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dfwjim1
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"Delta" Written On Underside Of Plane

Mon Aug 10, 2015 1:05 am

I was on the beach at Fort Lauderdale today when a Delta 739 passed overhead after departing runway 10L and I noticed that
"Delta" was written on the underside of the aircraft in large letters. Is this something new for Delta or have they been doing
this for a while?
 
toobz
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 1:12 am

It is new. Started with most recent deliveries.
 
kurtjeter
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 1:15 am

Read somewhere--can't remember where--that Delta was beginning to "advertise" on at least some of their bellies.
 
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jfklganyc
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 2:42 am

I think it is a great idea. Taking a page from our international counterparts...I dont know why every US carrier doesnt do this.
 
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TWA772LR
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 2:49 am

Quoting jfklganyc (Reply 3):
dont know why every US carrier doesnt do this.

WN is doing it with their new livery with the heart on the bottom.

I would love to see this become the norm!

Imagine seeing BAs crest on the belly of a 744!
When wasn't America great?


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tomaheath
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 2:55 am

Hope someone gets some good photos of Detlas new bellies!!
 
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mayor
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 4:43 am

The first one, I believe, was the 737-900 that was dedicated to Mr. Woolman.
"A committee is a group of the unprepared, appointed by the unwilling, to do the unnecessary"----Fred Allen
 
cmb320
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 5:16 am

New delivery 739 and A330 have the logo on the belly
 
Max Q
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 6:06 am

Yes, tackiness has no limit..
The best contribution to safety is a competent Pilot.


GGg
 
etops1
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 8:50 am

I don't think this is tacky at all .. Why is it tacky ?
 
SkyTeamTriStar
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 12:22 pm

Quoting mayor (Reply 6):
The first one, I believe, was the 737-900 that was dedicated to Mr. Woolman.

I believe you're correct - and appropriately so....
 
rj777
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 12:58 pm

How do they paint this? Do they put the plane up on chocks or something?
 
2175301
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 1:35 pm

Quoting rj777 (Reply 11):
How do they paint this? Do they put the plane up on chocks or something?

Don't you know... They just flip them on their side or back depending on the paint shop...  


Have a great day,
 
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Heavierthanair
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 1:36 pm

G'day

A thread without a picture proofing the subject being discussed is not worth the paper it is written on err... the bits spent on it   


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Cheers

Peter
"Two things are infinite: the universe and human stupidity; and I'm not sure about the universe." (Albert Einstein, 1879 - 1955)
 
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NWAROOSTER
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 1:43 pm

Quoting rj777 (Reply 11):
How do they paint this? Do they put the plane up on chocks or something?

The aircraft needs to be raised up with stands that are inserted into or onto hard points under the wings and on the fuselage of the aircraft so the landing gear is closed during the aircraft painting. I have mixed feelings on painting the name on bottom of the fuselage. The only useful purpose I can justify is that it is easier to identify while in flight..
Just another maintenance headache as it is something else to keep clean and legible.   
Procrastination Is The Theft Of Time.......
 
RDUDDJI
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 2:12 pm

Now the lady next to ORD who files hundreds of noise complaints a day will know when DL was the culprit...  
Sometimes we don't realize the good times when we're in them
 
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bgm
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 2:25 pm

Quoting RDUDDJI (Reply 15):
Now the lady next to ORD who files hundreds of noise complaints a day will know when DL was the culprit...

Good thing they didn't plaster their logo on the DC-9s... or the MD88s   
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jetwet1
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 2:38 pm

I would love to see Virgin add the Flying lady or Dragon Air add a Dragon to the undersides of their aircraft, okay it may be a bit tacky, but it would make the sky a whole lot more interesting.
 
Grummancat
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 4:01 pm

Quoting RDUDDJI (Reply 15):
Now the lady next to ORD who files hundreds of noise complaints a day will know when DL was the culprit...

