afternoon, I noticed that one self service kiosk at check-in had a much different design than the others. I wonder if this is any indication of the upcoming rebranding?

Update: The new self-service machine (SSM) software went live on Monday, and is certainly much more aesthetically pleasing. I'm hoping it'll tie in to the new livery.

PDX88 · Thu Nov 15, 2012 5:47 am

Quoting rikkus67 (Reply 220):
Another thing I noticed from Sabian404's photo, was the use of a yellow-orange for the numbers 77-3 on the front landing gear doors.... Is that standard AA practice, or a retro-conincidence??

It's going to become standard on every AA aircraft (with the corresponding code) in the coming years. Has nothing to do specifically with the 773 or the new livery.

N766UA · Thu Nov 15, 2012 12:23 pm

Quoting PDX88 (Reply 222):
Has nothing to do specifically with the 773 or the new livery.

Good thing, because that's a horrendous color to apply any bigger and anywhere else on that jet.

HermansCVR580 · Thu Nov 15, 2012 2:26 pm

So do we have a date? I know the 777 is delayed but has AA come out and said on such and such date we are releasing our new look?

Fingers crossed I'm hoping for modern retro

Is that even possible, modern retro?

catdaddy63 · Thu Nov 15, 2012 7:54 pm

Could this be AA's #2 77W? The first flew as BOE301.

http://flightaware.com/live/flight/BOE302

TC957 · Thu Nov 15, 2012 8:39 pm

I think that's the next SV one HZ-AK16. However, on the fuel dock line-up at PAE did I see one with a blue rudder ? Or is this the first SU 77W just rolled-out ? If it's N718AN, then that might be another hint of the new scheme.

KarelXWB · Thu Nov 15, 2012 8:45 pm

Quoting catdaddy63 (Reply 225):
Could this be AA's #2 77W? The first flew as BOE301.

The second one has not been built yet.

http://www.planespotters.net/Product...ing/777/index.php?sort=ln&dir=desc

[Edited 2012-11-15 12:46:28]

winglet13 · Thu Nov 15, 2012 9:31 pm

Quoting KarelXWB (Reply 227):

The second one has not been built yet.

http://www.planespotters.net/Product...ing/777/index.php?sort=ln&dir=desc

If I drill into that it appears the first flight for the second one occurred today.

http://www.planespotters.net/Product...41665,N718AN-American-Airlines.php

catdaddy63 · Thu Nov 15, 2012 9:47 pm

Quoting winglet13 (Reply 228):

If I drill into that it appears the first flight for the second one occurred today.

http://www.planespotters.net/Product...s.php

Confirmed here as well: www.boeing-test-flights.blogspot.com

KarelXWB · Thu Nov 15, 2012 9:56 pm

Hmm ok, for one reason or another I had in mind that number 2 won't be built before January 2013.

777STL · Thu Nov 15, 2012 11:13 pm

Quoting KarelXWB (Reply 230):
Hmm ok, for one reason or another I had in mind that number 2 won't be built before January 2013.

The first two were both supposed to be delivered by the end of 2012, but with the seat sourcing problems, I think they've both slid back to 2013.

aacun · Fri Nov 16, 2012 1:08 am

Can someone confirm what the problem with the FC seat is? I heard a rumor but I am not supposed to comment on it. And I cant verify it so I wouldnt anyway.

miaskies · Fri Nov 16, 2012 3:51 am

New self service machines branding...

http://www.behance.net/gallery/American-Airlines-Airport-Kiosk/5935297

Dtw757 · Fri Nov 16, 2012 4:12 am

The second 777-300 is definitely built and here it is as I saw it on Saturday

[Edited 2012-11-15 20:16:49]

[Edited 2012-11-15 20:34:08]

American 767 · Fri Nov 16, 2012 5:13 am

Quoting dtw757 (Reply 234):
The second 777-300 is definitely built and here it is as I saw it on Saturday

How do you know this one is for American? Other airlines also have 77Ws on order: Emirates, Cathay...
Did you talk to a Boeing employee? That's the only way I can think of you would be sure it is for American.

