The airline is to amend its chauffeur policy following a review of usage by premium guests across all major markets. The complimentary chauffeur service will be retained at Etihad Airways’ Abu Dhabi hub and replaced with a paid option at specially negotiated rates in all other cities. The changes will be implemented from 3 July 2017.
There is also this, a poor man's version of the NZ SkyCouch:
Inflight, Etihad Airways has introduced an innovative new ‘Neighbour-Free Seat’ option in Economy Class. The service provides guests with the option to enhance their flying experience by ‘bidding’ for up to three empty seats next to their original seat - subject to availability and cabin configuration.
Those planes aren't full at all, are they?