Emirates doesn't fly into ORD??     

https://www.airliners.net/photo/Emira...d=041ae573d3042d6c2a31b093f69f9fea
 
777way
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 4:03 pm

Qatar and now Etihad too have belly logos not just EK.
 
UA444
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 4:52 pm

Quoting bgm (Reply 16):

I think this is going on the rest of the fleet, so look for MD80s to have them eventually.
 
LH707330
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 6:57 pm

Quoting NWAROOSTER (Reply 14):
The aircraft needs to be raised up with stands that are inserted into or onto hard points under the wings and on the fuselage of the aircraft so the landing gear is closed during the aircraft painting. I have mixed feelings on painting the name on bottom of the fuselage. The only useful purpose I can justify is that it is easier to identify while in flight..

Yeah true, all the stains will make it look ugly IMHO.

What I want to know is why DL doesn't put the widget on the winglets of their A330s, it would spice up the scheme a bit.
 
klemmi85
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 7:29 pm

Quoting dfwjim1 (Thread starter):

I was on the beach at Fort Lauderdale today

You're a damn lucky guy    

I love resting on those rocks of Port Everglade outlet and watch the action and planes passing by  
quit a.net 07/2016
 
ghifty
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 7:42 pm

Quoting LH707330 (Reply 21):

The A330 winglet is too small, I think. It wouldn't even work with a (larger) 767 winglet, as it's too narrow to fit a widget without using odd proportions.

The only ways you can "brand" a winglet are with company color/stripes (UA/WN) or with "airline.com" (AA/WN). The latter looks cheesy, and Delta already has a solid blue color.
Fly Delta (Wid)Jets

Comments made here reflect only my personal opinions.
 
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SRQKEF
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 8:02 pm

Quoting ghifty (Reply 23):

You can certainly use a logo on the winglet:


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Photo © Sveinn Th. Sigthorsson
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Photo © Sveinn Th. Sigthorsson


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Photo © Sveinn Th. Sigthorsson
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Photo © Sveinn Th. Sigthorsson



I agree it might not work with the DL widget though.

Regards!
Sveinn  
Nothing compares to taking off in an empty 757 with full thrust!
 
ODwyerPW
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 9:53 pm

Wow, that was really well done on that plane. Simply elegant.
learning never stops.
 
twaconnie
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 10:53 pm

Back in the prop days some airlines put there names on the underside of the wing. TWA and UNITED come to mind,
Sorry don't have any photos. Maybe someone can find them.
 
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American 767
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 11:34 pm

Quoting twaconnie (Reply 26):
Maybe someone can find them.

Here is one of TWA, a Connie.


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Photo © RAScholefield Collection

Ben Soriano
 
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mayor
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 11:36 pm

It seems that DELTA appears on the underside of the wing of DL's DC-3s, as well as on the restored one, of course.....here's a photo of DL's first DC-3, The City of Atlanta, in the 40s:




Sorry......it's not allowing me to post the photo.

[Edited 2015-08-10 16:53:55]
"A committee is a group of the unprepared, appointed by the unwilling, to do the unnecessary"----Fred Allen
 
pezzy669
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 11:45 pm

Quoting RDUDDJI (Reply 15):

Now the lady next to ORD who files hundreds of noise complaints a day will know when DL was the culprit...  

Bahahahah!! Thanks for the laugh.
 
rampbro
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RE: "Delta" Written On Underside Of Plane

Mon Aug 10, 2015 11:47 pm

I was at a party last week a few clicks north of YYJ and noticed a white a/c with a blue belly and some white writing. Pulled up flightaware and sure enough, it was DL 943 ANC-SEA. Per flightware she was around FL350 at the time so shows you a) how visible the livery is and b) what a nice clear evening can do for the human eye trying to spot a/c.
Of course nobody believed my intial assumptions, it wasn't until I pulled up flightaware that I made fools of them.