Anyway, it must be an outstanding airplane. I'm looking forward to see it in the new livery soon to be unveiled.

qqflyboy · Fri Nov 16, 2012 6:06 am

Quoting American 767 (Reply 235):

'7LB' is an internal nose # for AA's second 77W. Since that's already painted on the nose gear, it's a pretty good indication that bird is going to AA. For the record, the first 77W's nose # is 7LA. At any rate, the first 77W is registered N717AN, while the second is N718AN.

rj777 · Fri Nov 16, 2012 6:14 am

OK..... so #1 was all gray..... #2 has a bunch of Chrome...... to quote Timon from The Lion King..... "WHAT'S GOING ON HERE?!"

scbriml · Fri Nov 16, 2012 6:30 am

Quoting rj777 (Reply 237):
OK..... so #1 was all gray..... #2 has a bunch of Chrome...... to quote Timon from The Lion King..... "WHAT'S GOING ON HERE?!"

It's not chrome, it's just bare metal. The answer is simple - the second one has yet to be painted. However, we can be sure it will be painted the same as the first because the rudder is already the same colour as the first.

rikkus67 · Fri Nov 16, 2012 6:37 am

Quoting scbriml (Reply 238):
because the rudder is already the same colour as the first.

You beat me to it, scbriml! Most definitely a white rudder.

KarelXWB · Fri Nov 16, 2012 8:16 am

Quoting dtw757 (Reply 234):
The second 777-300 is definitely built and here it is as I saw it on Saturday

Thanks. Here is another picture of N718AN:

http://www.flickr.com/photos/microvolt/8189367049

GIANCAVIA · Fri Nov 16, 2012 8:53 am

Prepare yourselves for bland whitey white white based dullness. It seems to be inevitable lol.

lostsound · Fri Nov 16, 2012 11:11 am

Quoting rj777 (Reply 237):

It's going to painted. The nose portion has primer applied.

voltage · Fri Nov 16, 2012 1:46 pm

Quoting miaskies (Reply 233):

New self service machines branding...

http://www.behance.net/gallery/American-Airlines-Airport-Kiosk/5935297

If we can use this branding as an indicator of what is to come, it looks like they're getting rid of red entirely? AA's new color palette is grey, white, and various shades of blue?

n737aa · Fri Nov 16, 2012 2:08 pm

The fan cowl is white, the rudder is grey....same as the rest of the fleet.

But what do I know...

N737AA

YYZbound · Fri Nov 16, 2012 4:04 pm

I really like the new kiosk design. Saw a whole slew of the kiosks with the new interface and it was much more pleasing to the eye..more 'graceful'.

The old interface with the loud blocks of red and blue with the bold fonts was like the kiosk was yelling at you.

DeltaMD90 · Fri Nov 16, 2012 4:06 pm

Quoting voltage (Reply 243):
If we can use this branding as an indicator of what is to come, it looks like they're getting rid of red entirely? AA's new color palette is grey, white, and various shades of blue?

Yes, interesting to see "American Airlines" in all blue and a lack of colors overall. No logo either, did you notice? I mean these kiosks can still change, but IDK...

N766UA · Fri Nov 16, 2012 4:50 pm

Quoting LostSound (Reply 242):
It's going to painted. The nose portion has primer applied.

The nose cone always has primer applied, even in bare metal liveries the nose must be painted.

JBo · Fri Nov 16, 2012 7:23 pm

Quoting N766UA (Reply 247):
The nose cone always has primer applied, even in bare metal liveries the nose must be painted.

I'm pretty sure he meant the whole forward section that's green in color.

jsnww81 · Fri Nov 16, 2012 7:23 pm

Quoting YYZBound (Reply 245):
The old interface with the loud blocks of red and blue with the bold fonts was like the kiosk was yelling at you.

Very true. AA's entire marketing thrust for the last 3-4 years has been built around yelling at customers. KICK ALL THE WAY BACK, say the ads with pictures of lie-flat business seats. MIAMI NONSTOP, scream the posters hanging from the concourse ceiling. HIT THE SLOPES FOR LESS, demands AA.com today. Even the gate podium monitors are shouting HELP US SUPPORT SANDY RELIEF EFFORTS. I'm being a bit glib, sure, but everything about the all-caps helvetica ads of the last few years has been a real turn-off, at least to me.

I used one of the new kiosks yesterday and it was crisp, clean and really nice. Even better, the functionality of the kiosk seems to have sped up. If the kiosks are indicative of some of the brand changes still to come, I'm looking forward to seeing them.

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