Moderators: jsumali2, richierich, ua900, PanAm_DC10, hOMSaR
Quoting SonomaFlyer (Reply 1): |
Quoting HALFA (Reply 2): |
Quoting a380787 (Reply 3): |
Quoting gatibosgru (Reply 13): Delta always doing the most. But shame on the pride organizers for closing such a deal. |
Quoting IslandRob (Reply 16): This type of paranoid pettiness is really souring my opinion of Delta management. The negative publicity far exceeds any benefit Alaska Airlines might have received from openly participating. Get a grip, Delta. -ir |
Quoting HALFA (Reply 11): After doing a little digging, I am happy to report that this story is not true and Delta is neither banning Alaska employees from marching or from wearing Alaska Airlines logo wear. Delta released the following statement today: "As a partner of Seattle Pride and Pride events around the world, Delta celebrates the inclusive spirit of Pride and all members of the LGBTQ community. While our sponsorship allows us to display Delta branding at the event, Delta has in no way restricted the participation or attire of any individual or group participating in Seattle Pride events. Each year, Delta people proudly walk alongside airlines and other companies in support of the LGBTQ community at Pride events around the country. True to the spirit of Pride and our belief in inclusivity, we welcome participation from all members of the community." http://www.kiro7.com/news/local/riva...ines-out-of-pride-parade/291565520 |
Quoting a380787 (Reply 3): Someone should remind them that SEA's political leanings are far different from ATL and state of GA. What works back home (like the whole FoxTheater/QR/JLo fiasco) doesn't work elsewhere, esp in a market they're trying to gain loyalty. |
Quoting enilria (Reply 10): This is the third item this week where Delta is using pretty heavy handed marketing tactics against competitors. It seems as if they have maybe hired a new person to manage these things and that person is trying to make a mark for themselves. Somebody needs to pull back the reins as this is doing more harm than good. |
Quoting HALFA (Reply 11): After doing a little digging, I am happy to report that this story is not true and Delta is neither banning Alaska employees from marching or from wearing Alaska Airlines logo wear. Delta released the following statement today: |
Quoting HALFA (Reply 11): After doing a little digging, I am happy to report that this story is not true and Delta is neither banning Alaska employees from marching or from wearing Alaska Airlines logo wear. Delta released the following statement today: "As a partner of Seattle Pride and Pride events around the world, Delta celebrates the inclusive spirit of Pride and all members of the LGBTQ community. While our sponsorship allows us to display Delta branding at the event, Delta has in no way restricted the participation or attire of any individual or group participating in Seattle Pride events. Each year, Delta people proudly walk alongside airlines and other companies in support of the LGBTQ community at Pride events around the country. True to the spirit of Pride and our belief in inclusivity, we welcome participation from all members of the community." |
Quoting HALFA (Reply 11): After doing a little digging |
Quoting alfa164 (Reply 14): That "shameful" deal looks like a commonly-accepted sponsorship agreement. Apparently, prior to this year, they had closed the same deal with Alaska Airlines. It wasn't shameful then, nor is it shameful now. |
Quoting Western727 (Reply 21): Thank you, HALFA. As a marketing professional, I've negotiated exclusivity agreements, and they are a lot more common than one might think. Exclusivity means more money for the event organizers (as opposed to less collective sponsorship dollars if "all" players from a given industry were invited to sponsor); it also means more "eye time" for the sponsor. An example is AT&T Stadium (Dallas Cowboys), where people are free to wear attire from AT&T's competitors; it's just that the venue itself will only post banners, air video ads, etc. for the exclusive sponsor on/in the premises or in its online presence (web and social media). I've been on the "other" side and have grumbled when a competitor scooped up an exclusivity agreement...but it's par for the course. And indeed the original article's writer clearly has an axe to grind with DL. |
Quoting ASFlyer (Reply 23): No, they didn't "close the same deal with Alaska Airlines". |