Incidentally this was a few weeks after I spotted what could have only been an EK 380 directly overhead 2 clicks north of YWH - now that livery was legible to the human eye. Turns out if 225 leaves SFO ~1.5 hrs late she tracks directly overhead YWH/YYJ.
 
dfwjim1
Topic Author
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 12:43 am

Quoting klemmi85 (Reply 22):

Yes, it was a great day...plenty of planes to watch landing and taking off at FLL, warm and calm ocean water, boats and ships
to watch along with a plethora of bikinis  .
 
covert
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 6:26 am

Some on A.net might complain, but this is an easy kill for the marketing department. Putting the brand name on the belly puts the brand name everywhere for very little cost, and they don't have to coordinate with anyone else for advertising space or worry about billboard laws.
none
 
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rj968
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 6:42 pm

Quoting twaconnie (Reply 26):
Back in the prop days some airlines put there names on the underside of the wing. TWA and UNITED come to mind,
Sorry don't have any photos. Maybe someone can find them.

TWA, United and Pan AM continued painting their names on the wings in the early jet age. I don't find any other US carriers but there might have been. TWA on the 707, 880 and 727 (I can't find any pictures showing it on the DC-9, but models have it).




RJ
 
surfpunk
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 7:36 pm

I live under the flight path for approach to Runway 35 at MSP, and I've seen a few of those 739's fly overhead with the Delta name on the belly. Doesn't look tacky to me at all.
 
rlwynn
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 7:58 pm

I do not really understand how it could look tacky. Somebody want to explain?
I can drive faster than you
 
rampbro
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 8:20 pm

Quoting rlwynn (Reply 35):

Sure I'll have a go. To those of a certain persuasion, the qualities of taste and class are represented in artistic form through subtlety and complexity as relative to the "tasteless" or "classless", which are characterised by simplicity of message and form. Consider the contrast between say a classical oil painting from the Romantic period and the apple iphone. One teases around the edges of the great unknowable, its gossamer and veiled aspects point to the mysterious and perhaps sacred uncertainty of human life. The other is direct and assertive and communicates without words that it is the key to its own destiny, an end in and of itself. In the sense that the airliner and it's livery are art, we can start to draw distinctions along these lines, where the inclusion of "DELTA" as a branding exercise is seen as an a crass, tacky move that gets away from the desire, held by some, for the airplane and its livery to make them feel something, for reasons they are not sure why, like a pang of heartache or nostalgia. In this sense the aircraft's livery is no longer a vehicle for introspection (why does the air craft make me feel this way, what does it tell me about myself) and is simply a designed thing, for consumption and use.
 
rlwynn
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 8:24 pm

Too bad for them. I live where planes fly directly over me. I like it when I know who it is.
I can drive faster than you
 
rampbro
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 8:47 pm

Quoting rlwynn (Reply 37):

Ahh in that case may I suggest a proper timetable of your airport and a good set of ears, that is indeed all the minimalist spotter needs.
 
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mayor
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RE: "Delta" Written On Underside Of Plane

Tue Aug 11, 2015 10:48 pm

Quoting rampbro (Reply 36):

Also known as BS
"A committee is a group of the unprepared, appointed by the unwilling, to do the unnecessary"----Fred Allen
 
Max Q
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 4:33 am

Quoting rlwynn (Reply 35):
I do not really understand how it could look tacky. Somebody want to explain?

Because, in this day and age everyone is trying to sell you something, ALL the time, whether you notice it or not.


Painting the Airlines name under the fuselage is just a further example of this and it is tacky.


Expect to see more tacky flying billboards.
The best contribution to safety is a competent Pilot.


GGg
 
flyDTW1992
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 4:56 am

Quoting Max Q (Reply 40):
Because, in this day and age everyone is trying to sell you something, ALL the time, whether you notice it or not.


Painting the Airlines name under the fuselage is just a further example of this and it is tacky.


Expect to see more tacky flying billboards.

Please.

If an airline didn't want their aircraft to be a flying billboard, they wouldn't paint them at all. A livery is inherently an advertisement and integral element of a brand, just as much as a large sign on a hotel, gas station, supermarket, or what have you.

