Virgin Australia stunt on AFL grand final day criticised on social media
Oct. 5, 2015 from The Age.
Summary of the article:
A major Australian airline company is copping flak online for flying around Melbourne on grand final day in the shape of the AFL Premiership Cup.
Virgin Australia posted about their efforts on social media on Sunday, but were flooded with angry responses.
"Yesterday, we created the largest AFL Premiership Cup in history by 'drawing' a 246km outline of the trophy over Melbourne in our A330 aircraft at 15,000ft," the airline posted on its Facebook account, alongside a short video showing the route.
Facebook users were divided about the stunt, with many criticising the airline for "wasting" money and fuel.
Virgin Australia told Facebook users that "as the official airline of the AFL, we wanted to do something special as part of our flyover".
But many AFL fans complained that the airline should have instead reduced the cost of flights to Melbourne over the grand final weekend. Some domestic flights were more expensive than airfares to Europe.
It took 32 minutes to complete the trophy shape, and involved 43 turns. Virgin Australia said the stunt was completed by three experiences pilots "who are also highly skilled on an Etch-A-Sketch".
I don't really follow the football, but I had seen a post on A.net about the exorbitant fares that were offered to get to the Grand Final. Not sure who or how many were willing to pay and whether this is an annual trend myself. Was suprised to see this article today though. I think a flyover is a great thing, and the YouTube video was too - however, when I Googled the event, they did the same thing last year, only then it was reported that attendees and some security officials at the event were quite alarmed and felt threatened when the aircraft did a low flyover.
Back to this year's 'cup pattern flying' - social media tends to bring out negativity but at least VA got some good honest feedback I guess! Only thing is, the YouTube video they posted is
from last year's match!