Quoting Western727 (Reply 21): Thank you, HALFA. As a marketing professional, I've negotiated exclusivity agreements, and they are a lot more common than one might think. Exclusivity means more money for the event organizers (as opposed to less collective sponsorship dollars if "all" players from a given industry were invited to sponsor); it also means more "eye time" for the sponsor. An example is AT&T Stadium (Dallas Cowboys), where people are free to wear attire from AT&T's competitors; it's just that the venue itself will only post banners, air video ads, etc. for the exclusive sponsor on/in the premises or in its online presence (web and social media). I've been on the "other" side and have grumbled when a competitor scooped up an exclusivity agreement...but it's par for the course. And indeed the original article's writer clearly has an axe to grind with DL. |
Quoting deltal1011man (Reply 18): Not sure why you think people in Atlanta would be happy about something like this had it been true. ATL has a very large LGBT population. |
Quoting BigGSFO (Reply 28): However my biggest issue is with the Seattle Pride Organizers. Maybe they should have done their homework- Delta is the only major US airline to not score a perfect 100 on the HRC Corporate Equality Index. They lose points for not extending medical coverage to transgender employees seeking surgery. |
Quoting alfa164 (Reply 26): If you know that, then you must have access to the contracts that were signed. If you have access to those contracts, please post them for us all to see. |
Quoting a380787 (Reply 27): and barely 14.6% the volume of NYC metro. |
Quoting deltal1011man (Reply 29): I would say so. Of course my main point is your stupid stereotype doesn't fit in at all. |
Quoting a380787 (Reply 33): Sorry those are actual statistics, not stereotypes. But then again, you have this ego about ATL is on par with global cities like New York LA and London, so be my guest of keep believing what you believe in instead of facing the statistics and facts, which I have shared from (reasonably) reputable sources. |
Quoting Polot (Reply 32): Considering that Atlanta (city) has a population about 5% of NYC (city), that is very good. Be careful comparing raw numbers, you have to take into account city size. Your list for example, shows ATL having the 3rd highest percentage of LGBT population of any city, after Seattle and of course San Fransisco. By metro area that drops down, but still higher than such places as NYC or LA. Not bad for a city in GA. |
Quoting a380787 (Reply 36): You should be using metro to metro comparisons, not city to city comparisons (which we all know are meaningless in the US context). The 3rd highest rank you've referenced about ATL is city limits, which isn't useful. |
Quoting a380787 (Reply 36): Atlanta city is barely 7.2% of the CSA population, so a measurement of Atlanta city alone is thoroughly meaningless. |
Quoting enilria (Reply 10): This is the third item this week where Delta is using pretty heavy handed marketing tactics against competitors. It seems as if they have maybe hired a new person to manage these things and that person is trying to make a mark for themselves. Somebody needs to pull back the reins as this is doing more harm than good. |
Quoting AABB777 (Reply 25): I fail to see what the issue is here. DL paid a higher sponsorship fee for an exclusivity agreement. Therefore, they are the only airline allowed to advertise at the pride festivities. It's obviously a higher sponsorship level vs what AS has paid in the past. Would we all be up in arms if Starbucks became the exclusive coffee sponsor? |
Quoting TVNWZ (Reply 40): DL could have come in and said, "We will take the Exclusive major sponsorship. That would be cool for us and more money for you." |
Quoting pjc747 (Reply 43): Why is it necessary for an airline to engage in activism? |
Quoting exFWAOONW (Reply 44): The organizers wanted DL's money (wasted in this case) and DL said we have a few strings attached to our money. |
Quoting pjc747 (Reply 43): Why is it necessary for an airline to engage in activism? |
Quoting aa777lvr (Reply 45): Let's spin it this way. DL is electing to pull it's sponsorship of the Fox and re-direct funds to promoting LGBT causes with the SEA pride events. DL is interested in supporting causes important to it's LGBT employees. If Alaska was more interested in supporting the LGBT community maybe it should have upped it's offer for sponsorship. (Spin).....was AS too cheap to offer more money for LGBT sponsorhip? |
Quoting deltal1011man (Reply 18): PS 3rd time? what are the other two? |