Not to mention, of all the ways airlines are incessantly striving to improve their bottom lines, this is perhaps the silliest to complain about.



FWIW, I really enjoy the belly titles on the new Delta aircraft. I think it adds a touch of flash to an otherwise decent but unexciting livery.
Now you're flying smart
 
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mayor
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 5:16 am

Quoting Max Q (Reply 40):

Quoting rlwynn (Reply 35):
I do not really understand how it could look tacky. Somebody want to explain?

Because, in this day and age everyone is trying to sell you something, ALL the time, whether you notice it or not.


Painting the Airlines name under the fuselage is just a further example of this and it is tacky.


Expect to see more tacky flying billboards.

How is this any worse than those whose airline name was displayed under the wing, during the propeller era. Some of the most favorite (and, supposedly, classiest) airlines did this. This is a damn site better than when an airline puts XXXXXX.com on the side of the plane.
"A committee is a group of the unprepared, appointed by the unwilling, to do the unnecessary"----Fred Allen
 
notdownnlocked
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 6:24 am

Quoting rampbro (Reply 36):
Quoting rampbro (Reply 36):
Sure I'll have a go. To those of a certain persuasion, the qualities of taste and class are represented in artistic form through subtlety and complexity as relative to the "tasteless" or "classless", which are characterised by simplicity of message and form. Consider the contrast between say a classical oil painting from the Romantic period and the apple iphone. One teases around the edges of the great unknowable, its gossamer and veiled aspects point to the mysterious and perhaps sacred uncertainty of human life. The other is direct and assertive and communicates without words that it is the key to its own destiny, an end in and of itself. In the sense that the airliner and it's livery are art, we can start to draw distinctions along these lines, where the inclusion of "DELTA" as a branding exercise is seen as an a crass, tacky move that gets away from the desire, held by some, for the airplane and its livery to make them feel something, for reasons they are not sure why, like a pang of heartache or nostalgia. In this sense the aircraft's livery is no longer a vehicle for introspection (why does the air craft make me feel this way, what does it tell me about myself) and is simply a designed thing, for consumption and use.

Are you that same guy that sold 1976 Chrysler Cordoba's with fine Corinthian Leather?
 
32andBelow
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 7:02 am

Quoting rj777 (Reply 11):

How do they paint this? Do they put the plane up on chocks or something?

I don't think chocks are what you think they are.
 
Max Q
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 7:40 am

Quoting flyDTW1992 (Reply 41):
If an airline didn't want their aircraft to be a flying billboard, they wouldn't paint them at all.

Good idea.


It used to work well for American.
The best contribution to safety is a competent Pilot.


GGg
 
coolian2
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 7:54 am

Quoting mayor (Reply 39):
Also known as BS

I'd say you're being polite
Q300/ATR72-600/737-200/-300/-400/-700/-800/A320/767-200/-300/757-200/777-300ER/
747-200/-300/-400/ER/A340-300/A380-800/MD-83/-88/CRJ-700/-900
 
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mayor
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 3:33 pm

Quoting coolian2 (Reply 46):

Quoting mayor (Reply 39):
Also known as BS

I'd say you're being polite

Wasn't trying to be.
"A committee is a group of the unprepared, appointed by the unwilling, to do the unnecessary"----Fred Allen
 
freshness1109
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 5:54 pm

To anyone who knows the schedule for the addition of the titles on the belly to the existing fleet, would you be able to get a list going, similar to the other thread for the interior mods? Is it only for the 739 and 330s?
 
rampbro
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RE: "Delta" Written On Underside Of Plane

Wed Aug 12, 2015 6:48 pm

Quoting mayor (Reply 42):
XXXXXX.com

Putting a URL in the livery is definitely tackier than putting the airline name on the belly. Frankly, that space would be wasted without incorporating some element of design.

Myself, I'd probably leverage the fact that the gear doors open, changing the profile of the area. Think about the cool changing faces/shapes you could do!

Quoting mayor (Reply 47):

Wasn't trying to be.

Maybe you should hustle as hard as you hate.

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